Smokeless Tobacco in Hungary
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Smokeless tobacco is not popular in Hungary despite the sale of both snuff and chewing tobacco being permitted. The absence of any historic use of smokeless tobacco and an overwhelming preference for manufactured cigarettes largely explains this. At best, volumes are put at only 300kg per annum with sales declining from a recent high of more than 140g in 2009. Snuff dominates as the use of chewing tobacco is marginal. This is 450kg in the report.
Scope
• Smokeless tobacco lags behind all other sectors of the market both in terms of size and recent development. Sales stubbornly remain less than one ton per annum
• The leading player in the snuff market, as in many other parts of Eastern Europe, is Pöschl, which is represented locally by TTI
• Germany is the main source of imports, which is likely to relate wholly to snuff products from Pöschl. Germany accounted for almost 80% of value imports in 2013, followed by the UK with 21%
• The Hungarian market for Smokeless Tobacco is marginal and is expected to remain this way, with per capita consumption forecast to remain at 0.03g per person by 2024.
Reasons to Buy
Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market
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As consumers’ product demands evolve, the dynamics between different countries also change – favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the specific market dynamics of the Hungarian market is key to ensuring maximum future sales
The differing growth rates in regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes — prime intelligence for marketers
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