Brazil Sports Broadcasting Media (Television and Telecommunications) Market Landscape

Powered by

All the vital news, analysis, and commentary curated by our industry experts.

$1500
Buy Report View Sample

Published: November 15, 2023 Report Code: GDUKSPC110625-ST

Select Item

Brazil Sports Broadcasting Media Market Report Overview

The Brazil telecom and pay-TV services market size was $27.4 billion in 2022 and is expected to witness a CAGR of more than 4% during the forecast period primarily driven by increasing demand for mobile and fixed broadband connectivity.

Brazil Sports Broadcasting Media Market Outlook 2022-2027 ($ Billion)

Brazil Sports Broadcasting Media Market Outlook 2022-2027 ($ Billion)

Buy the Full Report to Know More About the Brazil Sports Broadcasting Media Market Forecast,

Download a Free Report Sample

The Brazil sports broadcasting media market research report provides an overview of the television and telecommunications market in relation to sports broadcasting in Brazil today, with top-level data and detailed forecasts of key indicators up to 2027. The report analyses the television, mobile handset, and residential fixed-line broadband sectors, as well as a review of major sports media rights.

Market Size (2022) $27.4 Billion
CAGR (2022-2027) >4%
Forecast Period 2022-2027
Key Broadcasters ·        Globo (Globo Comunicações e Participações SA)

·        Band (Radio e Televisao Bandeirantes)

·        The Walt Disney Company

·        Warner Bros Discovery (WBD)
Key Sectors ·        TV Services

·        SVOD Services

·        Mobile Services

·        Fixed Broadband Services
Leading Players ·        Vivo

·        Claro

·        TIM

·        Algar

·        Sky
Enquire & Decide Discover the perfect solution for your business needs. Enquire now and let us help you make an informed decision before making a purchase.

Brazil Sports Broadcasting Media Market Broadcasters

The key broadcasters in the Brazil sports broadcasting media market are Globo (Globo Comunicações e Participações SA), Band (Radio e Televisao Bandeirantes), The Walt Disney Company, and Warner Bros Discovery (WBD).

Globo (Globo Comunicações e Participações SA): It is part of Grupo Globo (Organizações Globo Participações S.A), the largest media conglomerate in Brazil. In January 2020, Globo became a single company, as the result of the integration of TV Globo, Canais Globo (formerly Globosat), Globo.com, and Gestão Corporativa. It brings together free-to-air TV and 26 pay-TV channels, including all SporTV channels, as well as digital products and services, such as the SVOD platform Globoplay. Sports rights held by Globo include the Olympic Games, FIFA World Cup, CONMEBOL Libertadores, and most Brazilian Campeonato Brasileiro Série A clubs.

Brazil Sports Broadcasting Media Market Analysis, by Broadcasters

Brazil Sports Broadcasting Media Market Analysis, by Broadcasters

Buy the Full Report to Know More About Brazil Sports Broadcasters

Download a Free Report Sample

Brazil Sports Broadcasting Media Market Segmentation by Sectors

The key sectors in the Brazil sports broadcasting media industry are TV services, subscription video-on-demand (SVOD) services, mobile services, and fixed broadband services.

Mobile services: Over the next five years, total mobile subscriptions will grow at a decent growth rate with mobile network operators (MNOs) adding more than 43 million subscriptions by 2027. The growth in mobile subscriptions will be driven by expanded 4G and 5G availability across the country, strong growth of M2M/IoT subscriptions, and increased multi-SIM ownership.

SVOD services market: While SVOD take-up has been relatively static in some international markets after the COVID-19 pandemic, SVOD subscriptions continued to grow strongly in Brazil during 2022. However, over the forecast period, SVOD subscription growth will be moderate. The SVOD growth in the market is supported by streaming services producing more local content and the ongoing fixed broadband network expansion by telecommunication operators, leading to increased broadband adoption.

Buy the Full Report to Know More About the Sectors in the Brazil Sports Broadcasting Media Market

Download a Free Report Sample

Brazil Sports Broadcasting Media Market - Competitive Landscape

Some of the leading players in the Brazil sports broadcasting media market are:

  • Vivo
  • Claro
  • TIM
  • Algar
  • Sky

Telefonica’s Vivo led the mobile services market in Brazil in 2022. It was followed by America Movil’s Claro and TIM Brazil. GlobalData expects Vivo to keep its market position through 2027, supported by a strong focus on mobile network modernization, and commercialization of data-centric plans. For instance, Vivo partnered with American networking equipment maker Cisco and Japanese information technology company NEC to deploy simplified and automated, 5G-ready IP networks.

Brazil Sports Broadcasting Media Mobile Market Analysis by Players, 2022 (%)

Brazil Sports Broadcasting Media Mobile Market Analysis by Players, 2022 (%)

Buy the Full Report to Know More About the Players in the Brazil Sports Broadcasting Media Market

Download a Free Report Sample

Segments Covered in the Report

Brazil Sports Broadcasting Media Sectors Outlook

  • TV Services
  • SVOD Services
  • Mobile Services
  • Fixed Broadband Services

Scope

  • The Brazil Media Landscape Report provides an overview of the television and telecommunications market in relation to sports broadcasting in Brazil today, with top-level data and detailed forecasts of key indicators up to 2027.

  • The report analyses the television, SVOD, mobile handset, and residential fixed-line broadband sectors, as well as a review of major sports media rights.

Key Highlights

Direct-to-home (DTH) satellite will remain the main pay-TV platform in Brazil through to 2027. However, GlobalData expects DTH subscriptions to decline from 5.4 million in 2022 to 4.1 million in 2027

The three most popular SVOD services in Brazil – Netflix, Amazon Prime Video and Disney+ – accounted for 87.0% of the SVOD market in 2022.

5G adoption will result in 5G subscription share rising from 2.3% in 2022 to 9.8% in 2027, driven by investments in 5G networks and 5G device adoption.

Fiber will continue to be the leading residential fixed broadband technology in Brazil over the forecast period. Fiber’s market share will expand from 67.6% in 2022 to 78.3% in 2027.

Reasons to Buy

  • This Sports Broadcasting Media Report offers a thorough, forward-looking analysis of the Brazil television and telecommunications markets, and service providers in a concise format to help executives build proactive and profitable growth strategies.

  • Accompanying GlobalData’s Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in the Brazil pay-TV, SVOD, mobile handset, and residential fixed broadband markets, including the evolution of service provider market shares.

  • With 23 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.

America Movil (Claro)
Bandeirantes
ESPN
Fox Sports
Globo
Netflix
Oi
Sky
Telefonica (Vivo)
TIM
TNT Sports
Warner Bros Discovery

Table of Contents

Population and household context

Television services market

SVOD services market

Mobile services market: Handsets

Fixed broadband services market: Residential

Competitive landscape

Data tables

Frequently asked questions

Brazil Sports Broadcasting Media (Television and Telecommunications) Market Landscape standard reports
Currency USD
$1,500

Can be used by individual purchaser only

Most Popular
$2,250

Can be shared by unlimited users within one corporate location e.g. a regional office

$3,000

Can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

Add to Basket

Undecided about purchasing this report?

Enquire Before Buying Request a Free Sample

Get in touch to find out about multi-purchase discounts

reportstore@globaldata.com
Tel +44 20 7947 2745

Every customer’s requirement is unique. With over 220,000 construction projects tracked, we can create a tailored dataset for you based on the types of projects you are looking for. Please get in touch with your specific requirements and we can send you a quote.

Sample Report

Brazil Sports Broadcasting Media (Television and Telecommunications) Market Landscape was curated by the best experts in the industry and we are confident about its unique quality. However, we want you to make the most beneficial decision for your business, so we offer free sample pages to help you:

  • Assess the relevance of the report
  • Evaluate the quality of the report
  • Justify the cost

Download your copy of the sample report and make an informed decision about whether the full report will provide you with the insights and information you need.

Below is a sample report to understand what you are buying

See what our customers are saying

“The GlobalData platform is our go-to tool for intelligence services. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers.

GlobalData is very customer orientated, with a high degree of personalised services, which benefits everyday use. The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. GlobalData Analytics and visualisation solutions has contributed positively when preparing management presentations and strategic papers.”

 Business Intelligence & Marketing Manager, SAL Heavy Lift

“COVID-19 has caused significant interference to our business and the COVID-19 intelligence from GlobalData has helped us reach better decisions around strategy. These two highlights have helped enormously to understand the projections into the future concerning our business units, we also utilise the project database to source new projects for Liebherr-Werk to use as an additional source to pitch for new business.”

 Market Analyst & Management, Liebherr-Werk

Your daily news has saved me a lot of time and keeps me up-to-date with what is happening in the market, I like that you almost always have a link to the source origin. We also use your market data in our Strategic Business Process to support our business decisions. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this.

 Head of Key Accounts, Saab AB

Having used several other market research companies, I find that GlobalData manages to provide that ‘difficult-to-get’ market data that others can’t, as well as very diverse and complete consumer surveys.

 Marketing Intelligence Manager, Portugal Foods

Our experience with GlobalData has been very good, from the platform itself to the people. I find that the analysts and the account team have a high level of customer focus and responsiveness and therefore I can always rely on. The platform is more holistic than other providers. It is convenient and almost like a one stop shop. The pricing suite is highly competitive and value for our organisation.

I like reports that inform new segments such as the analysis on generation Z, millennials, the impact of COVID 19 to our banking customers and their new channel habits. Secondly the specialist insight on affluent sector significantly increases our understanding about this group of customers. The combination of those give us depth and breadth of the evolving market.

I’m in the business of answering and helping people make decisions so with the intelligence center I can do that, effectively and efficiently. I can share quickly key insights that answer and satisfy our country stakeholders by giving them many quality studies and primary research about competitive landscape beyond the outlook of our bank. It helps me be seen as an advisory partner and that makes a big difference. A big benefit of our subscription is that no one holds the whole data and because it allows so many people, so many different parts of our organisation have access, it enables all teams to have the same level of knowledge and decision support.

 Head of Customer Insight and Research, Standard Chartered

“I know that I can always rely on Globaldata’s work when I’m searching for the right consumer and market insights. I use Globaldata insights to understand the changing market & consumer landscape and help create better taste & wellbeing solutions for our customers in food, beverage and healthcare industries.

Globaldata has the right data and the reports are of very high quality compared to your competitors. Globaldata not only has overall market sizes & consumer insights on food & beverages but also provides insights at the ingredient & flavour level. That is key for B2B companies like Givaudan. This way we understand our customers’ business and also gain insight to our unique industry”

 Head of Consumer Sensory Insights, Givaudan

GlobalData provides a great range of information and reports on various sectors that is highly relevant, timely, easy to access and utilise.  The reports and data dashboards help engagement with clients; they provide valuable industry and market insights that can enrich client conversations and can help in the shaping of value propositions. Moreover, using GlobalData products has helped increase my knowledge of the finance sector, the players within it, and the general threats and opportunities.

I find the consumer surveys that are carried out to be extremely beneficial and not something I have seen anywhere else. They provided an insightful view of why and which consumers take (or don’t) particular financial products. This can help shape conversations with clients to ensure they make the right strategic decisions for their business.

One of the challenges I have found is that data in the payments space is often piecemeal. With GD all of the data I need is in one place, but it also comes with additional market reports that provide useful extra context and information. Having the ability to set-up alerts on relevant movements in the industry, be it competitors or customers, and have them emailed directly to me, ensures I get early sight of industry activity and don’t have to search for news.

 Senior Account Manager, TSYS

Related reports

View more Sport reports
Sport
New
Asia-Pacific (APAC) Automotive Industry Sports Sponsorship Landscape - Analysing Biggest…
$1,500 | March 2024
Sport
New
Six Nations (Rugby Championship), 2024 - Event Analysis
$1,500 | March 2024
Sport
New
Asia-Pacific (APAC) Sport Technology Sponsorship Landscape - Analysing Biggest Deals,…
$1,500 | March 2024
Go even deeper with GlobalData Intelligence Center

Every Company Report we produce is powered by the GlobalData Intelligence Center.

Subscribing to our intelligence platform means you can monitor developments at Brazil Sports Broadcasting Media (Television and Telecommunications) Market Landscape in real time.

  • Access a live Brazil Sports Broadcasting Media (Television and Telecommunications) Market Landscape dashboard for 12 months, with up-to-the-minute insights.
  • Fuel your decision making with real-time deal coverage and media activity.
  • Turn insights on financials, deals, products and pipelines into powerful agents of commercial advantage.
Tell me more