Country Profile: Confectionery Sector in Israel

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Published: September 30, 2017 Report Code: CS4300MF-ST

Report Overview
Key Players
Table of Contents
Table
Figures

The Israeli Confectionery sector accounted for a volume share of 10.3% of the regional (Middle East & Africa) market, in 2016. The market is mainly driven by rising disposable incomes, increasingly busy life styles of the working population and their desire to relax after a hectic day. Chocolate is the largest market in value terms and is also expected to record the fastest growth at a CAGR of 8.8% during the forecast period (2016-2021). The top five brands in the Israeli Confectionery sector accounted for 46.8% value share, with Elite, Must and Kilk leading in the country. Hypermarkets & Supermarkets accounted for the leading share in the distribution of Confectionery products. Flexible Packaging is the most commonly used packaging material in the sector.

GlobalData’s Country Profile report on the Confectionery sector in Israel provides insights on high growth markets to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

What else is contained?
– Market data: Overall market value and volume data with growth analysis for 2011-2021.
– Category coverage: Value and growth analysis for Chocolate, Gum, and Sugar Confectionery with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
– Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
– Distribution data: Percentage of sales within each market through distribution channels such as Cash & Carries and warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
– Packaging data: consumption breakdown for package materials and pack types in each market, in terms of percentage share of number of units sold. Package material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, and others; Pack data for: Carton, Film, Bag/Sachet, Tub, Wrapper, Bottle, and Tube.

Scope

– The Israeli Confectionery sector accounted for a volume share of 10.3% of the regional (Middle East & Africa) market, in 2016.

– Of the three markets, Chocolate was the largest in value terms and is expected to grow the fastest during 2016-2021.

– The top five brands in the Israeli Confectionery sector accounted for 46.8% value share, in 2016.

– Hypermarkets & Supermarkets was the leading distribution channel.

– Flexible Packaging is the most commonly used package material in the Israeli Confectionery sector.

Reasons to Buy

– Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

– Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

– Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

– Manufacturers can identify the opportunities to position products with H&W attributes/benefits

– Access the key and most influential consumer trends driving Confectionery products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target

– Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

– The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector

– Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.

Chocoladefabriken Lindt & Sprüngli AG
Chocolat Frey Ag
Ferrero
Kraft Foods
Mars Incorporated
Mondelez International Inc
Nestle
Shkedia Geva Industries Ltd.
Strauss Group Ltd.
Unilever
Vered Hagalil
August Storck Kg
Danshar Ltd
Cadbury Plc
Perfetti Van Melle SpA
Mustix Ltd
Carmit Candy Industries Ltd
Jelly Belly Candy Company
Just Born Inc.
Pez International Gmbh
Ricola Ag

Table of Contents

1. Report Scope 8

2. Executive summary 10

3. Israel in the global and regional context 11

3.1. Israel’s share in the Global and Middle East & African Confectionery sector 11

3.2. Israel compared to other leading countries in Middle East & Africa 12

4. Market size analysis – Confectionery sector 13

4.1. Value and volume analysis – Confectionery sector in Israel 13

4.2. Per capita consumption – Israel compared to Middle East & Africa and globally 14

4.3. Value and volume analysis of markets in the Confectionery sector 15

4.4. Growth analysis by markets 16

5. Market and category analysis 17

5.1. Per capita consumption analysis by markets 17

5.2. Market analysis: Chocolate 18

5.3. Market analysis: Gum 20

5.4. Market analysis: Sugar Confectionery 22

6. Distribution analysis 25

6.1. Distribution channel share analysis: Confectionery 25

6.2. Distribution channel share analysis: Chocolate 26

6.3. Distribution channel share analysis: Gum 27

6.4. Distribution channel share analysis: Sugar Confectionery 28

7. Competitive landscape 29

7.1. Brand share analysis by sector 29

7.2. Brand share analysis by markets 32

7.3. Brand share analysis by category 36

7.3.1. Chocolate 36

7.3.2. Gum 39

7.4. Private label share analysis 40

8. Health & Wellness analysis 42

8.1. Market size analysis by Health & Wellness claims 42

8.2. Market share analysis – Health & Wellness product attributes 43

8.3. Market size analysis – Health & Wellness consumer benefits 45

8.4. Leading companies in Israeli Health & Wellness market 47

9. Packaging analysis 48

9.1. Packaging share and growth analysis by package material 48

9.2. Packaging share analysis by package material 49

9.3. Packaging share and growth analysis by pack type 50

9.4. Packaging share analysis by pack type 51

9.5. Packaging share and growth analysis by closure type 52

9.6. Packaging share analysis by closure type 53

9.7. Packaging share and growth analysis by primary outer type 54

9.8. Packaging share analysis by primary outer type 55

10. Macroeconomic analysis 56

10.1. GDP per Capita 59

10.2. Population and population growth 60

10.3. Consumer Price Index 61

10.4. Population breakdown by age 62

11. Consumergraphics 63

11.1. Consumption by Gender 63

11.2. Consumption by Age 64

11.3. Consumption by Education 65

11.4. Consumption by Urbanization 66

12. Methodology 67

13. Definitions 68

14. Appendix 79

15. About GlobalData 91

16. Disclaimer 92

17. Contact Us 93

Table

List of Tables

Table 1: Volume share of Israel in the global and Middle East & Africa Confectionery sector, 2011-2021 11

Table 2: Growth analysis by markets, 2016-2021 16

Table 3: Value analysis of Chocolate market by categories, 2011-2021 19

Table 4: Volume analysis of Chocolate market by categories, 2011-2021 19

Table 5: Value analysis of Gum market by categories, 2011-2021 21

Table 6: Volume analysis of Gum market by categories, 2011-2021 21

Table 7: Value analysis of Sugar Confectionery market by categories, 2011-2021 23

Table 8: Volume analysis of Sugar Confectionery market by categories, 2011-2021 24

Table 9: Brand Value and Volume – Confectionery sector, 2016 30

Table 10: Brand Value and Volume – Chocolate market, 2016 32

Table 11: Brand Value and Volume – Gum market, 2016 34

Table 12: Brand Value and Volume – Sugar Confectionery market, 2016 35

Table 13: Brand Value and Volume – Boxed Chocolate category 36

Table 14: Brand Value and Volume – Chocolate Countlines category 37

Table 15: Brand Value and Volume – Chocolate Straightlines category 37

Table 16: Brand Value and Volume – Molded Bars category, 2016 38

Table 17: Brand Value and Volume – Novelties category, 2016 38

Table 18: Brand Value and Volume – Other Chocolate category, 2016 38

Table 19: Brand Value and Volume – Bubble Gum category, 2016 39

Table 20: Brand Value and Volume – Chewing Gum category, 2016 39

Table 21: Consumption of Confectionery by gender and markets (Kg Million,2016) 63

Table 22: Consumption of Confectionery by age and markets (Kg Million, 2016) 64

Table 23: Consumption of Confectionery by education and markets (Kg Million, 2016) 65

Table 24: Consumption of Confectionery by degree ofurbanization and markets (Kg Million, 2016) 66

Table 25: Market Definitions 68

Table 26: Category Definitions 69

Table 27: Channel Definitions 70

Table 28: Health & Wellness: Product Attributes-Food Minus 71

Table 29: Health & Wellness: Product Attributes – Free From 72

Table 30: Health & Wellness: Product Attributes – Functional & Fortified 73

Table 31: Health & Wellness: Product Attributes – Naturally Healthy 74

Table 32: Health & Wellness: Product Attributes – Food Intolerance 75

Table 33: Health & Wellness: Consumer Benefits – Health Management 76

Table 34: Health & Wellness: Analysis by Consumer Benefits 77

Table 35: Health & Wellness: Consumer Benefits – Performance 78

Table 36: Market Value for Chocolate – by category (ILS Million) 2011-2021 79

Table 37: Market Value for Chocolate – by category (US$ Million) 2011-2021 80

Table 38: Market Volume for Chocolate – by category (Kg Million) 2011-2021 80

Table 39: Market Value for Gum – by category (ILS Million) 2011-2021 81

Table 40: Market Value for Gum – by category (US$ Million) 2011-2021 81

Table 41: Market Volume for Gum – by category (Kg Million) 2011-2021 82

Table 42: Market Value for Sugar Confectionery – by category (ILS Million) 2011-2021 82

Table 43: Market Value for Sugar Confectionery – by category (US$ Million) 2011-2021 83

Table 44: Market Volume for Sugar Confectionery – by category (Kg Million) 2011-2021 84

Table 45: Confectionery Sales Distribution in Israel – by Markets (Kg Million), 2016 85

Table 46: Key Health & Wellness product attributes driving sales in Israel (ILS Million) 86

Table 47: Key Health & Wellness consumer benefits driving sales in Israel (ILS Million) 86

Table 48: Package Material (in Million pack units) 87

Table 49: Pack Type (in Million pack units) 87

Table 50: Closure Type (in Million pack units) 88

Table 51: Primary Outer Type (in Million pack units) 88

Table 52: Exchange Rates: (US$-ILS), 2011-2021 89

Table 53: GDP Per Capita (ILS) 89

Table 54: Population 89

Table 55: Consumer Price Index 90

Table 56: Age Profile (Millions of Persons) 90

Figures

List of Figures

Figure 1: Israel compared to other top four countries in Middle East & Africa – market size, growth, and competitive landscape 12

Figure 2: Market size analysis by value and volume, Confectionery sector, 2011-2021 13

Figure 3: Per capita consumption in Israel compared to global and Middle East & African average, 2011-2021 14

Figure 4: Value and volume growth analysis by markets, 2016-2021 15

Figure 5: Per capita consumption (by markets) in Israel compared to global and Middle East & African average, 2016 17

Figure 6: Value and volume growth analysis, Chocolate market, 2011-2021 18

Figure 7: Value and volume growth analysis, Gum market, 2011-2021 20

Figure 8: Value and volume growth analysis, Sugar Confectionery market, 2011-2021 22

Figure 9: Distribution channel share, Confectionery, 2011-2016 25

Figure 10: Distribution channel share, Chocolate market, 2011-2016 26

Figure 11: Distribution channel share, Gum market, 2011-2016 27

Figure 12: Distribution channel share, Sugar Confectionery market, 2011-2016 28

Figure 13: Leading brands in the Israeli Confectionery sector, value and volume share, 2016 29

Figure 14: Leading brands in the Chocolate market, value and volume share, 2016 32

Figure 15: Leading brands in the Gum market, value and volume share, 2016 34

Figure 16: Leading brands in the Sugar Confectionery market, value and volume share, 2016 35

Figure 17: Private label penetration by markets (value terms), 2016 40

Figure 18: Growth analysis, private label and brands, (2011-2016) 41

Figure 19: Value of Health & Wellness claims by market, US$ million, 2016-2021 42

Figure 20: Value analysis by Health & Wellness product attributes, 2016 43

Figure 21: Volume analysis by Health & Wellness product attributes, 2016 44

Figure 22: Value analysis by Health & Wellness consumer benefits, 2016 45

Figure 23: Volume analysis by Health & Wellness consumer benefits, 2016 46

Figure 24: Leading companies in the Health & Wellness market by value, 2016 – Gum 47

Figure 25: Leading companies in the Health & Wellness market by value, 2016 – Sugar Confectionery 47

Figure 26: Packaging share and growth analysis by package material, 2011-2021 48

Figure 27: Use of package material by markets (in pack units), 2016 49

Figure 28: Packaging share and growth analysis by pack type, 2011-2021 50

Figure 29: Use of pack type by markets (in pack units), 2016 51

Figure 30: Packaging share and growth analysis by closure type, 2011-2021 52

Figure 31: Use of closure type by markets (in pack units), 2016 53

Figure 32: Packaging share and growth analysis by primary outer type, 2011-2021 54

Figure 33: Use of primary outer type by markets (in pack units), 2016 55

Figure 34: Relative comparison of countries based on PEST analysis 56

Figure 35: Israel’s GDP per capita, 2011-2016 59

Figure 36: Population growth in Israel, 2011-2016 60

Figure 37: Consumer Price Index, Israel, 2010-2016 61

Figure 38: Age Profile, Israel, 2016 62

Figure 39: Consumption of Confectionery by Gender, Israel, 2016 63

Figure 40: Consumption of Confectionery by age, Israel, 2016 64

Figure 41: Consumption of Confectionery by education, Israel, 2016 65

Figure 42: Consumption of Confectionery by urbanization, Israel, 2016 66

Figure 43: About GlobalData 91

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