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Home » Consumer » Food » Bakery and Cereals

Opportunities in the Eastern European Bakery and Cereals Sector

The global bakery and cereals sector was valued at $615,486.3 million in 2020 and is expected to generate a CAGR of 4.7% to reach $774,472.0 million in 2025. Eastern Europe was the smallest market in the global bakery & cereals sector in 2020, with value sales of $46,586.3 million, but the region is forecast to record the highest growth with a value CAGR of 6.18% during 2020-2025. In addition, the region is projected to grow from 36,433.2 million kg in 2020 to 39,503.2 million kg in 2025 at a volume CAGR of 1.63%.

This report brings together multiple data sources to provide a comprehensive overview of the Eastern European bakery & cereals sector. It includes market overview, high growth country analysis, top companies, key distribution channels, packaging formats and case studies.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Eastern European bakery & cereals sector, analyzing data from 20 countries in the region. It includes analysis on the following –

– Market Environment: Includes sector size, market size, and growth analysis by category.

– High-Potential Countries’ Analysis: Indicates changing share of value consumption in the various bakery & cereals categories across high-potential countries in the Eastern European region. It also provides Risk-Reward analysis of four countries across the Eastern European region based on market assessment, economic development, sociodemographic factors, governance indicators, and technological infrastructure.

– Country Deep Dive: Provides the overview, demographic analysis, and key trends across high-potential countries.

– Success Stories: Provides some of the most compelling bakery & cereals manufacturers, brands, products, and marketing campaigns in the Eastern European region. It also provides a better understanding of how a certain manufacturer achieved success in the sector, and insights.

– Competitive Environment: Provides an overview of leading companies in the Eastern European region, besides analyzing the growth of private label in the region.

– Health & Wellness Analysis*: Provides insights on health & wellness products in terms of value and percentage share in the overall bakery & cereals sector during 2015-2020. The analysis includes key health & wellness attributes and consumer benefits driving sales of the bakery & cereals sector in 2020. It also covers the market share of leading companies offering bakery & cereals products with health and wellness attributes in the same year.

– Distribution Analysis: Provides analysis on the leading distribution channels in the Eastern European bakery & cereals sector in 2020. It covers food & drinks specialists, hypermarkets & supermarkets, convenience stores, “Dollar Stores”, variety stores & general merchandise retailers, e-retailers, cash & carries & warehouse clubs, vending machines, drugstores & pharmacies, and others.

– Packaging Analysis*: The report provides percentage share (in 2020) and growth analysis (during 2015-2025) for various pack materials, pack types, closures, and primary outer types based on volume sales (by pack units) of bakery & cereals products.

– Challenges and Future Outlook: Provides the challenges and future outlook pertaining to the Eastern European bakery & cereals sector.

Reasons to Buy

– Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.

– The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis, that can help companies gain insight into the country specific nuances.

– The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, that can help companies in revenue expansion.

– To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.

Key Players

Uno Bakery Corp.

Mondelēz International Inc.

ETI Gida San. ve Tic. A.S.

GoodMills Group

Yildiz Holding AS

Table of Contents

Table of Contents

Executive summary

Part 1: Market Environment

Market size analysis – Eastern Europe compared with other regions

Value and volume growth analysis by region

Eastern Europe market growth analysis by country

Eastern Europe market growth analysis by category

Part 2: High-Potential Countries’ Analysis

Methodology – Identifying high-potential countries

Top four high-potential countries in Eastern Europe

Overview of high-potential countries in Eastern Europe

Growth contribution analysis by country (1/6)

Value share analysis of bakery & cereals sector compared with other food sectors

Change in consumption levels by country and category

Per capita consumption analysis

Per capita expenditure analysis

Part 3: Country Deep Dive

Overview of Bulgarian bakery & cereals sector

Demographic analysis* – Bulgaria

Key trends in Bulgarian bakery & cereals sector

Overview of Turkish bakery & cereals sector

Demographic analysis* – Turkey

Key trends in Turkish bakery & cereals sector

Overview of Russian bakery & cereals sector

Demographic analysis* – Russia

Key trends in Russian bakery & cereals sector

Overview of Ukrainian bakery & cereals sector

Demographic analysis* – Ukraine

Key trends in Ukrainian bakery & cereals sector

Part 4: Success Stories

About case studies

Case Study: Mom's Natural Foods – blueberry granola

Case Study: Žito buckwheat bread with walnuts

Case Study: M Life gluten-free flour

Part 5: Competitive Environment

Leading companies’ share in the Eastern European bakery & cereals sector

Brand share analysis of top five companies

Leading companies in the Eastern European bakery & cereals sector

Leading brands in the Eastern European bakery & cereals sector

Private label penetration in the Eastern European bakery & cereals sector

Part 6: Health & Wellness Analysis

Value share analysis of health & wellness market

Health & wellness market growth analysis by country

Key product attributes and consumer benefits

Leading health & wellness companies by category

Part 7: Distribution Analysis

Leading distribution channels by country

Leading distribution channels by category

Part 8: Packaging Analysis

Growth analysis by key pack material and pack type

Growth analysis by closure type and primary outer type

Part 9: Challenges and Future Outlook

Key challenges in the Eastern European bakery & cereals sector

Future outlook in the Eastern European bakery & cereals sector

Appendix

Definitions

About GlobalData

List of Tables

List of Tables

Regional comparison: market size, growth, and per capita analysis, 2020-2025

Overview of high-potential countries in Eastern Europe

Value share of bakery & cereals sector as a proportion of overall food by country, 2020

Change in consumption of category within bakery & cereals sector (value terms), by country, 2020-2025

Top five companies’ share by brand (in value terms) in bakery & cereals sector, 2020

Private label penetration (in value terms) in bakery & cereals sector, 2020

Health & wellness value and its share in overall sales, 2015-2020

Share of product attributes in high-potential countries in Eastern Europe, 2020

Leading distribution channels in Eastern Europe by country, 2020

Leading distribution channels in Eastern Europe by category, 2020

List of Figures

List of Figures

Annual value growth analysis by region, 2020-2025

Annual volume growth analysis by region, 2020-2025

Category volume growth analysis of countries compared with regional average growth

Country value size and CAGR analysis grid based on regional average

Value and volume growth analysis by category in Eastern Europe, 2020-2025

Country-level contribution to the growth of baking ingredients category in Eastern Europe, 2020-2025

Country-level contribution to the growth of baking mixes category in Eastern Europe, 2020-2025

Country-level contribution to the growth of bread & rolls category in Eastern Europe, 2020-2025

Country-level contribution to the growth of breakfast cereals category in Eastern Europe, 2020-2025

Country-level contribution to the growth of cakes, pastries & sweet pies category in Eastern Europe, 2020-2025

Country-level contribution to the growth of cereal bars category in Eastern Europe, 2020-2025

Country-level contribution to the growth of cookies (sweet biscuits) category in Eastern Europe, 2020-2025

Country-level contribution to the growth of dough products category in Eastern Europe, 2020-2025

Country-level contribution to the growth of energy bars category in Eastern Europe, 2020-2025

Country-level contribution to the growth of morning goods category in Eastern Europe, 2020-2025

Country-level contribution to the growth of savory biscuits category in Eastern Europe, 2020-2025

Per capita consumption by category in Eastern Europe by country, 2020

Per capita expenditure by category in Eastern Europe by country, 2020

Bulgaria: category share, 2020

Demographic analysis* – Bulgaria

Turkey: category share, 2020

Demographic analysis* – Turkey

Russia: category share, 2020

Demographic analysis* – Russia

Ukraine: category share, 2020

Demographic analysis* – Ukraine

Leading companies in the Eastern European bakery & cereals sector by value sales (% share), 2020

Leading companies in the Eastern European bakery & cereals sector by value sales ($ million), 2020

Leading brands (including private label) in the Eastern European bakery & cereals sector by value sales ($ million), 2020

Country-level contribution to the growth of H&W market in Eastern Europe, 2015-2020

Growth analysis by key pack material and pack type

Growth analysis by closure type and primary outer type

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