China Beer and Cider Market Analysis by Category and Segment, Company and Brand, Price, Packaging and Consumer Insights
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China Beer and Cider Market Report Overview
China Beer and Cider Market Outlook, 2022-2028 (LCU Billion)
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The beer and cider market size in China was LCU453.32 billion in 2022 and will grow at a CAGR of more than 6% during 2023-2028. As COVID-19 was still present in 2022, the Chinese government imposed strict lockdown restrictions, which impacted the operations of hotels, restaurants, and cafés (HoReCa).
Market Size (2022) | LCU453.32 billion |
CAGR (2023-2028) | >6% |
Historical Period | 2017-2022 |
Forecast Period | 2023-2028 |
Key Distribution Channels | · On-Premise
· Off-Premise |
Key Packaging Materials | · Metal
· Glass · PET |
Key Packaging Types | · Can
· Bottle · Keg |
Leading Companies | · China Resources Snow Breweries
· Tsingtao Brewery Company · AB InBev China Investment · Yanjing Brewery · Carlsberg China |
Leading Brands | · Snow
· Harbin · Yanjing · Budweiser · Wusu |
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The China beer and cider market research report offers an in-depth analysis of the beer and cider industry. It covers an introduction, category and segment insights, company and brand insights, channel insights, packaging insights, and appendix sections.
China Beer and Cider Market – Competitive Landscape
China Beer and Cider Market Analysis by Companies, 2022 (%)
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The report offers the market share and growth in terms of volume and value of the top-performing China beer and cider companies. A few of the leading companies in the China beer and cider market are:
- China Resources Snow Breweries
- Tsingtao Brewery Company
- AB InBev China Investment
- Yanjing Brewery
- Carlsberg China
In 2022, China Resources Snow Breweries was the leading company. The company, based in Beijing, China, is a wholly-owned subsidiary of China Resources Beer (Holdings) Company. It manufactures and markets various domestic and refined beers. It mainly markets its products under the Snow brand. The company also sells various other brands such as Kingway, Heineken, Xi Hu, and Aoke.
China Beer and Cider Market Segmentation by Packaging Type
China Beer and Cider Market Analysis by Packaging Type, 2022 (%)
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The key packaging types in the beer and cider market in China are can, bottle, and keg. Bottle had the major market volume share in 2022. The key packaging materials in the China beer and cider market are metal, glass, and PET. The glass packaging material had the highest volume in 2022.
The Chinese government has been increasingly prioritizing sustainable development and environmental protection within the country. It has initiated the promotion of producer-responsibility schemes and has set a goal of establishing supporting regulations and rules by 20251. Moreover, manufacturers have also started adopting sustainable packaging practices in response to the government’s push.
China Beer and Cider Market Segmentation by Distribution Channels
China Beer and Cider Market Analysis by Distribution Channels, 2022 (%)
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The key distribution channels in the beer and cider market in China are off-premise and on-premise. The on-premise distribution channel accounted for the highest value share in 2022. The segment comprises volume sold for “immediate consumption” at the point of purchase including eating, drinking, and accommodation (EDA) and other on-premise channels. However, it excludes products purchased from retail outlets for consumption on the go.
China Beer and Cider Market – Top Brands
China Beer and Cider Market Analysis by Brands, 2022 (%)
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The report offers the market share and growth in terms of volume and value of the top-performing China beer and cider brands. A few of the leading brands in the China beer and cider market are:
- Snow
- Harbin
- Yanjing
- Budweiser
- Wusu
Snow was the leading brand with the highest value in 2022.
Segments Covered in the Report
China Beer and Cider Market Distribution Channel Outlook (Value, LCU Billion, 2017-2028)
- On-Premise
- Off-Premise
China Beer and Cider Market Packaging Material Outlook (Value, LCU Billion, 2017-2028)
- Metal
- Glass
- PET
China Beer and Cider Market Packaging Type Outlook (Value, LCU Billion, 2017-2028)
- Can
- Bottle
- Keg
Key Highlights
- The outbreak of the Omicron variant of COVID-19 in 2022 weakened seller sentiment and consumer spending as on-premise consumption was limited. The mainstream and discount price segments did not perform well as low-/middle-income consumers cut spending amid unfavorable economic conditions due to the repeated lockdowns.
- Sales of craft beer recorded robust growth in 2022, due to consumers seeking out unique flavors. During periods of travel restrictions, consumers purchased craft beers from convenience stores and enjoyed them at home.
Reasons to Buy
- Gain an in-depth understanding of the dynamics and structure of the China beer and cider industry. The report provides up-to-date competitive intelligence using historical and forecast data to improve your corporate strategic planning.
- Evaluate the current emerging trends and future growth opportunities in the China beer and cider market to support your brand development and marketing initiatives.
- Understand volume vs. value trends and identify the key growth opportunities across the super-premium, premium, mainstream, and discount segments to best target profitability.
- Analyze domestic and imported beer brand performance and determine the key trends driving consumption preference to develop a competitive advantage.
- Utilize the detailed data available to analyze the market at various levels. This will help you make informed decisions regarding potential threats and growth opportunities for your company.
Tsingtao
A-BInBev China Investment Co Ltd
Yanjing Brewery
Henan Jinxing Brewery
Carlsberg China
Chongqing Brewery
Ginsber Brewery
Table of Contents
Frequently asked questions
-
What was the China beer and cider market size in 2022?
The beer and cider market size in China was LCU453.32 billion in 2022.
-
What is the China beer and cider market growth rate?
The beer and cider market in China is expected to register a CAGR of more than 6% during 2023-2028.
-
Which was the leading distribution channel in the China beer and cider market in 2022?
In 2022, on-premise accounted for the highest distribution channel share in the China beer and cider market.
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Which was the leading packaging material in the China beer and cider market in 2022?
In 2022, glass accounted for the largest packaging material share in the China beer and cider market.
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Which was the leading packaging type in the China beer and cider market in 2022?
Bottle was the leading packaging type in the China beer and cider market in 2022.
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Which are the leading brands in the China beer and cider market?
A few of the leading brands in the China beer and cider market are Snow, Harbin, Yanjing, Budweiser, and Wusu.
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