Country Profile: Savory Snacks Sector in Venezuela

All the vital news, analysis, and commentary curated by our industry experts.

$875

Buy Report View Sample

Published: November 30, 2017 Report Code: CS4209MF-ST

Report Overview
Key Players
Table of Contents
Table
Figures

The Venezuelan Savory Snacks sector register marginal growth in volume terms, however, the sector witnessed high growth in value terms due to hyperinflation, and devaluation of local currency against the US Dollar. Of all the markets, Processed Snacks is the largest in both value and volume terms, while the Pretzels market is forecast to register the fastest growth in value terms, during 2016-2021. Hypermarkets & Supermarkets is the leading channel for the distribution of Savory Snacks in the country. Flexible Packaging is the most commonly used package material in the sector and is also forecast to register the fastest growth during 2016-2021. PepsiCo, The Kellogg Company, and Conagra Foods, Inc. are the leading market players in the Venezuelan Savory Snacks sector.

GlobalData’s Country Profile report on the Savory Snacks sector in Venezuela provides insights on high growth markets to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

What else is contained?
– Market data: Overall market value and volume data with growth analysis for 2011-2021
– Market coverage: Value and growth analysis for Ethnic/Traditional Snacks, Meat Snacks, Nuts and Seeds, Popcorn, Potato Chips, Pretzels and Processed Snacks with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
– Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
– Distribution data: Percentage of sales within each market through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
– Packaging data: consumption breakdown for package materials and pack type in each market, in terms of percentage share of number of units sold. Package material data for Flexible Packaging, Paper & Board, Rigid Metal, and Rigid Plastics, and others; pack type data for: Bag/Sachet, Film, Stand Up Pouch, Can, Speciality container, Tray, and Jar.

Scope

– The Venezuelan Savory Snacks sector is forecast to register an overall volume growth of 12.5% during 2016-2021.

– Pretzels market is forecast to register the fastest growth during 2016-2021.

– Processed Snacks is the largest market in both value and volume terms in the Venezuelan Savory Snacks sector.

– Hypermarkets & Supermarkets is the leading distribution channel, followed by Convenience Stores.

– Ruffles is the leading brand in the Venezuelan Savory Snacks sector.

– Flexible Packaging is the most commonly used package material in the Venezuelan Savory Snacks sector.

Reasons to Buy

– Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

– Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

– Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

– Manufacturers can identify the opportunities to position products with H&W attributes/benefits

– Access the key and most influential consumer trends driving Savory Snacks products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target

– Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

– The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector

– Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.

PepsiCo
The Kellogg Company
Conagra Foods Inc.
Distribuidora Semcas
Unilever
Signa Grain S.A.
The Kraft Heinz Company
Munchy Food CA

Table of Contents

1. Report Scope 1

2. Executive summary 2

3. Venezuela in the global and regional context 3

3.1. Venezuela’s share in the Global and Latin American Savory Snacks sector 3

3.2. Venezuela compared to other leading countries in Latin America 4

4. Market size analysis – Savory Snacks sector 5

4.1. Value and volume analysis – Savory Snacks sector in Venezuela 5

4.2. Per capita consumption – Venezuela compared to Latin America and globally 6

4.3. Value and volume analysis of markets in the Savory Snacks sector 7

4.4. Growth analysis by markets 8

5. Market and category analysis 9

5.1. Per capita consumption analysis by markets 9

5.2. Market analysis: Ethnic/Traditional Snacks 10

5.3. Market analysis: Meat Snacks 11

5.4. Market analysis: Nuts and Seeds 12

5.5. Market analysis: Popcorn 14

5.6. Market analysis: Potato Chips 16

5.7. Market analysis: Pretzels 17

5.8. Market analysis: Processed Snacks 18

6. Distribution analysis 20

6.1. Distribution channel share analysis: Savory Snacks 20

6.2. Distribution channel share analysis: Ethnic/Traditional Snacks 21

6.3. Distribution channel share analysis: Meat Snacks 22

6.4. Distribution channel share analysis: Nuts and Seeds 23

6.5. Distribution channel share analysis: Popcorn 24

6.6. Distribution channel share analysis: Potato Chips 25

6.7. Distribution channel share analysis: Pretzels 26

6.8. Distribution channel share analysis: Processed Snacks 27

7. Competitive landscape 28

7.1. Brand share analysis by sector 28

7.2. Brand share analysis by markets 30

8. Packaging analysis 35

8.1. Packaging share and growth analysis by package material 35

8.2. Packaging share analysis by package material 36

8.3. Packaging share and growth analysis by pack type 37

8.4. Packaging share analysis by pack type 38

8.5. Packaging share and growth analysis by closure type 39

8.6. Packaging share analysis by closure type 40

8.7. Packaging share and growth analysis by primary outer type 41

8.8. Packaging share analysis by primary outer type 42

9. Macroeconomic analysis 43

9.1. GDP per Capita 46

9.2. Population and population growth 47

9.3. Consumer Price Index 48

9.4. Population breakdown by age 49

10. Consumergraphics 50

10.1. Consumption by Gender 50

10.2. Consumption by Age 51

10.3. Consumption by Education 52

10.4. Consumption by Degree of Urbanization 53

11. Methodology 54

12. Definitions 55

13. Appendix 58

14. About GlobalData 70

15. Disclaimer 71

16. Contact Us 72

Table

List of Tables

Table 1: Volume share of Venezuela in the global and Latin American Savory Snacks sector, 2011-2021 3

Table 2: Growth analysis by markets, 2016-2021 8

Table 3: Per capita consumption (by markets) in Venezuela, Latin America and Global average, 2016 9

Table 4: Value analysis of Nuts and Seeds market by categories, 2011-2021 13

Table 5: Volume analysis of Nuts and Seeds market by categories, 2011-2021 13

Table 6: Value analysis of Popcorn market by categories, 2011-2021 15

Table 7: Volume analysis of Popcorn market by categories, 2011-2021 15

Table 8: Value analysis of Processed Snacks market by categories, 2011-2021 19

Table 9: Volume analysis of Processed Snacks market by categories, 2011-2021 19

Table 10: Brand Value – Savory Snacks sector, 2016 29

Table 11: Brand Value – Nuts and Seeds market, 2016 30

Table 12: Brand Value – Popcorn market, 2016 31

Table 13: Brand Value – Potato Chips market, 2016 32

Table 14: Brand Value – Pretzels market, 2016 33

Table 15: Brand Value – Processed Snacks market, 2016 34

Table 16: Use of primary outer type by markets (in pack units), 2016 42

Table 17: Consumption of Savory Snacks by gender and markets (Million Kg, 2016) 50

Table 18: Consumption of Savory Snacks by age and markets (Million Kg, 2016) 51

Table 19: Consumption of Savory Snacks by education and markets (Million Kg, 2016) 52

Table 20: Consumption of Savory Snacks by degree of urbanization and markets (Million Kg, 2016) 53

Table 21: Market Definitions 55

Table 22: Category Definitions 56

Table 23: Channel Definitions 57

Table 24: Market Value for Ethnic/Traditional Snacks (Bs Million), 2011-2021 58

Table 25: Market Value for Ethnic/Traditional Snacks (US$ Million), 2011-2021 58

Table 26: Market Volume for Ethnic/Traditional Snacks (Million Kg), 2011-2021 58

Table 27: Market Value for Meat Snacks (Bs Million), 2011-2021 59

Table 28: Market Value for Meat Snacks (US$ Million), 2011-2021 59

Table 29: Market Volume for Meat Snacks (Million Kg), 2011-2021 59

Table 30: Market Value for Nuts and Seeds – by category (Bs Million), 2011-2021 60

Table 31: Market Value for Nuts and Seeds – by category (US$ Million), 2011-2021 60

Table 32: Market Volume for Nuts and Seeds – by category (Million Kg), 2011-2021 60

Table 33: Market Value for Popcorn – by category (Bs Million), 2011-2021 61

Table 34: Market Value for Popcorn – by category (US$ Million), 2011-2021 61

Table 35: Market Volume for Popcorn – by category (Million Kg), 2011-2021 62

Table 36: Market Value for Potato Chips (Bs Million), 2011-2021 62

Table 37: Market Value for Potato Chips (US$ Million), 2011-2021 62

Table 38: Market Volume for Potato Chips (Million Kg), 2011-2021 63

Table 39: Market Value for Pretzels (Bs Million), 2011-2021 63

Table 40: Market Value for Pretzels (US$ Million), 2011-2021 63

Table 41: Market Volume for Pretzels (Million Kg), 2011-2021 63

Table 42: Market Value for Processed Snacks – by category (Bs Million), 2011-2021 64

Table 43: Market Value for Processed Snacks – by category (US$ Million), 2011-2021 64

Table 44: Market Volume for Processed Snacks – by category (Million Kg), 2011-2021 65

Table 45: Savory Snacks Sales Distribution in Venezuela – by Markets (Bs Million), 2016 65

Table 46: Package Material (in Million pack units) 66

Table 47: Pack Type (in Million pack units) 66

Table 48: Closure Type (in Million pack units) 67

Table 49: Primary Outer Type (in Million pack units) 67

Table 50: Exchange Rates: (US$-Bs), 2011-2021 68

Table 51: GDP Per Capita (Bs), 2011-2016 68

Table 52: Population, 2011-2016 68

Table 53: Consumer Price Index, 2011-2016 69

Table 54: Age Profile (in Millions), 2016 69

Figures

List of Figures

Figure 1: Venezuela compared to the other top four countries in Latin America – market size, growth, and competitive landscape 4

Figure 2: Market size analysis by value and volume, Savory Snacks sector, 2011-2021 5

Figure 3: Per capita consumption in Venezuela compared to global and Latin American average, 2011-2021 6

Figure 4: Value and volume growth analysis by markets, 2016-2021 7

Figure 5: Value and volume growth analysis, Ethnic/Traditional Snacks market, 2011-2021 10

Figure 6: Value and volume growth analysis, Meat Snacks market, 2011-2021 11

Figure 7: Value and volume growth analysis, Nuts and Seeds market, 2011-2021 12

Figure 8: Value and volume growth analysis, Popcorn market, 2011-2021 14

Figure 9: Value and volume growth analysis, Potato Chips market, 2011-2021 16

Figure 10: Value and volume growth analysis, Pretzels market, 2011-2021 17

Figure 11: Value and volume growth analysis, Processed Snacks market, 2011-2021 18

Figure 12: Distribution channel share, Savory Snacks, 2011-2016 20

Figure 13: Distribution channel share, Ethnic/Traditional Snacks market, 2011-2016 21

Figure 14: Distribution channel share, Meat Snacks market, 2011-2016 22

Figure 15: Distribution channel share, Nuts and Seeds market, 2011-2016 23

Figure 16: Distribution channel share, Popcorn market, 2011-2016 24

Figure 17: Distribution channel share, Potato Chips market, 2011-2016 25

Figure 18: Distribution channel share, Pretzels market, 2011-2016 26

Figure 19: Distribution channel share, Processed Snacks market, 2011-2016 27

Figure 20: Leading brands in the Venezuelan Savory Snacks sector, value share, 2016 28

Figure 21: Leading brands in the Nuts and Seeds market, value share, 2016 30

Figure 22: Leading brands in the Popcorn market, value share, 2016 31

Figure 23: Leading brands in the Potato Chips market, value share, 2016 32

Figure 24: Leading brands in the Pretzels market, value share, 2016 33

Figure 25: Leading brands in the Processed Snacks market, value and volume share, 2016 34

Figure 26: Packaging share and growth analysis by package material, 2011-2021 35

Figure 27: Use of package material by markets (in pack units), 2016 36

Figure 28: Packaging share and growth analysis by pack type, 2011-2021 37

Figure 29: Use of pack type by markets (in pack units), 2016 38

Figure 30: Packaging share and growth analysis by closure type, 2011-2021 39

Figure 31: Use of closure type by markets (in pack units), 2016 40

Figure 32: Packaging share and growth analysis by primary outer type, 2011-2021 41

Figure 33: Relative comparison of countries based on PEST analysis 43

Figure 34: Venezuela’s GDP per capita, 2011-2016 46

Figure 35: Population growth in Venezuela, 2011-2016 47

Figure 36: Consumer Price Index, Venezuela, 2010-2016 48

Figure 37: Age Profile, Venezuela, 2016 49

Figure 38: Consumption of Savory Snacks by gender, Venezuela, 2016 50

Figure 39: Consumption of Savory Snacks by age, Venezuela, 2016 51

Figure 40: Consumption of Savory Snacks by education, Venezuela, 2016 52

Figure 41: Consumption of Savory Snacks by degree of urbanization, Venezuela, 2016 53

Figure 42: About GlobalData 70

Frequently asked questions

Currency USD

Single User

$875

Can be used by individual purchaser only

Undecided about purchasing this report?

Enquire Before Buying Request a Free Sample

Get in touch to find out about multi-purchase discounts

reportstore@globaldata.com
Tel +44 20 7947 2745

Every customer’s requirement is unique. With over 220,000 construction projects tracked, we can create a tailored dataset for you based on the types of projects you are looking for. Please get in touch with your specific requirements and we can send you a quote.

Sample Report

Country Profile: Savory Snacks Sector in Venezuela was curated by the best experts in the industry and we are confident about its unique quality. However, we want you to make the most beneficial decision for your business, so we offer free sample pages to help you:

Assess the relevance of the report
Evaluate the quality of the report
Justify the cost

Download your copy of the sample report and make an informed decision about whether the full report will provide you with the insights and information you need.

Below is a sample report to understand what you are buying

See what our customers are saying

“The GlobalData platform is our go-to tool for intelligence services. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers.

GlobalData is very customer orientated, with a high degree of personalised services, which benefits everyday use. The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. GlobalData Analytics and visualisation solutions has contributed positively when preparing management presentations and strategic papers.”

Business Intelligence & Marketing Manager, SAL Heavy Lift

“COVID-19 has caused significant interference to our business and the COVID-19 intelligence from GlobalData has helped us reach better decisions around strategy. These two highlights have helped enormously to understand the projections into the future concerning our business units, we also utilise the project database to source new projects for Liebherr-Werk to use as an additional source to pitch for new business.”

Market Analyst & Management, Liebherr-Werk

Your daily news has saved me a lot of time and keeps me up-to-date with what is happening in the market, I like that you almost always have a link to the source origin. We also use your market data in our Strategic Business Process to support our business decisions. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this.

Head of Key Accounts, Saab AB

Having used several other market research companies, I find that GlobalData manages to provide that ‘difficult-to-get’ market data that others can’t, as well as very diverse and complete consumer surveys.

Marketing Intelligence Manager, Portugal Foods

Our experience with GlobalData has been very good, from the platform itself to the people. I find that the analysts and the account team have a high level of customer focus and responsiveness and therefore I can always rely on. The platform is more holistic than other providers. It is convenient and almost like a one stop shop. The pricing suite is highly competitive and value for our organisation.

I like reports that inform new segments such as the analysis on generation Z, millennials, the impact of COVID 19 to our banking customers and their new channel habits. Secondly the specialist insight on affluent sector significantly increases our understanding about this group of customers. The combination of those give us depth and breadth of the evolving market.

I’m in the business of answering and helping people make decisions so with the intelligence center I can do that, effectively and efficiently. I can share quickly key insights that answer and satisfy our country stakeholders by giving them many quality studies and primary research about competitive landscape beyond the outlook of our bank. It helps me be seen as an advisory partner and that makes a big difference. A big benefit of our subscription is that no one holds the whole data and because it allows so many people, so many different parts of our organisation have access, it enables all teams to have the same level of knowledge and decision support.

Head of Customer Insight and Research, Standard Chartered

“I know that I can always rely on Globaldata’s work when I’m searching for the right consumer and market insights. I use Globaldata insights to understand the changing market & consumer landscape and help create better taste & wellbeing solutions for our customers in food, beverage and healthcare industries.

Globaldata has the right data and the reports are of very high quality compared to your competitors. Globaldata not only has overall market sizes & consumer insights on food & beverages but also provides insights at the ingredient & flavour level. That is key for B2B companies like Givaudan. This way we understand our customers’ business and also gain insight to our unique industry”

Head of Consumer Sensory Insights, Givaudan

GlobalData provides a great range of information and reports on various sectors that is highly relevant, timely, easy to access and utilise. The reports and data dashboards help engagement with clients; they provide valuable industry and market insights that can enrich client conversations and can help in the shaping of value propositions. Moreover, using GlobalData products has helped increase my knowledge of the finance sector, the players within it, and the general threats and opportunities.

I find the consumer surveys that are carried out to be extremely beneficial and not something I have seen anywhere else. They provided an insightful view of why and which consumers take (or don’t) particular financial products. This can help shape conversations with clients to ensure they make the right strategic decisions for their business.

One of the challenges I have found is that data in the payments space is often piecemeal. With GD all of the data I need is in one place, but it also comes with additional market reports that provide useful extra context and information. Having the ability to set-up alerts on relevant movements in the industry, be it competitors or customers, and have them emailed directly to me, ensures I get early sight of industry activity and don’t have to search for news.

Senior Account Manager, TSYS

Related reports

View more Savory Snacks reports

Consumer

New

Saudi Arabia Baby Food Market Size and Share by Categories,…

Consumer

New

Americas Food Market Opportunities, Trends, Growth Analysis and Forecast to…

Consumer

New

Personal Hygiene Market Opportunities, Trends, Growth Analysis and Forecast to…

Go even deeper with GlobalData Intelligence Center

Every Company Report we produce is powered by the GlobalData Intelligence Center.

Subscribing to our intelligence platform means you can monitor developments at Country Profile: Savory Snacks Sector in Venezuela in real time.

Access a live Country Profile: Savory Snacks Sector in Venezuela dashboard for 12 months, with up-to-the-minute insights.
Fuel your decision making with real-time deal coverage and media activity.
Turn insights on financials, deals, products and pipelines into powerful agents of commercial advantage.

Tell me more

Reports

Reports by Sector

Report Type

Country Profile: Savory Snacks Sector in Venezuela

Scope

Reasons to Buy

Table of Contents

Table

Figures

Frequently asked questions

Undecided about purchasing this report?

Get in touch to find out about multi-purchase discounts

Sample Report

Below is a sample report to understand what you are buying

Related reports