Consumer and Market Insights: Oral Hygiene in Belgium
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Oral Hygiene market in Belgium will register marginally higher growth in value terms during 2015-2020 compared to 2010-2015. The Toothpaste category has the highest volume share and is also the leading value category. Flip/Snap Top is the most commonly used closure type. Sensodyne is the leading brand in Dental Floss category.
Scope
• The Oral Hygiene market in Belgium registered a CAGR of 2.5% during 2010-2015.
• Drug stores & Pharmacies and Hypermarkets & Supermarkets are the leading distribution channels in Belgium's Oral Hygiene market.
• Flexible Packaging is the most commonly used packaging material in the Oral Hygiene market.
• Colgate – Plax is the leading Mouthwash brand in Belgium's Oral Hygiene market.
Reasons to Buy
• Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
• Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
• Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
The Procter & Gamble Company
Colgate-Palmolive Gmbh
Dentaid
Johnson & Johnson Gmbh
Queisser Pharma
Reckitt Benckiser Plc
Medex Dental
Sia
Unilever Plc
Henkel Ag & Co. Kgaa
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