China Apparel Market Size and Trend Analysis by Category, Retail Channel, Supply Chain, Consumer Attitudes, Brands and Forecast to 2027
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China Apparel Market Report Overview
The China apparel market size was valued at CNY2.89 trillion in 2023. The market will grow at a CAGR of more than 9% during 2023-2027. The China apparel market report offers data that showcase the trends in the market and sectors by value and volume. It also reveals the brand leaders by market share in 2023 in each of the categories as well as the entire apparel market of the China.
China Apparel Market Outlook 2023-2027 (CNY Trillion)
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This China apparel market research report provides historical and forecast period data for total apparel sales in the China. This report offers a detailed analysis of the market with the impact of recent events on customer shopping behavior, key apparel retailers, and sectors.
Market Size (2023) | CNY2.89 trillion |
CAGR (2023-2027) | >9% |
Forecast Period | 2023-2027 |
Historical Period | 2017-2022 |
Key Channels | · Clothing, Footwear, and Accessories Specialists
· Online Specialists · Other Online Retail · Department Stores · Hypermarkets, Supermarkets, and Hard Discounters · Other Offline Channels |
Key Categories | · Clothing
· Footwear · Accessories |
Key Brands | · Nike
· Li-Ling · ANTA · Adidas · Uniqlo |
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China Apparel Market Drivers
While international apparel brands often cite the Chinese market as an opportunity for growth, local brands have been outpacing their foreign competitors by fostering a deeper connection with Chinese consumers. Moreover, due to their local cultural insights, brands such as Li-Ning and Bosideng have developed effective marketing strategies, such as connecting with their audiences via social media live stream events to educate consumers and guide their purchases. Such factors will drive China Apparel market growth during the forecast period.
Buy the Full Report for More Insights on Drivers in the China Apparel Market
China Apparel Market Segmentation by Categories
The key categories of the China apparel market are clothing, accessories, and footwear. Womenswear, menswear, and childrenswear are the key sub-categories of the clothing category. Womenswear sales in China increased in 2023 as female consumers were greater followers of fashion trends.
China Apparel Market Analysis by Categories, 2023 (%)
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China Apparel Market Segmentation by Channels
The key channels of the China apparel market are the clothing, footwear, and accessories specialists, online Specialists, other online retail, department Stores, hypermarkets, supermarkets, and hard discounters. Clothing, footwear, and accessories specialists dominated the market in 2023.
China Apparel Market Analysis by Channels, 2023 (%)
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China Apparel Market – Competitive Landscape
The key brands in the China apparel market are:
- Nike
- Li-Ling
- ANTA
- Adidas
- Uniqlo
In 2023, Nike led the China apparel market and is a mass market player.
The report provides a market positioning map of the other top 10 brands for 2023.
China Apparel Market Analysis by Brands, 2023 (%)
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Key Segments Covered in the China Apparel Market Report
China Apparel Category Outlook (Value, $ Billion, 2017-2027)
- Clothing
- Accessories
- Footwear
China Apparel Channels Outlook (Value, $ Billion, 2017-2027)
- Clothing, Footwear, and Accessories Specialists
- Online Specialists
- Other Online Retail
- Department Stores
- Hypermarkets, Supermarkets, and Hard Discounters
- Other Offline Channels
Scope
This report offers:
- A detailed analysis of the apparel market in China.
- The impact of recent events on the market.
- Analysis of recent events on customer shopping behavior, key apparel retailers, sector analysis, trends, and retailer reactions.
Key Highlights
• The Chinese apparel market is expected to rise at a CAGR of 6.8% between 2023 and 2027, to reach CNY3,768bn by 2027
• Digitally native Chinese consumers will continue to drive outperformance of the online channel
• Local Chinese brands steal market share from global players after consumer boycotts
Reasons to Buy
- Explore new opportunities that will allow you to align your product offerings and strategies to meet demand following the impact of recent events on the apparel market in the China.
- Investigate current and forecast trends in the China apparel market to identify potential business opportunities.
- Understand the competitive landscape and price positioning to gain a foothold in untapped opportunities.
Li-Ning
ANTA
Adidas
Uniqlo
HLA
Gucci
Bosideng
Louis Vuitton
Hermes
Urban Revivo
Table of Contents
Frequently asked questions
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What was the China apparel market size in 2023?
The China apparel market size was valued at CNY2.89 trillion in 2023.
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What will the growth rate of the China apparel market be in the forecast period?
The China apparel market is expected to grow at a CAGR of more than 9% during 2023-2027.
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Which category dominated the China apparel market in 2023?
The clothing category dominated the China apparel market in 2023.
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Which are the key brands in the China apparel market?
Nike, Li-Ling, ANTA, Adidas and Uniqlo among others are a few of the key brands in the China apparel market.
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