Waste is a two-sided problem in the consumer goods industry. Some products are disposed of for multiple reasons; on the other side, the waste is generated through packaging. There has been an increasing amount of single-use plastic and waste produced by consumer goods companies.
Companies need to be more mindful of the waste generated throughout their value chain. Companies like Procter & Gamble and Dabur India recently announced that they have achieved 'plastic waste neutrality’ by recycling a big chunk of their post-consumer plastic packaging waste. Companies have been under pressure to manage waste to be environmentally sustainable and increase consumer awareness. Being responsible for the environment helps companies attract new customers as consumers prefer to do business with companies that share their values.
Diageo Plc (Diageo) is an alcoholic beverages company that produces, distributes, markets, and sells spirits, and beer products. The company markets products under Johnnie Walker, Smirnoff, Baileys, Captain Morgan, Tanqueray, Guinness, McDowell’s No.1, and CIROC brand names.
The total waste generated by Diageo in fiscal 2022 was 984 thousand tonnes, an increase of 4% over fiscal 2021. Diageo recycled or reused 983.89 thousand tonnes of waste during the same year. The beverages company disposed of 168 tonnes of waste to landfills in fiscal 2022. During the same year, the company generated 2.6 million tonnes of hazardous waste.
Diageo’s most of the waste was generated from the Europe and Turkey region (37% of total waste) followed by Africa (36% of total waste), North America (14% of total waste), and Asia-Pacific (13% of total waste) in fiscal 2022.
Diageo aims to achieve zero waste in its direct operations and zero waste to landfill in its supply chain by 2030.
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