Consumer and Market Insights: Make-Up Market in Thailand
Powered by
All the vital news, analysis, and commentary curated by our industry experts.
The Make-Up market in Thailand is forecast to register higher growth in value terms during 2015-2020 compared to 2010-2015 driven by increasing GDP per capita and a large young working age population. Face Make-Up is the leading category and Eye Make-Up is forecast to register the fastest growth in value terms during 2015-2020.
Scope
• Of the four categories analyzed, Eye Make-Up will be the fastest growing value category, registering a CAGR of 6.8% during 2015-2020
• Tweens and Teens accounts for majority of Eye Make-Up and Face Make-Up consumption
• Hypermarkets & Supermarkets is the leading distribution channel accounting for more than one-third of the overall Make-Up distribution in Thailand
• Lever Closure is forecast to register the fastest growth among packaging closures during 2015-2020
• Alticor Inc and Better Way (Thailand) Company Limited are the leading market players in the country
• Make-Up consumption among Thais is mainly influenced by the Fresh, Natural & Pure and Bargain Hunting trends in the market.
Reasons to Buy
Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
Identify target consumers based on recent analysis of category volume consumption by gender, age-group, education and urbanization
Access the key and most influential consumer trends driving Make-Up products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
Access to analysis on new products launched in the market
Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
The Procter & Gamble Company
Alticor Inc.
Icc International Public Company Limited
Estée Lauder Inc.
Chanel S.A.
Lvmh
Clarins Group
Shiseido Company Limited
Pias Corp
SSUP Group
UB Chemical Industries
Elizabeth Arden Inc.
Cosnova GmbH
Giff
Table of Contents
Table
Figures
Frequently asked questions
Get in touch to find out about multi-purchase discounts
reportstore@globaldata.com
Tel +44 20 7947 2745
Every customer’s requirement is unique. With over 220,000 construction projects tracked, we can create a tailored dataset for you based on the types of projects you are looking for. Please get in touch with your specific requirements and we can send you a quote.