Cigarettes in Canada, 2019

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Cigarettes in Canada, 2019 is an analytical report by GlobalData that provides extensive and highly detailed current and future market trends in the Canadian tobacco market. It covers market size and structure along with per capita and overall consumption. Additionally, it focuses on brand data, retail pricing, prospects, and forecasts for sales and consumption until 2028.

The Canadian cigarette market has contracted considerably since its recent peak in 1996, in large part due to the policies and restrictions put in place by national and provincial governments, alongside a very strong and active anti-smoking movement. Recently, rising contraband and illegal manufacturing activities have also contributed to the decline in the duty-paid sector. While there was evidence in 2009 and 2010 that this situation may be improving, recent activity has resulted in a further fall in sales, with rising anti-smoking campaigns adding further pressure to the market. Annual sales have been falling yearly since 2013 and in 2017 were down at 25.3 billion pieces, with a further decline to 24.9 billion pieces in 2018.

Scope

– Contraband supplies, mainly from the US, grew rapidly post increases in taxation imposed on cigarettes in the late 1980s and early 1990s.

– In 2017, per capita consumption stood at 710 pieces per person, 57.3% down on its level in 1990.

– The Canadian market was dominated by domestically produced cigarettes until 2005, accounting for 96.9% of sales.

– Imports of cigarettes from the US and Mexico are exempt from customs duty under the North American Free Trade Agreement (NAFTA), whilst imports from Chile, Costa Rica, and Israel qualify for preferential rates.

Reasons to Buy

– Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market. Identify the areas of growth and opportunities, which will aid effective marketing planning. The differing growth rates in regional product sales drive fundamental shifts in the market.

– This report provides detailed, authoritative data on these changes – prime intelligence for marketers. Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future.

British American Tobacco (BAT)
Rothmans Benson & Hedges (RBH)
JTI Macdonald
Philip Morris International

Table of Contents

Table of Contents

1. Overview

2. Market Size

3. Market Structure

4. Manufacturers & Brands

5. Taxation & Retail

5.1. Taxation

5.2. Retail Prices

6. The Smoking Population

7. Production & Trade

7.1. Production

7.2. Imports

7.3. Exports

8. Operating constraints

8.1. Advertising & Marketing Restrictions

8.2. Health Warnings

8.3. Public Smoking Bans

8.4. Other Restrictions

8.5. Tobacco-Related Litigation

8.6. Health Care Cost Recovery Cases

8.7. Class Action Lawsuits

9. Company Profiles

9.1. Other Companies

10. Prospects & Forecasts

11. Appendix

11.1. What is this Report About?

11.2. Time Frame

11.3. Product Category Coverage

11.4. Methodology

11.5. About GlobalData

11.6. Disclaimer

11.7. Contact Us

Table

List of Tables

Table 1: Cigarette Consumption, 1990–2018

Table 2: Per Capita Consumption, 1990–2018

Table 3: Retail Expenditure on Cigarettes, 1990–2018

Table 4: Contraband Share of Sales, 2006–2013

Table 5: Duty Paid vs. Non-Duty Paid Volumes by Region, 2003–2009, Million Pieces

Table 6: Duty Paid vs. Non-Duty Paid Volumes by Region, 2003–2009, % Breakdown

Table 7: GFK/CTMC Illegal Tobacco Sale Study: Main Findings, 2006–2008, %

Table 8: RCMP: Cigarette Seizures, 1994–2008

Table 9: Market Breakdown: Domestic vs. Imported Products, 2000–2014, Billion Pieces

Table 10: Market Breakdown: Domestic vs. Imported Products, 2000–2014, % Breakdown

Table 11: Market Breakdown: Filter vs. Plain, 2000–2007, Billion Pieces

Table 12: Market Breakdown: Filter vs. Plain, 2000–2007, % Breakdown

Table 13: Market Breakdown by Price Sector, 2017

Table 14: Market Breakdown by Pack Size, 2000–2008, As % of Market Volume

Table 15: Market Breakdown by Price Category, 2003–2015, % of Shipments

Table 16: Manufacturer Sales, 2000–2018, Million Pieces

Table 17: Manufacturer Market Shares, 2000–2018, %

Table 18: Brand Family Shares, 2003–2016, % Volume

Table 19: Summary of Federal & Provincial Sales Tax Rate by Provinces, 2019

Table 20: Tax Revenues Raised, 2000/01–2016/17, C$ Billion

Table 21: Tobacco Tax Revenue by Province, 2010/11–2016/17, C$ Million

Table 22: Average Retail Prices by Province, 2008–2018, C$ per Carton of 200 Pieces

Table 23: Indicative Retail Price Index, 2009, %

Table 24: Smoking Population, 1991–2018

Table 25: The Prevalence of Smoking by Age Group & Gender, 2008–2012, % Current Smoker

Table 26: Current Smokers by Gender, 2015

Table 27: Current Smokers by Age Group, 1999–2012 & 2015, % Current Smokers

Table 28: Adult Smoking Prevalence Trends by Province, 1999, 2003–2012, & 2015, % Current Smokers

Table 29: Production of Cigarettes, 1990–2018

Table 30: Imports of Cigarettes, 1990–2018

Table 31: Imports by Country of Origin, 2008–2018, Million Pieces

Table 32: Imports by Country of Origin, 2008–2018, % Breakdown

Table 33: Exports of Cigarettes, 1990–2018

Table 34: Exports of Cigarettes by Country of Destination, 2008–2018, Million Pieces

Table 35: Exports of Cigarettes by Country of Destination, 2008–2018, % Breakdown

Table 36: Imperial Tobacco Canada Ltd

Table 37: Rothmans Inc.

Table 38: JTI-Macdonald Corp

Table 39: Other Companies

Table 40: Consumption Forecasts, 2018–2028

Figures

List of Figures

Figure 1: Methodology

Figure 2: GlobalData at a Glance

Frequently asked questions

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