France Sportswear Market Size and Forecast Analytics by Category (Apparel, Footwear, Accessories), Segments (Gender, Positioning, Activitiy), Retail Channel and Key Brands, 2020-2025
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France Sportswear Market Overview
France sportswear market was valued at EUR10.0 billion in 2020 and is expected to grow with a CAGR of more than 4% by 2025. The sportswear market of France experienced a decline of more than 8% during 2019-2020, which recovered with significant growth during 2020-2021. Sports clothing accounted for the largest share in 2020, followed by sports footwear, and sports accessories. Offline purchases dominated France’s sportswear market, and clothing, footwear & accessories specialists was the leading distribution channel, followed by online specialists, other online retailers, and other specialist retailers. Nike, Decathlon and Adidas were the top brands in France’s sportswear market in 2021.
Overview of France sportswear market
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What are the market dynamics of the French sportswear market?
Sports clothing: France’s sports clothing consisted of womenswear, menswear, and childrenswear, where womenswear is expected to show the highest growth rate during the forecast period, while menswear showed the lowest growth rate. Womenswear is expected to show a value growth of more than EUR0.5 billion during 2020-2025, while childrenswear will increase by less than EUR0.5 billion. In 2020, active and sports-inspired casual wear were the dominating sportswear type, followed by technical sportswear types. Other sports had the highest share amongst the sports clothing based on activity in 2020, followed by training, football (soccer only) and running. By value Decathlon, Nike and Adidas were the top sports clothing brands in the country in 2021.
Sports footwear: The sports footwear category is expected to grow with a CAGR of more than 3% during 2021-2025, to reach a value of more than EUR4 billion by 2025. France’s sports footwear consisted of women’s footwear, men’s footwear, and children’s footwear, where women’s footwear is expected to show the highest growth rate during the forecast period, while men’s footwear showed the lowest growth rate. Men’s footwear is expected to show a value growth of less than EUR0.5 billion during 2020-2025 and women’s footwear will also increase by less than EUR0.5 billion. In 2020, active was the dominating sports footwear type, followed by technical and sports-inspired casualwear footwear types. Training had the highest share amongst the sports footwear based on activity in 2020, followed by others, running, and tennis. Nike, Adidas, and Decathlon were the top sports footwear brands by value in 2021.
Sports accessories: The sports accessories category is expected to grow with a CAGR of more than 7% during 2021-2025, to reach a value of more than EUR550 million by 2025. France’s sports accessories consisted of handbags, sunglasses, hats, scarves, gloves, belts, and other accessories, where gloves is expected to show the highest growth rate during the forecast period, while hats showed the lowest growth rate. Handbags had the highest share of France’s sports accessories in 2020, followed by sunglasses and hats. In 2020, sports-inspired casual wear was the dominating sports accessories type, followed by active and technical sports accessory types. Other sports had the highest share amongst the sports accessories based on activity in 2020, followed by training, running, and football (soccer only). Puma, Decathlon and Nike were the top sports footwear brands by value in 2021.
What are the key segments of France’s sportswear market?
France’s sportswear market is categorized into sports clothing, sports footwear, and sports accessories. Sports clothing accounted for the largest share in 2020, followed by sports footwear, and sports accessories. Sports clothing share has been increasing during 2015-2020 and it is expected to grow at a slow pace during the forecast period.
French sportswear market, by key categories
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What are the major distribution channels in France’s sportswear market?
Offline purchases had a major share in France’s sportswear market, with online penetration being less than 30% in 2020. The distribution channels in France’s sportswear market included clothing, footwear & accessories specialists, other online retailers, online specialists, other specialist retailers, department stores, hypermarkets, supermarkets and hard discounters and others. Clothing, footwear & accessories specialists was the leading distribution channel in 2020, followed by online specialists and other online retailers. The online specialists is expected to outperform other online retailers by 2025.
French sportswear market, by distribution channels
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Which are the top sportswear brands in France?
The major sportswear brands in France’s sportswear market include Nike, Decathlon, Adidas, Puma, Lacoste, The North Face, Le Coq Sportif, New Balance, Under Armour, Converse, Reebok, SALOMON, ASICS, DC Shoes, Columbia, Champion, Napapijri, Rip Cur and Speedo. Most of the brands had mass-market price positioning, while Peak Performance, Hummel and Vans had premium price positioning. Champion was the only brand amongst the top twenty which had value price positioning.
French sportswear market, by key brands
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Market report scope
Market size (year – 2020) | EUR10.0 billion |
Growth rate (CAGR) | >4% |
Base year for estimation | 2020 |
Forecast period | 2021-2025 |
Key categories | Sports clothing, sports footwear, and sports accessories. |
Key distribution channels | Clothing, footwear & accessories specialists, other online retailers, online specialists, other specialist retailers, department stores, hypermarkets, supermarkets and hard discounters and others |
Key brands | Nike, Decathlon, Adidas, Puma, Lacoste, The North Face, Le Coq Sportif, New Balance, Under Armour, Converse, Reebok, SALOMON, ASICS, DC Shoes, Columbia, Champion, Napapijri, Rip Cur and Speedo |
The research report provides both the historic and forecast market data of total retail sales, and the clothing, footwear and accessories market in France. It illustrates the data with charts, graphs and tables summarizing the value, with category details in clothing, footwear and accessories sector. The forecasts include the impact of COVID-19 on growth. The research report also reveals major retailers share in the clothing, footwear and accessories sector with their price and market positioning in 2020.
Reasons to Buy
- Gain a comprehensive view of the accessories market and forecasts to 2025.
- Explore new opportunities that will allow you to align your product offerings and strategies to meet demand following the impact of COVID-19 on the accessories market.
- Investigate current and forecast trends in the market to identify the opportunities offering the most potential.
- Understand who the main competitors are in the sectors.
Decathlon
Adidas
Puma
Lacoste
The North Face
Le Coq Sportif
New Balance
Under Armour
Converse
Table of Contents
Frequently asked questions
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What was the market value of the French sportswear market in 2020?
France’s sportswear market was valued at EUR10.0 billion in 2020.
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What is the growth rate of the French sportswear market?
The French sportswear market is expected to grow at a CAGR of more than 4% during 2021-2025.
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What are the key categories of the French sportswear market?
Sports clothing accounted for the largest share in 2020, followed by sports footwear, and sports accessories.
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What are the leading distribution channels of the French sportswear market?
Clothing, footwear & accessories specialists was the leading distribution channel in 2020, followed by online specialists and other online retailers.
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What are the key brands in the French sportswear market?
The top sportswear brands in France’s sportswear market include Nike, Decathlon, Adidas, Puma, Lacoste, The North Face, Le Coq Sportif, New Balance, Under Armour, Converse, Reebok, SALOMON, ASICS, DC Shoes, Columbia, Champion, Napapijri, Rip Cur and Speedo.
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