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Sector Analysis
Australian Open 2024 – Event Analysis
Australian Open 2024 Event Analysis Report Overview There were 22 broadcast deals struck for media rights to telecast the Australian Open 2024 across the world. The tournament has four deals in place with Kia, Emirates Airline, ANZ, and Rolex. Furthermore, 31 brands partnered with the Australian Open for the 2024 tournament. The Australian Open 2024 event analysis report identifies the sponsorship portfolio, broadcasters, prize money, and ticketing information of the Australian Open. The report provides information on the event sponsors,...
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Thematic Analysis
Esports and Sports Sector – Thematic Intelligence
Esports and Sports Sector Report Overview Esports is the fastest-growing theme in the gaming sector. These organized multiplayer video game competitions have enjoyed spectacular growth over the last decade due to enormous numbers of fans filling stadiums to watch live events and many more following them on streaming platforms. The esports market saw a slight decline in 2022, however, it began to recover in 2023 and it is expected that this trend will continue through 2024. The mobile gaming esports...
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Sector Analysis
Americas Automotive Sport Sponsorship Landscape – Biggest Deals, Trends and Case Studies
Americas Automotive Sport Sponsorship Landscape Report Overview The annual deal value in the Americas automotive sports sponsorship market was $1.254,15 billion in 2024. Automotive brands are a mainstay of sports sponsorship. Some of the biggest global brands secured coveted sponsorship rights for the world’s leading sports properties. The most notable examples include Toyota’s deal with the NFL and Chevrolet’s partnership with MLB. Annual Value of Automotive Deals Signed ($ Million) Buy the Full Report for more insights into the Americas...
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Sector Analysis
Deep Dive into Super Bowl LVIII’s Beverage Ads on YouTube
This comprehensive report delves into the advertising strategies of various beverage brands during Super Bowl LVIII, analyzing campaigns from both alcoholic and non-alcoholic companies. It provides detailed insights into the advertisements' content, targeted demographics, and the values brands sought to communicate, such as joy, health, and community. By examining brands like Coors Light, Miller Lite, Budweiser, Mountain Dew, and more, the report evaluates the effectiveness of these strategies through viewership statistics and consumer engagement, highlighting the thematic approaches brands use...
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Sector Analysis
EMEA Automotive Sport Sponsorship Landscape – Biggest Deals, Trends and Case Studies
EMEA Automotive Sport Sponsorship Landscape Report Overview The annual value of signed automotive deals in the EMEA automotive sports sponsorship market was $227.11 million in 2023. Most of the recent active sponsorship income comes from deals agreed in 2023, which include Volkswagen’s renewal agreement with the German soccer club VfL Wolfsburg, the most lucrative annual deal that commenced in 2023. Annual Value of Automotive Deals Signed ($ Million) Buy the Full Report for more insights into the EMEA Automotive Sport...
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Thematic Analysis
Net Zero Strategies in the Sport Sector – Thematic Intelligence
Net Zero Strategies in Sports Sector Thematic Overview Net zero means cutting greenhouse gas emissions (GHG) to as close to zero as possible. Firms that achieve net zero emissions are called “carbon neutral.” Companies are under pressure to cut emissions as countries aim to achieve their climate commitments. Emissions are offset by supporting projects that reduce emissions or remove greenhouse gases from the atmosphere. The “Net Zero Strategies in Sports Sector” thematic intelligence report gives you an in-depth insight into the...
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Sector Analysis
Business of the Tennis Grand Slams 2024 – Property Profile, Sponsorship and Media Landscape
Reasons to buy the ‘Business of the Tennis Grand Slams’ report: Analyze the four major tennis grand slams with a clear breakdown of the commercial revenue generated. Assess the main sponsorship rights at the slams and get a clear breakdown of the brands involved in the sport. Examine the biggest deals of each grand slam and insightful ideal analysis in terms of industry and brand location. Assess the main kit suppliers in the Tennis Grand Slams, covering the top 32...
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Sector Analysis
NewGlobal Hiring Activity – Trends & Signals Q1 2024
The Hiring Trends and Signals Q1 2024 report provides valuable insights into hiring trends, job listings, and other important information. The report aims to support decision-making by providing a competitive advantage and a deeper understanding of employment trends, roles, skills, locations, and themes. It delivers critical job insights to corporations and talent/staffing platforms. The report enables competitive analytics and intelligence through proxy signals from job roles, locations, themes and skills. It helps corporations and academia anticipate the future of work,...
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Company Insights
Business of the Africa Cup of Nations 2023 – Property Profile, Sponsorship and Media Landscape
Business of Africa Cup of Nations 2023 Report Overview The estimated sponsorship revenue in the Business of Africa Cup of Nations (AFCON) was $74.75 million for the 2023 season. The Business of AFCON 2023 research report provides an analysis of the current business landscape in AFCON competitions. The report has analyzed the AFCON from a social media, sponsorship, and media perspective, in greater detail. It also gives one a thorough understanding of the commercial setups of all the clubs on...
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Company Insights
Business of the Formula E 2023-24 – Property Profile, Sponsorship and Media Landscape
The ‘Business of the Formula E’ report offers the following expert insights: A comprehensive overview of the Formula E league that is well regarded as one of the cleanest motorsport competitions taking place around the world. Breakdown of the main commercial deals around each of the 11 competing teams from a sponsorship perspective. Evaluation of leading players, team sponsorship, and team profiles. Sponsorship and media revenue generated for the Formula E 2023-2024 season. How is our ‘Business of the Formula...