Bakery and Cereals Market Opportunities, Trends, Growth Analysis and Forecast to 2027

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Bakery and Cereals Market Report Overview

The bakery and cereals market size was valued at $659 billion in 2022. Sustainability and natural ingredients have been the key influencing factors for consumers while making purchases, thereby encouraging manufacturers’ investment in high-quality products with natural ingredients. Additionally, innovation in terms of formulation and flavors will also play a significant role in attracting consumers.  All the above factors are set to drive the bakery and cereals market to grow at a CAGR of more than 10% during 2022-2027.

Bakery and Cereals Market Outlook 2022-2027 (USD Billion)

Bakery and Cereals Market Outlook 2022-2027 (USD Billion)

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The bakery and cereals market research report provides an overview of the current bakery and cereals sector and its outlook in terms of ingredients, product claims, labeling, distribution, and packaging. The analysis also covers a regional overview of bakery and cereals across five regions including Asia-Pacific, Middle East & Africa, Americas, Western Europe, and Eastern Europe, highlighting industry size, growth drivers, latest developments, and future inhibitors for the regions. The report assesses high-potential countries in each region and provides country-wise deep dive insights. Furthermore, the report covers business-related information on some of the leading brands, key distribution channels, and packaging material insights.

Market Size (2022) $659 billion
CAGR (2022-2027) >10%
Key Categories Bread & Rolls, Cakes, Pastries & Sweet Pies, Cookies (sweet biscuits), and Others
Key Regions Asia-Pacific, Middle East and Africa, Americas, Western Europe, and Eastern Europe
High-Potential Countries The UK, Chile, the UAE, and China
Key Distribution Channels Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, E-retailers, and Others
Key Pack Material Flexible Packaging, Rigid Plastics, Paper & Board, Rigid Metal, and Glass
Key Pack Type Bag/Sachet, Film, Tray, Carton-Folding, Clamshell, and Others
Key Leading Players Grupo Bimbo, Mondelēz International, Kellogg’s Company, General Mills, PepsiCo, Artisanal Producers, and Private Label
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Bakery and Cereals Market Segmentation by Categories

The bakery and cereals market is categorised into bread & rolls, cakes, pastries & sweet pies, cookies (sweet biscuits), and others. In 2022, the bread & rolls category dominated the bakery and cereals market share both in terms of value and volume, followed by cakes, pastries & sweet pies.

Bakery and Cereals Market Analysis by Categories, 2022 (%)

Bakery and Cereals Market Analysis by Categories, 2022 (%)

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Bakery and Cereals Market Segmentation by Regions

The key regions in the bakery and cereals market are Asia-Pacific, Middle East and Africa, the Americas, Western Europe, and Eastern Europe. In 2022, the Americas led the bakery and cereals market share.

Millennials make up a significant part of the consumer base in the US. This consumer group demonstrates a high willingness to try new and exotic flavors for an indulgent experience, especially in the cakes, pastries & sweet pies category, encouraging manufacturers to innovate with their product formulations.

Bakery and Cereals Market Analysis by Region, 2022 (%)

Bakery and Cereals Market Analysis by Region, 2022 (%)

For more regional insights in the bakery and cereals market, download a free sample report

Bakery and Cereals Market – High Potential Countries

The key high-potential countries identified in the bakery and cereals market are the UK, Chile, the UAE, and China. In the UK, product innovation will be instrumental in fueling the sector’s growth during the forecast period. The relaxation of COVID-19 restrictions and consumers’ pent-up demand will stimulate the consumption of bakery & cereals products in China.

Bakery and Cereals Market Segmentation by Distribution Channels

The key distribution channels in the bakery and cereals market are hypermarkets & supermarkets, convenience stores, food & drinks specialists, e-retailers, and others. In 2022, hypermarkets & supermarkets were the leading distribution channel.

Bakery and Cereals Market Analysis by Distribution Channel, 2022 (%)

Bakery and Cereals Market Analysis by Distribution Channel, 2022 (%)

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Bakery and Cereals Market Segmentation by Pack Materials

The key pack materials in the bakery and cereals market are flexible packaging, rigid plastics, paper & board, rigid metal, and glass. In 2022, flexible packaging emerged as the mostly used pack material in the bakery and cereals market, followed by rigid plastics and paper & board packaging. Bag/sachet was the most widely used pack type in the bakery and cereals sector in 2022.

Bakery and Cereals Market Analysis by Pack Materials, 2022 (%)

Bakery and Cereals Market Analysis by Pack Materials, 2022 (%)

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Bakery and cereals Market – Competitive Landscape

Some of the leading bakery and cereals market players are Grupo Bimbo, Mondelēz International, Kellogg’s Company, General Mills, PepsiCo, Artisanal Producers, and Private Label, among others. In 2022, Grupo Bimbo accounted for the highest bakery and cereals market share with some of the most prominent brands including Bimbo, Sara Lee, Entenmann’s, and Others

Bakery and Cereals Market Analysis by Leading Players, 2022 (%)

Bakery and Cereals Market Analysis by Leading Players, 2022 (%)

For more insights on the bakery and cereals market leading players, download a free sample report

Scope

The report provides an overview of current bakery & cereals scenario regarding the future outlook in terms of ingredients, product claims, labeling, distribution, and packaging. The analysis also covers regional overview across five regions – Asia-Pacific, Middle East & Africa, Americas, Western Europe, and Eastern Europe – highlighting sector size, growth drivers, latest developments, and future inhibitors for the regions.

Key Highlights

Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.

Reasons to Buy

  • Manufacturing and retailers seek the latest information on how the market is evolving to formulate their sales and marketing strategies. There is also a demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities for growth within the sector in the region
  • The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape, and demographic analysis, that can help companies gain insight into the country-specific nuances
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, which can help companies in revenue expansion.
  • To gain competitive intelligence about leading brands in the sector in the region with formation about their market share and growth rates.

Grupo Bimbo
Mondelēz International
Kellogg's Company
General Mills
PepsiCo
Yamazaki Baking
Britannia Industries
Chipita
Tiger Brands
Barilla G. e R. Fratelli
Uno Bakery Corporation
Vel Pitar S.A.

Table of Contents

Executive Summary

Part 1: Sector Overview

Current Scenario and Future Outlook

Global Bakery & Cereals Sector Overview – What Are the Growth Factors, Latest Developments, and Future Inhibitors?

Regional Bakery & Cereals Overview – What Are the Growth Factors, Latest Developments, and Future Inhibitors?

Key Challenges in the Global Bakery & Cereals Sector

Part 2: Shift in Bakery & Cereals Consumption Patterns

Change in Consumption Levels in Overall Bakery & Cereals Sector, 2017–27

Reasons for Shift in Consumption Patterns

Part 3: Identifying High-Potential Countries

Analysis of 10 Countries on the Basis of Risk–Reward Analysis (Market Assessment, Economic Development, Sociodemographic Factors, Governance Indicators, and Technological Infrastructure)

Part 4: Country Deep-Dive

High-Potential Country Analysis

Key Trends

Part 5: Health & Wellness Analysis

Global and Regional

Growth Contribution by Region

Key Product Attributes

Key Consumer Benefits

Leading Health & Wellness Companies by Category

Part 6: Competitive Environment

Leading Companies by Value – Global

Company and Brand Share Analysis – Global

Company and Brand Share Analysis by Region

Part 7: Competitive Landscape – Market Analysis

Part 8: Market Share of Private Labels

Private Label Share Analysis by Region

Private Label Share Analysis by Category

Part 9: Key Distribution Channels

Share of Key Distribution Channels – Global and Regional Level

Part 10: Select Industry Metrics

Global Patent Filings

Global Job Analytics

Global Deals

Part 11: Key Packaging Formats

Growth Analysis by Key Pack Material and Pack Type

Growth Analysis by Key Closure Type and Primary Outer Type

Appendix

Definitions

Methodology

About GlobalData

Table

Key categories by value and volume, 2022–27 – Global

Key categories by value and volume, 2022–27 – Asia-Pacific

Key categories by value and volume, 2022–27 – Middle East and Africa

Key categories by value and volume, 2022–27 – Americas

Key categories by value and volume, 2022–27 – Western Europe

Key categories by value and volume, 2022–27 – Eastern Europe

Vietnam: Category share

China: Category share

Canada: Category share

Chile: Category share

The UK: Category share

Germany: Category share

Romania: Category share

Turkiye: Category share

The UAE: Category share

Nigeria: Category share

Leading companies in global bakery & cereals sector (% share by value), 2022

Key pack material volume share (%), 2022

Annual volume growth by pack material (%), 2017–27

Key pack type volume share (%), 2022

Annual volume growth by pack type (%), 2017–27

Key closure type volume share (%), 2022

Annual volume growth by closure type (%), 2017–27

Key primary outer type volume share (%), 2022

Annual volume growth by primary outer type (%), 2017–27

Figures

Change in consumption levels in overall bakery & cereals sector, 2017–27

Change in consumption levels in overall bakery & cereals sector – Asia-Pacific, 2017–27

Change in consumption levels in overall bakery & cereals sector – Middle East and Africa, 2017–27

Change in consumption levels in overall bakery & cereals sector – Americas, 2017–27

Change in consumption levels in overall bakery & cereals sector – Western Europe, 2017–27

Change in consumption levels in overall bakery & cereals sector – Eastern Europe, 2017–27

Identifying high-potential countries, risk–reward analysis – Asia-Pacific

Identifying high-potential countries, risk–reward analysis – Middle East and Africa

Identifying high-potential countries, risk–reward analysis – Americas

Identifying high-potential countries, risk–reward analysis – Western Europe

Identifying high-potential countries, risk–reward analysis – Eastern Europe

Top five companies’ shares by brand (in value terms) in the bakery & cereals sector, 2022 – Global

Top five companies’ shares by brand (in value terms) in the bakery & cereals sector, 2022 – Asia-Pacific

Top five companies’ shares by brand (in value terms) in the bakery & cereals sector, 2022 – Middle East and Africa

Top five companies’ shares by brand (in value terms) in the bakery & cereals sector, 2022 – Americas

Top five companies’ shares by brand (in value terms) in the bakery & cereals sector, 2022 – Western Europe

Top five companies’ shares by brand (in value terms) in the bakery & cereals sector, 2022 – Eastern Europe

Key brands – Bread & Rolls, 2022

Key brands – Cakes, Pastries, and Sweet Pies , 2022

Key brands – Cookies (Sweet Biscuits), 2022

Key brands – Morning Goods , 2022

Key brands – Breakfast Cereals, 2022

Private label value and share by region, 2017–22

Private label value and share by category, 2022

Leading distribution channels by region (% share by value), 2022

Frequently asked questions

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