Eastern Europe Bakery and Cereals Market Size and Analysis by Region, Health and Wellness, Distribution Channel and Packaging Formats; Competitive Landscape and Forecast, 2016-2026

Pages: 164 Published: June 21, 2022 Report Code: GDCS0278RR

Eastern Europe bakery and cereals market size was $48.73 billion in 2021. The market is expected to grow at a CAGR of more than 7% during the period 2021-2026. Eastern Europe bakery and cereals market research report brings together multiple data sources to provide a comprehensive overview of the Eastern Europe bakery & cereals sector. It includes market overview, high growth country analysis, top companies, key distribution channels, packaging formats and case studies.

Eastern Europe Bakery and Cereals Market Outlook

Eastern Europe Bakery and Cereals Market Outlook

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What are the key categories in the Eastern Europe bakery and cereals market?

The key categories in the Eastern Europe bakery and cereals market are baking mixes, breakfast cereals, savory biscuits, morning goods, cereal bars, baking ingredients, bread & rolls, dough products, cookies (sweet biscuits), energy bars, and cakes, pastries & sweet pies. In 2021, the bread & rolls category accounted for the largest value share.

Eastern Europe bakery and cereals market, by categories

Eastern Europe bakery and cereals market, by categories

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What are the key countries in the Eastern Europe bakery and cereals market?

The key countries in the Eastern Europe bakery and cereals market are Poland, Turkey, Bulgaria, and The Czech Republic. Among the high-potential countries, Turkey was the largest bakery & cereals market.

Eastern Europe bakery and cereals market, by countries

Eastern Europe bakery and cereals market, by countries

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What are the key distribution channels in the Eastern Europe bakery and cereals market?

The key distribution channels in the Eastern Europe bakery and cereals market are hypermarkets & supermarkets, food & drinks specialists, convenience stores, e-retailers, “Dollar stores”, variety stores & general merchandise retailers, and others. Food & drinks specialists was the leading distribution channel in the Eastern Europe bakery & cereals sector in 2021.

Eastern Europe bakery and cereals market, by distribution channels

Eastern Europe bakery and cereals market, by distribution channels

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What are the key competitors in the Eastern Europe bakery and cereals market?

The key competitors in the Eastern Europe bakery and cereals market are Uno Bakery Corp., ETI Gida San. ve Tic. A.S., GoodMills Group GmbH, Mondelēz International, Inc., Vel Pitar S.A., and Artisanal producers.

Eastern Europe bakery and cereals market, by competitors

Eastern Europe bakery and cereals market, by competitors

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Market report overview

Market size 2021 $48.73 billion
CAGR % >7%
Key countries Poland, Turkey, Bulgaria, and The Czech Republic
Key categories Baking Mixes, Breakfast Cereals, Savory Biscuits, Morning Goods, Cereal Bars, Baking Ingredients, Bread & Rolls, Dough Products, Cookies (Sweet Biscuits), Energy Bars, and Cakes, Pastries & Sweet Pies
Key distribution channels Hypermarkets & Supermarkets, Food & Drinks Specialists, Convenience Stores, E-Retailers, “Dollar Stores”, Variety Stores & General Merchandise Retailers, And Others
Key competitors Uno Bakery Corp., ETI Gida San. ve Tic. A.S., GoodMills Group GmbH, Mondelēz International, Inc., Vel Pitar S.A., and Artisanal producers

Scope

This report brings together multiple data sources to provide a comprehensive overview of Eastern European bakery & cereals sector, analyzing data from 20 countries in the region. It includes analysis on the following –

  • Market environment: Includes sector size, market size, and growth analysis by category.
  • High-potential countries’ analysis: Indicates changing share of value consumption in the various bakery & cereals categories across high-potential countries in the Eastern European region. It also provides risk-reward analysis of four countries across the Eastern European region based on market assessment, economic development, socio-demographic trends, governance indicators, and technological infrastructure.
  • Country deep dive: Provides the overview, demographic analysis, and key trends across high-potential countries.
  • Success stories: Provides some of the most compelling bakery & cereals manufacturers, brands, products, and marketing campaigns in the Eastern European region. It also provides a better understanding of how a certain manufacturer achieved success in the sector, and insights.
  • Competitive environment: Provides an overview of leading companies in the Eastern European region, besides analyzing the growth of private labels in the region.
  • Health & wellness analysis*: Provides insights on health & wellness products in terms of value and percentage share in the overall bakery & cereals sector during 2016-2021. The analysis includes key health & wellness attributes and consumer benefits driving sales of the bakery & cereals sector in 2021. It also covers the market share of leading companies offering bakery & cereal products with health and wellness attributes.
  • Distribution analysis: Provides analysis on the leading distribution channels in the Eastern European bakery & cereals sector in 2021. It covers hypermarkets & supermarkets, food & drinks specialists, convenience stores, e-retailers, “dollar stores”, variety stores & general merchandise retailers, cash & carries & warehouse clubs, department stores, vending machines, chemists/pharmacies, drug stores & pharmacies, and others.
  • Packaging analysis*: The report provides percentage share (in 2021) and growth analysis (during 2016-2026) for various pack materials, pack types, closures, and primary outer types based on the volume sales (by pack units) of bakery & cereals.
  • Challenges and future outlook: Provides the challenges and future outlook pertaining to the Eastern European bakery & cereals sector.

Reasons to Buy

  • Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
  • The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
  • To gain competitive intelligence about leading companies in the sector in the region with information about their market share and growth rates

Key Players

Uno Bakery Corp.

Mondelēz International Inc.

ETI Gida San. ve Tic. A.S.

GoodMills Group

Yildiz Holding AS

Vel Pitar S.A.

Table of Contents

Table of Contents

Executive Summary

Part 1: Market Environment

Market Size Analysis – Eastern Europe Compared to Other Regions

Value and Volume Growth Analysis by Region

Eastern Europe Market Growth Analysis by Country

Eastern Europe Market Growth Analysis by Category

Part 2: High-potential Countries’ Analysis

Methodology – Identifying High-Potential Countries

Top Four High-Potential Countries in the Eastern Europe

Overview of High-Potential Countries in the Eastern Europe

Growth Contribution Analysis by Country (1/6)

Growth Contribution Analysis by Country (2/6)

Growth Contribution Analysis by Country (3/6)

Growth Contribution Analysis by Country (4/6)

Growth Contribution Analysis by Country (5/6)

Growth Contribution Analysis by Country (6/6)

Value Share Analysis of Bakery & Cereals Sector Compared to Other Cosmetics & Toiletries Sectors

Change in Consumption Levels by Country and Category

Per Capita Consumption Analysis

Per Capita Expenditure Analysis

Part 3: Country Deep Dive

Poland: Overview of the Bakery & Cereals Sector

Poland: Demographic Analysis

Poland: Market Size Analysis of Top 10 Cities

Poland: Market Size Analysis of Top 10 Cities by Category

Poland: Top 10 Cities’ Contribution to Volume Growth

Poland: Key trends in the Bakery & Cereals Sector

Turkey: Overview of the Bakery & Cereals Sector

Turkey: Demographic Analysis

Turkey: Market Size Analysis of Top 10 Cities

Turkey: Market Size Analysis of Top 10 Cities by Category

Turkey: Top 10 Cities’ Contribution to Volume Growth

Turkey: Key Trends in the Bakery & Cereals Sector

Bulgaria: Overview of the Bakery & Cereals Sector

Bulgaria: Demographic Analysis

Bulgaria: Market Size Analysis of Top Four Cities

Bulgaria: Market Size Analysis of Top Four Cities by Category

Bulgaria: Top Four Cities’ Contribution to Volume Growth

Bulgaria: Key Trends in the Bakery & Cereals Sector

The Czech Republic: Overview of the Bakery & Cereals Sector

The Czech Republic: Demographic Analysis

The Czech Republic: Market Size Analysis of Top Four Cities

The Czech Republic: Market Size Analysis of Top Four Cities by Category

The Czech Republic: Top Four Cities’ Contribution to Volume Growth

The Czech Republic: Key Trends in the Bakery & Cereals Sector

Part 4: Success Stories

About Case Studies

Case study: Chocolate Muesli by Kelly’s Fitness Club

Case study: Black Bread by Frontera Trading S.R.L.

Case study: Manole’s Bread by Frontera Trading S.R.L

Part 5: Competitive Environment

Leading Companies Share in the Eastern European Bakery & Cereals Sector

Brand Share Analysis of Top Five Companies

Leading Companies in the Eastern European Bakery & Cereals Sector

Leading Brands in the Eastern European Bakery & Cereals Sector

Private Labels Penetration in the Eastern European Bakery & Cereals Sector

Part 6: Health & Wellness Analysis

Value Share Analysis of Health & Wellness Market

Health & Wellness Market Growth Analysis by Country

Key Product Attributes and Consumer Benefits

Leading Health & Wellness Companies by Category

Part 6: Distribution Analysis

Leading Distribution Channels by Country

Leading Distribution Channels by Category (1/4)

Leading Distribution Channels by Category (2/4)

Leading Distribution Channels by Category (3/4)

Leading Distribution Channels by Category (4/4)

Part 7: Packaging Analysis

Growth Analysis by Key Pack Material and Pack Type

Growth Analysis by Closure Type and Primary Outer Type

Part 8: Challenges and Future Outlook

Key Challenges in the Eastern European Bakery & Cereals Sector

Future Outlook of the Eastern European Bakery & Cereals Sector

Appendix

Definitions

About GlobalData

List of Tables

List of Tables

Regional comparison: Market size, growth, and per capita analysis, 2021-2026

Overview of high-potential countries in the Eastern European region

Value share of the bakery & cereals sector as a proportion of overall food by country, 2021

Change in consumption of category within bakery & cereals sector (value terms), by country, 2021-2026

Poland: Volume growth analysis of top 10 cities (million kg), 2016-2021

Poland: Volume analysis of top 10 cities by category (million kg), 2021

Turkey: Volume growth analysis of top 10 cities (million kg), 2016-2021

Turkey: Volume analysis of top 10 cities by category (million kg), 2021

Bulgaria: Volume growth analysis of top eight cities (million kg), 2016-2021

Bulgaria: Volume analysis of top eight cities by category (million kg), 2021

The Czech Republic: Volume growth analysis of top four cities (million kg), 2016-2021

The Czech Republic: Volume analysis of top four cities by category (million kg), 2021

Top five companies share by brand and price segmentation (in value terms) in the bakery & cereals sector, 2021

Private labels penetration (in value terms) in the Eastern European bakery & cereals sector, 2021

Health & wellness value and its share in overall sales, 2016-2021

Share of product attributes in high-potential countries in Eastern Europe, 2021

Leading distribution channels in Eastern Europe by country, 2021

Leading distribution channels in Eastern Europe by category, 2021 (1/4)

Leading distribution channels in Eastern Europe by category, 2021 (2/4)

Leading distribution channels in Eastern Europe by category, 2021 (3/4)

Leading distribution channels in Eastern Europe by category, 2021 (4/4)

List of Figures

List of Figures

Annual value growth analysis by region, 2021-2026

Annual volume growth analysis by region, 2021-2026

Category volume growth analysis of countries compared to regional growth

Country value size and CAGR analysis grid based on regional growth

Value and volume growth analysis by category in Eastern Europe, 2021-2026

Country-level contribution to the growth of baking ingredients category in Eastern Europe, 2021-2026

Country-level contribution to the growth of baking mixes category in Eastern Europe, 2021-2026

Country-level contribution to the growth of bread & rolls category in Eastern Europe, 2021-2026

Country-level contribution to the growth of breakfast cereals category in Eastern Europe, 2021-2026

Country-level contribution to the growth of cakes, pastries & sweet pies category in Eastern Europe, 2021-2026

Country-level contribution to the growth of cereal bars category in Eastern Europe, 2021-2026

Country-level contribution to the growth of cookies (sweet biscuits) category in Eastern Europe, 2021-2026

Country-level contribution to the growth of dough products category in Eastern Europe, 2021-2026

Country-level contribution to the growth of energy bars category in Eastern Europe, 2021-2026

Country-level contribution to the growth of morning goods category in Eastern Europe, 2021-2026

Country-level contribution to the growth of savory biscuits category in Eastern Europe, 2021-2026

Per capita consumption by category in Eastern Europe by country, 2021

Per capita expenditure by category in Eastern Europe by country, 2021

Poland: category share

Poland: consumption by gender

Poland: consumption by age group

Poland: consumption by education

Poland: consumption by degree of urbanization

Poland: volume growth analysis of top 10 cities (million kg), 2016-2021

Poland: volume growth analysis of top 10 cities (million kg), 2016-2021

Turkey: category share

Turkey: consumption by gender

Turkey: consumption by age group

Turkey: consumption by education

Turkey: consumption by degree of urbanization

Turkey: volume growth analysis of top 10 cities (million kg), 2016-2021

Turkey: volume growth analysis of top 10 cities (million kg), 2016-2021

Bulgaria: category share

Bulgaria: consumption by gender

Bulgaria: consumption by age group

Bulgaria: consumption by education

Bulgaria: consumption by degree of urbanization

Bulgaria: volume growth analysis of top eight cities (million kg), 2016-2021

Bulgaria: volume growth analysis of top eight cities (million kg), 2016-2021

The Czech Republic: category share

The Czech Republic: consumption by gender

The Czech Republic: consumption by age group

The Czech Republic: consumption by education

The Czech Republic: consumption by degree of urbanization

The Czech Republic: volume growth analysis of top four cities (million kg), 2016-2021

The Czech Republic: volume growth analysis of top four cities (million kg), 2016-2021

Leading companies in the Eastern European bakery & cereals sector by value sales (% share), 2021

Leading companies in the Eastern European bakery & cereals sector by value sales ($ million), 2021

Leading brands (including private labels) in the Eastern European bakery & cereals sector by value sales ($ million), 2021

Country-level contribution to the growth of H&W market in Eastern Europe, 2016-2021

Key pack material volume share (%), 2021

Annual volume growth by pack material (%), 2016-2026

Key pack type volume share (%), 2021

Annual volume growth by pack type (%), 2016-2026

Key closure type volume share (%), 2021

Annual volume growth by closure type (%), 2016-2026

Key primary outer volume share (%), 2021

Annual volume growth by primary outer (%), 2016-2026

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