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Explore the latest trends and actionable insights on the APAC Subscription Video on Demand market to inform business strategy and pinpoint opportunities and risks

Market Size of Video on Demand in Asia-Pacific (2017–2021, $ Billion)

Industry: Entertainment
Current: Market Sizing & Shares

The market size of video on demand in Asia-Pacific reached $38 billion in 2021
The market size of video on demand registered growth of 26% in 2021 as the easing of lockdown restrictions enabled the video streaming platform to address the production issues
The major markets for this format in the region include China, Australia, Japan, and India

Market Size of Video on Demand in Asia-Pacific :Industry Overview

The option for customers to stream videos at their convenience is referred to as “video on demand” entertainment. To view the videos, users need devices such as laptops, tablets, and mobile phones. The video on demand market has been categorized into three segments.

Video on demand has gained popularity in the market in recent years with the users moving to digital entertainment as it is more viewer-friendly wherein viewers can watch the videos and entertain themselves as per their convenience.

The market size of video on demand in Asia-Pacific reached $38 billion in 2021. The major markets for this format in the region include China, Australia, Japan, and India.

The market size of video on demand registered growth of 26% in 2021 as the easing of lockdown restrictions enabled the video streaming platform to address the production issues it faced earlier owing to shooting restrictions. The new releases on the video streaming platform augment the market value for the video on demand sector.

During 2020, the market value of the video on demand segment in the Asia-Pacific registered growth of 21% due to the impact of the COVID-19 pandemic.

The sector reported an increase in demand amid COVID-19 lockdown restrictions, which resulted in demand for in-house entertainment from people for video-streaming platforms such as Netflix and Amazon Prime Video. The video streaming platforms recorded an increase in viewing time by viewers which led to an increase in the subscription base of these platforms.

The major companies that have a strong presence in the Video on Demand market include Netflix, Youku Todou, Iqiyi, HOOQ, and Amazon Prime Video.

Explore the latest trends and actionable insights on the APAC Subscription Video on Demand market to inform business strategy and pinpoint opportunities and risks Explore the latest trends and actionable insights on the APAC Subscription Video on Demand market to inform business strategy and pinpoint opportunities and risks Visit Report Store