India Beer and Cider Analysis by Category and Segment, Company and Brand, Price, Distribution, Packaging and Consumer Insights

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India Beer and Cider Market Overview

The India beer and cider market size was LCU856.27 billion in 2022 and the market is expected to register a CAGR of more than 16% during 2023-2028.

India Beer and Cider Market Outlook, 2022-2028 (LCU Billion)

India Beer and Cider Market Outlook, 2022-2028 (LCU Billion)

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The India beer and cider market research report provides detailed data analysis of the beer and cider sector as well as an introduction, category and segment insights, company and brand insights, channel insights, packaging insights, and appendix sections.

Market Size (2022) LCU856.27 billion
CAGR (2023-2028) >16%
Historical Period 2017-2022
Forecast Period 2023-2028
Key Distribution Channels ·        On-Premise

·        Off-Premise

Key Packaging Materials ·        Metal

·        Glass

·        PET

Key Packaging Types ·        Can

·        Bottle

·        Keg

Leading Brands ·        Kingfisher

·        Tuborg

·        Haywards

·        Bira 91

·        Knockout

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India Beer and Cider Market Segmentation by Distribution Channels

The off-premise channel dominated the market by value in 2022.

The key distribution channels in India’s beer and cider market are on-premise and off-premise. In 2022, the off-premise distribution channel dominated the market in terms of value. The segment dominated the beer and cider market growth in India due to its large number of outlets and lower prices. Specialist beverage retailers, such as liquor stores and wine shops, contributed the bulk of off-premises volumes in 2022, mainly due to strict regulations.

India Beer and Cider Market Analysis by Distribution Channels, 2022 (%)

India Beer and Cider Market Analysis by Distribution Channels, 2022 (%)

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India Beer and Cider Market Segmentation by Packaging

Bottles were the most preferred packaging type in 2022.

The key packaging types in the Indian beer and cider market are can, bottle, and keg. The bottle packaging type had the major market volume share in 2022. A bottle is usually made of one piece of material but can be two pieces seamed together. The key packaging materials in India’s beer and cider market are metal, PET, and glass. Glass had the major market volume share in 2022.

India Beer and Cider Market Analysis by Packaging Types, 2022 (%)

India Beer and Cider Market Analysis by Packaging Types, 2022 (%)

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India Beer and Cider Market – Top Brands

Kingfisher emerged as the most popular brand in terms of value in 2022.

The report offers the market share and growth in terms of volume and value of the top-performing Indian beer and cider brands. Some of the leading brands in the Indian beer and cider market are –

  • Kingfisher
  • Tuborg
  • Haywards
  • Bira 91
  • Knockout
  • Others

India Beer and Cider Market Analysis by Brands, 2022 (%)

India Beer and Cider Market Analysis by Brands, 2022 (%)

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Segments Covered in the Report

India Beer and Cider Market Distribution Channel Outlook (Value, LCU Billion, 2017-2028)

  • On-Premise
  • Off-Premise

India Beer and Cider Market Packaging Material Outlook (Value, LCU Billion, 2017-2028)

  • Metal
  • Glass
  • PET

India Beer and Cider Market Packaging Type Outlook (Value, LCU Billion, 2017-2028)

  • Can
  • Bottle
  • Keg

Scope

a) Amid rising inflation, low-income Indians reduced their beer consumption frequency or switched from hard liquor or spirits to drinks with a higher alcohol content.

b) India’s legal drinking age population continued to increase in 2022, and more female consumers are drinking beer.

Reasons to Buy

  • Gain an in-depth understanding of the dynamics and structure of the Indian beer and cider industry, from the latest competitive intelligence of both historical and forecast data to enhance your corporate strategic planning.
  • Understand volume vs. value data and identify the key growth opportunities across the super-premium, premium, mainstream, and discount segments to best target profitability.
  • Analyze domestic and imported beer brand performance to develop a competitive advantage.
  • Interrogate the unique granularity of our data to analyze the market on a variety of levels to make well-informed decisions on future threats and growth prospects in the marketplace for your company.

United Breweries Ltd​
A-BInBev India
Carlsberg India Pvt. Ltd. ​
B9 Beverages Pvt. Ltd.
Som Distilleries & Breweries Ltd.

Table of Contents

Introduction

Industry Snapshot

Sector Snapshot

Category and Segment Insight

Flavor Dynamics

Brand & Private Lable Dynamics

Price Segment Dynamics

Alcoholic-Strength Segment Dynamics

Company & Brand Insight

Top Beer & Cider Brand Dynamics

Distribution Insight

Channel Dynamics

Beer Channel Share Dynamics

Sub-channel Evolution

Category Price Point Analysis

Packaging Insight

Packaging Snapshot

Packaging Material Snapshot

Packaging Type Snapshot

Appendix

Frequently asked questions

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