Internet of Things (IoT) in Media – Thematic Intelligence
Powered by
All the vital news, analysis, and commentary curated by our industry experts.
Internet of Things (IoT) in Media Thematic Report Overview
The Internet of Things (IoT) refers to the use of connected sensors and actuators to control and monitor the environment, the things that move within it, and the people that act within it. IoT remains invaluable for media as it can be used for connecting devices and collecting user data to create more customized and engaging experiences, cut costs, and enhance the efficiency of operations.
The Internet of Things (IoT) in Media thematic intelligence report assesses how IoT, combined with other emerging technologies, can be used across the media value chain. It provides an overview of the current landscape, as well as key players while also highlighting opportunities for the use of IoT in the future. The report provides an industry-specific analysis based on GlobalData databases and surveys.
Report Pages | 62 |
Regions Covered | Global |
Value Chain | · Physical Layer
· Connectivity Layer · Data Layer · Apps Layer · Services Layer |
Leading Adopters | · Apple
· Baidu · Meta |
Specialist IoT Vendors | · Altoros
· Clovity · Freeway |
Enquire & Decide | Discover the perfect solution for your business needs. Enquire now and let us help you make an informed decision before making a purchase. |
IoT in Media – Industry Analysis
Enterprise IoT market revenues across all sectors are headed for strong growth, during the forecast period. IoT software is predicted to have the best-performing growth. However, the IoT hardware segment is forecast to have the highest revenue in 2027 while recording the lowest CAGR during 2022-2027 across IoT hardware, IoT software, and IoT services.
Global IoT Revenue in Media, 2019-2027 ($ Billion)
Buy the Full Report for More Industry Insights into the IoT in Media Market Forecast
IoT in Media - Value Chain Analysis
The IoT value chain is split into five layers: physical, connectivity, data, apps, and services.
Physical layer: This layer can be further subdivided into connected things, cameras and lenses, sensors and microcontrollers, and microprocessors. Most connected devices such as smartphones, tablets, and laptops have a physical dimension controlled by humans. In the IoT, most connected things are run by other connected things. For manufacturers of other devices such as washing machines, door locks, and light bulbs, among others, the challenge is whether they can retain the bulk of the added value during the transition to IoT. Their use of the data collected by various embedded chips, sensors, antennae, and beacons is also in question. Some industry profits will likely be siphoned out by technology companies that increasingly provide IoT solutions as a service.
IoT Value Chain Analysis
Buy Full Report for More Value Chain Insights into IoT in the Media Market
Leading IoT Adopters
A few of the leading media companies currently deploying IoT are:
- Apple
- Baidu
- Meta
Specialist IoT Vendors
A few of the specialist IoT vendors in the media sector are:
- Altoros
- Clovity
- Freeway
Buy the Full Report to Know More About the Leading IoT Adopters and Vendors
Music, Film, and TV Sector Scorecard
At GlobalData, we use a scorecard approach to predict tomorrow’s leading companies within each sector. Our sector scorecard has three screens – a thematic screen, a valuation screen, and a risk screen.
The thematic screen ranks companies based on overall leadership in the 10 themes that matter most to their industry, generating a leading indicator of future performance.
The valuation screen ranks our universe of companies within a sector based on selected valuation metrics.
The risk screen ranks companies within a particular sector based on overall investment risk.
Music, Film, and TV Sector Scorecard – Thematic Screen
Buy the Full Report to Know More about the Sector Scorecards
The sector scorecards also include:
- Advertising sector scorecard
- Gaming sector scorecard
Scope
This report provides a detailed guideline on how IoT can be used in the media industry. It also outlines signals for IoT in the media industry and the leading IoT adopters and specialist vendors in the sector.
Key Highlights
Forecasts reveal that IoT use in media is set to increase as according to GlobalData, IoT revenue in the media industry will grow with a CAGR of approximately 14% between 2022 and 2027. IoT has the potential to help media companies with some of the major challenges of the sector including information overload, inflation, the cookieless future ahead, and intense competition. Evidence suggests that IoT will be a crucial investment area for media companies when it comes to connectivity, data, and app layers to boost efficiency and user experience.
Reasons to Buy
- This report provides a detailed guideline on how IoT can be used in the media industry. IoT is among the most important inventions of the century. GlobalData’s Tech Sentiment Poll Q3 2023 divulged that three out of five respondents believed that IoT would disrupt their industry, either significantly or slightly.
- The report also outlines signals for IoT in the media industry and the leading IoT adopters and specialist vendors in the sector.
Alibaba
Alphabet
Altoros
Amazon
Apple
Asus
AT&T
Baidu
Binance
Bloomberg
ByteDance
,Cengage
Clovity
Cox
DISH Network
Deutsche Telekom
Elk
Epic Games
Euromoney
FactSet
Freeway
Guardian Media Group
Huawei
Integra Sources
Intel
LG
Lionsgate
,Magic Leap
McGraw Hill
Meta
Microsoft
Mobiloitte
Moody’s
NetEase
Netflix
Niantic
Nintendo
Orange
Oxford University Press
Paramount Global
Pearson
Qualcomm
Relx
Samsung Electronics
Sirius XM
Telefonica
Tencent
Thomson Reuters
Transatel
Ubisoft
Warner Bros Discovery
Walt Disney
Wolters Kluwer
Table of Contents
Frequently asked questions
-
What are the layers of the IoT value chain?
The IoT value chain is split into five layers – physical, connectivity, data, apps, and services.
-
Who are the leading adopters currently deploying IoT?
A few of the leading media companies currently deploying IoT are Apple, Baidu, and Meta.
-
Who are the leading specialist IoT vendors in the media sector?
A few of the leading specialist IoT vendors in the media sector are Altoros, Clovity, and Freeway.
Get in touch to find out about multi-purchase discounts
reportstore@globaldata.com
Tel +44 20 7947 2745
Every customer’s requirement is unique. With over 220,000 construction projects tracked, we can create a tailored dataset for you based on the types of projects you are looking for. Please get in touch with your specific requirements and we can send you a quote.