Cigarettes in Ukraine, 2018

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"Cigarettes in Ukraine, 2018", is an analytical report by GlobalData that provides extensive and highly detailed current and future market trends in Ukraine.

Ukraine is one of the largest Eastern European markets to emerge after the break-up of the former Soviet Union in the early 1990s, and has a population of just over 44 million, although this is gradually declining due to emigration, political disruption, and hostilities in the eastern region. The annexation of the Crimea and Sevastopol regions by Russia appears unlikely to be reversed, and resulted in a significant population decline. In the south of the country, Ukraine shares borders with seven other central and Eastern European markets, giving it considerable strategic significance. Since January 2007, four of these borders have been with EU countries. In addition to its frontiers with Russia, Ukraine also has borders with Moldova and Romania in the south west and with Hungary, Slovakia, and Poland in the west, while to the north lays Belarus. The country also has a large Black Sea coastline that facilitates direct trade with countries such as Bulgaria and Turkey, and is a member of the CIS although it is gravitating politically towards the EU. Cigarettes remain relatively popular in the country.

What else does this report offer?
– Market size and structure of the overall and per capita consumption based upon a unique combination of industry research, fieldwork, market sizing analysis and our in-house expertise.
– Detailed information such as market shares and recent developments of the manufacturers, leading brands along with company profiles.
– Regulations, taxation, retail pricing, smoking habit and the growing health concerns affecting overall production.
– Prospects and forecasts of overall sales and consumption for 2017 to 2027.

Scope

– Ukraine is the second-largest cigarette market in the states that comprise former Soviet Union, after the Russian Federation.

– Including non-duty paid (smuggled and counterfeit) trade, in addition to duty paid sales, total consumption is estimated to have fallen.

– The Industry figures indicate that the level of illicit trade (smuggled and counterfeit), had risen in the first quarter of 2012 and reached a peak in the second and third quarters of 2013, but had dropped back by the final quarter of the year, highlighting seasonal fluctuations.

– The cigarette market is dominated by domestically manufactured cigarettes, comprising of a mix of locally produced international brands together with a range of newly introduced national brands and revamped traditional brands. These currently form the majority of domestic market volume.

Reasons to Buy

– Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market.

– Identify the areas of growth and opportunities, which will aid effective marketing planning.

– As consumers’ product demands evolve, the dynamics between different countries also change – favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the specific market dynamics of the country's market is crucial to ensuring maximum future sales.

– The differing growth rates in regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes -prime intelligence for marketers.

– Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future.

PMI
Imperial
JTI
BAT-Priluky
Liggett Ducat

Table of Contents

Table of Contents

1. Overview 5

2. Market Size 8

3. Market Structure 15

4. Manufacturers & Brands 20

5. Taxation & Retail 31

5.1. Taxation 31

5.2. Retail Prices 35

6. The Smoking Population 45

7. Production & Trade 50

7.1. Production 50

7.2. Imports 54

7.3. Exports 57

8. Operating Constraints 62

8.1. Advertising Restrictions 62

8.2. Health Warnings 62

8.3. Other Constraints 63

9. Company Profiles 65

10. Prospects & Forecasts 69

11. Appendix 72

11.1. What is this Report About? 72

11.2. Time Frame 73

11.3. Product Category Coverage 74

11.4. Methodology 75

11.5. About GlobalData 77

11.6. Disclaimer 78

11.7. Contact Us 79

Table

List of Tables

Table 1: Cigarette Consumption, 1990-2017 9

Table 2: Legal and Non-Duty Paid Markets, Billion Pieces, 2011-2017 11

Table 3: Per Capita Consumption, 1990-2017 13

Table 4: Market Breakdown: Domestic v Imported Products, Billion Pieces, 2003-2016 16

Table 5: Market Breakdown: Domestic v Imported Products, % Breakdown, 2003-2016 16

Table 6: Market Segmentation by Price and Type, %, 2002-2014 17

Table 7: Distribution of Cigarettes, 2010 19

Table 8: Manufacturer Sales, Billion Pieces, 2000-2017 24

Table 9: Manufacturer Sales, Volume %, 2000-2017 25

Table 10: Brand Shares, Volume, %, 2002-2014 27

Table 11: Development of Excise Taxes, 1993-2018 34

Table 12: Prices by Price Category, ₴, 2010-2014 36

Table 13: Retail Prices, Selected Brands, ₴, 2002-2014 36

Table 14: Retail Price List, 2015 37

Table 15: Smoking Population,1990-2014 46

Table 16: Prevalence of Smoking by Gender, All, Daily & Occasional, %, 2010 47

Table 17: Prevalence of Smoking by Age and Gender, %, 2010 & 2017 48

Table 18: Prevalence of Smoking by Location, %, 2010 49

Table 19: Number of Cigarettes Smoked Daily by Gender, %, 2010 49

Table 20: Cigarette Production, 1990-2017 50

Table 21: Cigarette Production by Factory, Million Pieces, 2003-2011 53

Table 22: Cigarette Imports, Volume, Million Pieces, 1998-2017 54

Table 23: Imports by Country of Origin, Million Pieces, 2006-2017 56

Table 24: Imports by Country of Origin, Volume, %, 2006-2017 56

Table 25: Cigarette Exports, Million Pieces, 1997-2017 58

Table 26: Exports by Country of Destination, Million Pieces, 2007-2017 60

Table 26: Exports by Country of Destination, %, 2007-2017 61

Table 28: PrJSC Philip Morris Ukraine 65

Table 29: JT International Ukraine PJSC 66

Table 30: Imperial Tobacco Ukraine 67

Table 31: British American Tobacco Ukraine 68

Table 32: Consumption Forecasts to 2027 71

Figures

List of Figures

Figure 1: Methodology 75

Figure 2: GlobalData at a glance 77

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