The gender gap in organizations has narrowed over the past three decades, giving more effortless labor mobility worldwide. There has also been increasing global awareness regarding the right to a dignified and respectful workplace irrespective of the sexual orientation and ethnicity of the employees, which promotes an open and inclusive workplace. However, labor market disruption due to the COVID-19 has had devastating consequences globally. According to International Labour Organization (ILO), women’s employment declined by 5% globally in 2020 compared with around 4% for men.
Diversity, equity, and inclusivity (DEI) are critical to the business performance of the consumer sector, which encompasses retailers and consumer-packaged goods manufacturers, since consumers want to buy goods that reflect their values, wants, and needs. Consumers expect more from brands than ever, and retailers must honor DEI. Understanding the brand, setting DEI commitments from the top, delivering on the pledges, recruiting from diverse pools, and creating a supportive environment can all contribute to DEI.
The LEGO Group (LEGO Group) is a manufacturer of learning and play materials. The company offers toys and computer games such as minifigures, harry potter, skybound, possession, mosaic game, comic cover builder, star wars, monsters fights, herfactory, ninjago ninjaday, tribe fighters, heroic, dino, and others. It markets products of various brands including DUPLO, BIONICLE, DIMENSIONS, MINDSTORMS, MIXELS, NEXO NIGHTS, MINIFIGURES, LEGO and LEGENDS OF CHIMA, among others.
In 2021, women represented 34% of LEGO’s total workforce. The company had 43% women representation among its board members, 36% women at the Senior Director level, 37% women at the Vice President level, 21% women at the Senior Vice President level and 42% women as Directors.
By January 2028, LEGO aims to have a gender balanced Board of Directors, meaning 50% of board members will be female and 50% male. The company also targets to have gender balance at all levels by 2032.
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