United States (US) Beer and Cider Market Analysis by Category and Segment, Company and Brand, Price, Distribution, Packaging and Consumer Insights
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United States (US) Beer and Cider Market Report Overview
US Beer and Cider Market Outlook, 2022-2028 (LCU Billion)
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The beer and cider market size in the US was LCU117.8 billion in 2022 and will register a CAGR of more than 3% during 2023-2028. US consumers, especially younger individuals, have been moving towards low-/no-alcohol beer variants amid growing health concerns. In line with this trend, manufacturers have been introducing non-alcoholic and low-strength beers.
Market Size (2022) | LCU117.8 billion |
CAGR (2023-2028) | >3% |
Historical Period | 2017-2022 |
Forecast Period | 2023-2028 |
Key Distribution Channels | · On-Premise
· Off-Premise |
Key Packaging Materials | · Metal
· Glass · PET |
Key Packaging Types | · Can
· Bottle · Keg |
Leading Companies | · Anheuser-Busch
· MolsonCoors · Crown Imports · Heineken USA · Pabst |
Leading Brands | · Bud Light
· Coors · Modelo · Corona · Budweiser |
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The US beer and cider market research report offers an in-depth analysis of the beer and cider industry. It covers an introduction, category and segment insights, company and brand insights, channel insights, packaging insights, and appendix sections.
US Beer and Cider Market – Competitive Landscape
US Beer and Cider Market Analysis by Companies, 2022 (%)
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The report offers the market share and growth in terms of volume and value of the top-performing US beer and cider companies. A few of the leading companies in the US beer and cider market are:
- Anheuser-Busch
- MolsonCoors
- Crown Imports
- Heineken USA
- Pabst
In 2022, Anheuser-Busch was the leading company in the US beer and cider market. Anheuser-Busch has a strong presence in the beer category, with lager contributing most of its volumes. The company’s portfolio of beer brands includes Beck’s, Bud Light, Budweiser, Busch, King Cobra Malt Liquor, Michelob, Natural, O’ Douls, Rolling Rock, and Stella Artois.
US Beer and Cider Market Segmentation by Packaging Type
US Beer and Cider Market Analysis by Packaging Type, 2022 (%)
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The key packaging types in the beer and cider market in the US are can, bottle, and keg. Can had the major market volume share in 2022. The key packaging materials in the US beer and cider market are metal, glass, and PET. The glass packaging material had the highest volume in 2022.
With sustainability taking center stage, there’s a growing emphasis on the ban on single-use plastics. Although the ban is not enacted at the federal level, states and cities across the nation have placed a ban on plastic bags. Manufacturers are adjusting their packaging strategies to include a greater share of recyclable materials.
US Beer and Cider Market Segmentation by Distribution Channels
US Beer and Cider Market Analysis by Distribution Channels, 2022 (%)
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The key distribution channels in the beer and cider market in the US are off-premise and on-premise. The off-premise distribution channel accounted for the highest value share in 2022. The segment comprises volume sold for “subsequent consumption” away from the place of purchase. It also includes products purchased from retail outlets for consumption on the go.
US Beer and Cider Market – Top Brands
US Beer and Cider Market Analysis by Brands, 2022 (%)
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The report offers the market share and growth in terms of volume and value of the top-performing US beer and cider brands. A few of the leading brands in the US beer and cider market are:
- Bud Light
- Coors
- Modelo
- Corona
- Budweiser
Bud Light was the leading brand with the highest value in 2022.
Segments Covered in the Report
US Beer and Cider Market Distribution Channel Outlook (Value, LCU Billion, 2017-2028)
- On-Premise
- Off-Premise
US Beer and Cider Market Packaging Material Outlook (Value, LCU Billion, 2017-2028)
- Metal
- Glass
- PET
US Beer and Cider Market Packaging Type Outlook (Value, LCU Billion, 2017-2028)
- Can
- Bottle
- Keg
Scope
a) The growing demand for wine, spirits, and hard seltzers reflects a consumer shift away from beer. These other beverages are especially appealing to younger demographics because they are less calorific and offer a wide range of flavors that cater to different taste preferences.
b) Volumes sales of beer and cider through ecommerce platforms grew by 4.1% in 2022. The rise of digital lifestyles, especially in the wake of the pandemic, has led companies to invest in online retail and digital marketing. Moreover, consumers are turning to ecommerce as it offers convenience, discounted pricing, a wider variety of products, and ease of purchase.
Key Highlights
- The growing demand for wine, spirits, and hard seltzers reflects a consumer shift away from beer. These other beverages are especially appealing to younger demographics because they are less calorific and offer a wide range of flavors that cater to different taste preferences.
- Volume sales of beer and cider through e-commerce platforms grew in 2022. The rise of digital lifestyles, especially in the wake of the pandemic, has led companies to invest in online retail and digital marketing. Moreover, consumers are turning to e-commerce as it offers convenience, discounted pricing, a wider variety of products, and ease of purchase.
Reasons to Buy
- Gain an in-depth understanding of the dynamics and structure of the US beer and cider industry. The report provides up-to-date competitive intelligence using historical and forecast data to improve your corporate strategic planning.
- Evaluate the current emerging trends and future growth opportunities in the US beer and cider market to support your brand development and marketing initiatives.
- Understand volume vs. value trends and identify the key growth opportunities across the super-premium, premium, mainstream, and discount segments to best target profitability.
- Analyze domestic and imported beer brand performance and determine the key trends driving consumption preference to develop a competitive advantage.
- Utilize the detailed data available to analyze the market at various levels. This will help you make informed decisions regarding potential threats and growth opportunities for your company.
Molson Coors
Crown Imports,Heineken USA
Pabst Brewing Company
Yuengling Brewery
Table of Contents
Frequently asked questions
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What was the US beer and cider market size in 2022?
The beer and cider market size in the US was LCU117.8 billion in 2022.
-
What will the US beer and cider market growth rate be during the forecast period?
The beer and cider market in the US will grow at a CAGR of more than 3% during 2023-2028.
-
Which was the leading distribution channel in the US beer and cider market in 2022?
In 2022, off-premise accounted for the highest distribution channel share in the US beer and cider market.
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Which was the leading packaging material in the US beer and cider market in 2022?
In 2022, glass accounted for the largest packaging material share in the US beer and cider market.
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Which was the leading packaging type in the US beer and cider market in 2022?
Can was the leading packaging type in the US beer and cider market in 2022.
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Which are the leading brands in the US beer and cider market?
A few of the leading brands in the US beer and cider market are Bud Light, Coors, Modelo, Corona, and Budweiser.
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