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Thematic Analysis
NewOnline Travel – Thematic Intelligence
Online Travel Thematic Report Overview Increased digitization, greater mobile phone usage, and the proliferation of the internet are the key factors driving the rapid and healthy growth of the online travel market. The online travel industry has been prioritizing personalization as loyalty to a particular brand is being replaced by a traveler's loyalty to their preferences. In addition, social media has become a strategic channel for marketing and customer service. The online travel thematic intelligence report gives you an in-depth...
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Thematic Analysis
Travel and Tourism M&A Deals 2023 – Top Themes – Thematic Intelligence
This report analyzes the disruptive themes that have driven M&A activity in 2023 in the Travel & Tourism Sector
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Thematic Analysis
Premiumization in Travel and Tourism – Thematic Intelligence
Premiumization in Travel and Tourism Thematic Report Overview Premiumization refers to the process of elevating products, services, or experiences to a higher quality and offering luxury and exclusivity. It is influenced by factors such as age, lifestyle, experiences, and income. To effectively implement premiumization strategies, players are focusing on the preferences of the target audience and market dynamics. Businesses need to understand the unique wants and expectations of customers to offer products or services that reflect and align with their...
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Thematic Analysis
Net Zero Strategies in the Airline Industry – Thematic Intelligence
Reasons to buy the ‘Net Zero Strategies in the Airline Industry’ thematic intelligence report: Get an overview of the emissions emanating from the airline industry. Identify the strategies adopted by airline companies to reduce carbon emissions and achieve net zero targets. Analyze key energy transition technologies that airline companies can deploy as part of their roadmap to a greener future. Gain in-depth insight into several case studies that will illustrate how some airline companies are already tackling their emissions. How...
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Thematic Analysis
Niche Tourism – Thematic Intelligence
Niche Tourism Report Overview Many companies looking to differentiate their brand from others are focusing on niche tourism. Many large conglomerates such as Expedia, TUI, and Booking Holdings have globalized the niche tourism industry through mergers and acquisitions and brand extensions. Social media has played an important role in the development of niche tourism and the rise in investment in this theme. Instagram has been directly responsible for an increase in tourists to certain beautiful areas as many people visit...
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Thematic Analysis
Key Themes in Travel and Tourism for 2024 – Thematic Intelligence
Explore the following market insights and trends from the ‘Key Themes in Travel and Tourism for 2024 - Thematic Intelligence’ report: A comprehensive analysis of each theme and how these themes are interlinked. Impact of the key themes within travel and tourism, classified into: Technology Themes Macroeconomic Themes Industry Themes ESG Theme Use cases and examples of what companies and organizations in the travel and tourism industry are doing in response to specific key themes and investment strategies. An in-depth...
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Thematic Analysis
Low Cost Evolution Travel and Tourism – Thematic Intelligence
Low-Cost Evolution Travel and Tourism Thematic Report Overview Travel companies are targeting a wider range of customers as airfares and hotel tariffs have become affordable in recent years. The travel industry now encompasses every type of traveler, and this has resulted in the rising popularity of low-cost travel and tourism operators. Travel apps such as Airbnb and Uber have been at the forefront of the low-cost evolution. These apps shape travelers’ spending habits by sending push notifications regarding last-minute deals...
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Thematic Analysis
Social Media in Travel and Tourism – Thematic Intelligence
Social Media in Travel and Tourism Thematic Report Overview Social media has proven beneficial for industries across the globe to garner a customer base and reach out to a larger set of audiences. In the travel and tourism industry, social media can provide a competitive edge to companies by predicting future travel trends. Travel enthusiasts are using content-sharing platforms such as Instagram and Pinterest as a way of finding inspiration for their trip. Travel trends such as staycations, rural tourism,...
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Thematic Analysis
Travel & Tourism M&A Deals Q3 2023 – Top Themes – Thematic Intelligence
This report analyzes the disruptive themes that have driven M&A activity in Q3 2023 in the Travel & Tourism Sector