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The Market value (retail sales value) of Soap Industry in Japan (2017 - 2025, USD Millions)

  • The Market value (retail sales value) of Soap Industry in Japan attained a value of USD 818.66 Millions in 2020

  • The Industry recorded a historical growth (CAGR) of 5.53% between 2017 to 2020, and is expected to grow by ...

  • GlobalData projects the Industry to grow at a CAGR of ...

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The Market value (retail sales value) of Soap Industry in Japan (2017 - 2025, USD Millions)

Published: Oct 2021
Source: GlobalData

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The soap industry in Japan recorded high-single digit YoY growth in 2020, and a mid-single digit Compound Annual Growth Rate (CAGR) between 2017-20.

Kao Corporation, Cow Brand Soap Kyoshinsha Co Ltd, Shiseido Company Limited, Reckitt Benckiser Group plc, and Procter & Gamble held the top five leading market positions in the soap industry in Japan. The top five players held a significant market share in the soap industry in Japan in 2020.  

Kao, Cow Brand, Shiseido, Muse, and Camay were the leading brands in the soap industry.

Soap includes bar soap, and liquid soap.

Kao Corporation leads the soap industry in Japan in 2020

Kao Corporation was the leadingcompany in the Japanese soap market (by value) in 2020. Kao, and Biore are the prominent brands selling soap products in Japan under the trademark of Kao Corporation. Among the two brands, the Kao, the flagship brand of Kao Corporation, contributed maximum sales by value.

Cow Brand Soap Kyoshinsha Co Ltd ranked second in the soap industry in Japan 

Cow Brand Soap Kyoshinsha Co Ltd was the second largest company in the Japanese soap market (by value) in 2020. Cow Brand, one of the prominent brands selling soap items in Japan, operates under the trademark of Cow Brand Soap Kyoshinsha Co Ltd. 

The other leading market positions in the soap market in Japan were held by Shiseido Company Limited, Reckitt Benckiser Group plc, and Procter & Gamble 

Shiseido Company Limited, Reckitt Benckiser Group plc, and Procter & Gamble were among some of the other prominent companies in the Japanese soap market, owning popular brands like Shiseido, Muse, and Camay, respectively.

Market Fragmentation: The top five players accounted for more than a third of the soap market (by value) in Japan in 2020.

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