Romania Seasonings, Dressings & Sauces – Market Assessment and Forecasts to 2024

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The Romanian seasonings, dressings & sauces sector is led by wet cooking sauces category in value terms, and by condiment sauces in volume terms, in 2019. Wet cooking sauces category is forecast to register the fastest value and volume growth during 2019-2024. Hypermarkets & supermarkets accounted for the leading share in the distribution of seasonings, dressings & sauces in Romania. Consumption of seasonings, dressings & sauces is higher among males than females in the country.

GlobalData’s Country Profile report on the seasonings, dressings & sauces sector in Romania provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

– Sector data: Overall sector value and volume data with growth analysis for 2014-2024
– Category coverage: Value and growth analysis for ‘bouillons & stocks’, ‘chutneys & relishes’, condiment sauces, dips, dressings, dry cooking sauces, ‘herbs, spices & seasonings’, ‘tomato pastes and purées’, and wet cooking sauces with inputs on individual segment share within each category and the change in their market share forecast for 2019-2024
– Leading players: Market share of brands (in value and volume terms) and private labels (in value terms) in 2019
– Distribution data: Percentage of sales within each category through distribution channels such as cash & carries and warehouse clubs , convenience stores, department stores, “dollar stores”, variety stores & general merchandise retailers, e-retailers, food & drinks specialists, hypermarkets & supermarkets, and other general retailers

Scope

– The per capita consumption of seasonings, dressings & sauces was lower in Romania compared to both the global and the regional levels in 2019

– Romanian consumers consumption pattern remains unchanged in the seasonings, dressings & sauces sector

– The category is also expected to gain maximum market share in value terms during 2019-2024

– The wet cooking sauces category is expected to gain market share in volume terms during 2019-2024.

– In Romania, the per capita consumption of condiment sauces was higher compare to other seasonings, dressings & sauces categories in 2019

– The health & wellness market is led by the condiment sauces category in the Romanian seasonings, dressings & sauces sector in 2019

– The sales of condiment sauces with health & wellness claims are forecast to grow at a lower CAGR compared to condiment sauces without health & wellness claims during 2019-2024

– Flexible packaging is the most commonly used pack material in the Romanian seasonings, dressings & sauces sector

– Condiment sauces is the most consumed category across leading cities in Romania

– Consumption of seasonings, dressings & sauces is higher among men compared to women in Romania

Reasons to Buy

– Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

– Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

– Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

– Manufacturers can identify the opportunities to position products with H&W attributes/benefits

– Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

– The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector

– Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.

Unilever
Orkla Group
Contec Foods
The Kraft Heinz Co
Hamé S.R.O.
Europeanfood
Nestle SA

Table of Contents

Table of Contents

Report scope

Executive summary

Part 1: Market Environment

Value and volume share of Romania in the global and Eastern Europe market

Growth analysis of Romania compared to other leading countries in the Eastern Europe market

PCC and PCE of Romania compared to global and Eastern Europe market

Part 2: Sector Deep Dive

Romania seasonings, dressings & sauces sector snapshot

Market size analysis

Demand for premium products

Cross category comparison – value growth analysis and category winners and losers

Cross category comparison – volume growth analysis and category winners and losers

Part 3: Category Deep Dive

Per capita consumption analysis by category

Market size analysis- category: bouillons & stocks

Segment level analysis (in value terms) – bouillons & stocks

Segment level analysis (in volume terms) – bouillons & stocks

Market size analysis- category: chutneys & relishes

Segment level analysis (in value terms) – chutneys & relishes

Segment level analysis (in volume terms) – chutneys & relishes

Market size analysis- category: condiment sauces

Segment level analysis (in value terms) – condiment sauces

Segment level analysis (in volume terms) – condiment sauces

Market size analysis- category: dips

Segment level analysis (in value terms) – dips

Segment level analysis (in volume terms) – dips

Market size analysis- category: dressings

Segment level analysis (in value terms) – dressings

Segment level analysis (in volume terms) – dressings

Market size analysis- category: dry cooking sauces

Segment level analysis (in value terms) – dry cooking sauces

Segment level analysis (in volume terms) – dry cooking sauces

Market size analysis- category: herbs, spices & seasonings

Segment level analysis (in value terms) – herbs, spices & seasonings

Segment level analysis (in volume terms) – herbs, spices & seasonings

Market size analysis- category: tomato pastes and purées

Market size analysis- category: wet cooking sauces

Segment level analysis (in value terms) – wet cooking sauces

Segment level analysis (in volume terms) – wet cooking sauces

Part 4: Distribution Analysis

Channel share analysis

Part 5: Competitive Environment

Leading companies value and volume share

Brand share analysis of top 5 companies

Brand share analysis by category of top 5 companies

Degree of consolidation/fragmentation by category

Part 6: Health & Wellness Analysis

Health & wellness analysis by category

Health & wellness analysis by product attributes

Health & wellness analysis by consumer benefits

Cross category comparison- products with H&W Vs. non H&W claims

Part 7: Packaging Analysis

Pack material growth analysis

Pack type growth analysis

Closure type growth analysis

Primary outer type growth analysis

Part 8: City Deep Dive

Value and volume growth analysis by leading cities

Category wise growth analysis by leading cities

Growth contribution by leading cities

Part 9: Consumergraphics

Demographic analysis

Part 10: Macroeconomic Analysis

GDP growth and inflation

Population growth

Labor market trend

Economic summary, labor market trends and demographic trends

Romania risk index (GCRI) 2019

Romania risk analysis- compared to global and Eastern Europe markets

Methodology

Definitions

Appendix

Table

List of Tables

Country snapshot – leading value and volume categories

Cross category comparison – by value(2014-2024)

Cross category comparison – by volume (2014-2024)

Per capita consumption (by category), Romania compared to Eastern Europe and global levels (in kg), 2019

Bouillons & stocks – value analysis by segment, 2014-2024

Bouillons & stocks – volume analysis by segment, 2014-2024

Chutneys & relishes – value analysis by segment, 2014-2024

Chutneys & relishes – volume analysis by segment, 2014-2024

Condiment sauces – value analysis by segment, 2014-2024

Condiment sauces – volume analysis by segment, 2014-2024

Dips – value analysis by segment, 2014-2024

Dips – volume analysis by segment, 2014-2024

Dressings – value analysis by segment, 2014-2024

Dressings – volume analysis by segment, 2014-2024

Dry cooking sauces – value analysis by segment, 2014-2024

Dry cooking sauces – volume analysis by segment, 2014-2024

Herbs, spices & seasonings – value analysis by segment, 2014-2024

Herbs, spices & seasonings – volume analysis by segment, 2014-2024

Wet cooking sauces – value analysis by segment, 2014-2024

Wet cooking sauces – volume analysis by segment, 2014-2024

Change in distribution share, 2014-2019

Top five companies share by brand (in value terms and volume terms) in the seasonings, dressings & sauces sector, 2019

Brand shares of top five companies (in value terms and volume terms) by category, 2019

Category comparison- with H&W and non- H&W claims, 2014-2024

Performance overview (score: 1-100)

Category data, by segment

Per capita consumption (in kg), 2014-2024

Per capita expenditure (US$), 2014-2024

Seasonings, dressings & sauces sales distribution in Romania – by category (R$ million), 2019

Brand share (in value and volume terms) in the seasonings, dressings & sauces sector, 2019

Brand share (in value and volume terms) in the seasonings, dressings & sauces sector by category, 2019

Key health & wellness product attributes driving sales in Romania, 2014-2024

Key health & wellness consumer benefits driving sales in Romania, 2014-2024

Pack material (in million pack units), 2014-2024

Pack materials by category (in million pack units), 2019

Pack type (in million pack units), 2014-2024

Pack types by category (in million pack units), 2019

Closure type (in million pack units), 2014-2024

Closure types by category (in million pack units), 2019

Primary outer type (in million pack units), 2014-2024

Primary outer types by category (in million pack units), 2019

Real GDP and annual growth (%), 2016-2024

Nominal GDP and annual growth (%), 2016-2024

Consumer price inflation (%), 2016-2024

Employed people and unemployment rate (%), 2016-2024

Nominal household final consumption expenditure and annual growth (%), 2016-2024

Population and annual growth (%), 2016-2024

Population by age group (%)

Population by gender (%)

Population by rural-urban split (%)

Exchange rates, 2014-2024

Figures

List of Figures

Value and volume share of Romania in the global and Eastern Europe seasonings, dressings & sauces foods sector, 2019-2024

Romania compared to the other top countries in terms of market share, growth, and competitive landscape

PCC comparison – Romania, Eastern Europe, and global, 2014-2024

PCE comparison – Romania, Eastern Europe, and global, 2014-2024

Market size and growth analysis by value and volume, seasonings, dressings & sauces sector, 2014-2024

Extent to which consumers are trading up or down in the seasonings, dressings & sauces sector

Cross category comparison – value growth analysis and category winners and losers

Cross category comparison – volume growth analysis and category winners and losers

Market size and growth analysis by value and volume, bouillons & stocks category, 2014-2024

Market size and growth analysis by value and volume, chutneys & relishes category, 2014-2024

Market size and growth analysis by value and volume, condiment sauces category, 2014-2024

Market size and growth analysis by value and volume, dips category, 2014-2024

Market size and growth analysis by value and volume, dressings category, 2014-2024

Market size and growth analysis by value and volume, dry cooking sauces category, 2014-2024

Market size and growth analysis by value and volume, herbs, spices & seasonings category, 2014-2024

Market size and growth analysis by value and volume, tomato pastes and purées category, 2014-2024

Market size and growth analysis by value and volume, wet cooking sauces category, 2014-2024

Share of key distribution channels (in value terms), – seasonings, dressings & sauces , 2019

Key distribution channel share by category (in value terms), 2019

Leading companies (in value and volume terms) in the seasonings, dressings & sauces sector, 2019

Category-wise consolidation/fragmentation (in value terms) – seasonings, dressings & sauces , 2019

Prominence of Health & Wellness claims by category, US$ million, 2019-2024

Contribution of health & wellness by product attributes, US$ million, 2019-2024

Contribution of health & wellness by consumer benefits, US$ million, 2019-2024

Key pack materials in the Romanian seasonings, dressings & sauces sector, percentage share of pack units, 2019

Annual growth rate by key pack material, 2014-2024

Use of pack material by category (in pack units), 2019

Key pack types in the Romanian seasonings, dressings & sauces sector, percentage share of pack units, 2019

Annual growth rate by key pack type, 2014-2024

Use of pack type by category (in pack units), 2019

Key closure types in the Romanian seasonings, dressings & sauces sector, percentage share of pack units, 2019

Annual growth rate by key closure type, 2014-2024

Use of closure type by category (in pack units), 2019

Key primary outer types in the Romanian seasonings, dressings & sauces sector, percentage share of pack units, 2019

Annual growth rate by key primary outer type, 2014-2024

Use of primary outer type by category (in pack units), 2019

Volume growth analysis of top 10 cities (Million Kg), 2013-2018

Volume growth analysis of top 10 cities by category (Million Kg), 2018

Top ten cities contribution to volume change, 2018-2023

Demographic analysis

Real GDP (R$ billion) and annual growth (%)

Nominal GDP (R$ billion) and annual growth (%)

Consumer price inflation (%)

Nominal household final consumption expenditure growth (%) in R$ terms

Population (millions) and annual growth (%)

Population by age group (%)

Population by gender (%)

Population by rural-urban split (%)

Employed people (millions) and unemployment rate (%)

Five least risk nations in GCRI Q4 2019

Five highest risk nations in GCRI Q4 2019

Romania's performance in country risk analysis in comparison to Eastern Europe and the world

List of 110 countries analyzed to identify the high-potential countries in different regions

Frequently asked questions

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