Saudi Arabia Bakery and Cereals Market Size and Trend Analysis by Categories and Segment, Distribution Channel, Packaging Formats, Market Share, Demographics and Forecast, 2021-2026

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Saudi Arabia Bakery and Cereals Market Report Overview

The Saudi Arabia bakery and cereals market size was valued at SAR37.9 billion ($10.1 billion) in 2021. The market is expected to achieve a CAGR of more than 3% during 2021-2026.

Saudi Arabia Bakery and Cereals Market Overview

Saudi Arabia Bakery and Cereals Market Overview

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The Saudi Arabia bakery and cereals market research report provide insights on high-growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data, and company market shares.

Market Size 2021 SAR37.9 billion ($10.1 billion)
CAGR (2021-2026) >3%
Key Categories Baking Ingredients, Baking Mixes, Bread & Rolls, Breakfast Cereals, Cakes, Pastries & Sweet Pies, Cereal Bars, and Cookies (Sweet Biscuits)
Key Distribution Channels Food And Drinks Specialists, Hypermarkets and Supermarkets, E-Retailers, Convenience Stores, Dollar Stores, and Others
Key Packaging Materials Flexible Packaging, Paper and Board, Rigid Plastics, Glass, and Rigid Metal
Key Players Almarai, Chipita S.A., Switz Group, Al Jazira Food Processing Co Ltd, and Gulf Catering Company

Saudi Arabia Bakery and Cereals Market Segmentation by Category

The key categories in the Saudi Arabia bakery and cereals market are baking ingredients, baking mixes, bread & rolls, breakfast cereals, cakes, pastries & sweet pies, cereal bars, and cookies (sweet biscuits) among others. Bread & rolls was the largest category in Saudi Arabia bakery & cereal market in 2021 in terms of per capita consumption, followed by cakes, pastries & sweet pies and morning goods. Furthermore, the per capita consumption of bread & rolls, cakes, pastries & sweets, morning goods, cookies (sweet biscuits), savory biscuits, and baking ingredients categories was higher in Saudi Arabia than both the regional and global averages in 2021. However, per capita consumption of baking mixes, breakfast cereals, cereal bars, and dough products was higher in Saudi Arabia compared to the regional average but lower when compared to the global average in the same year. Furthermore, per capita consumption of energy bars products was lower in Saudi Arabia compared to both the regional and global averages.

Saudi Arabia Bakery and Cereals Market Analysis, by Categories

Saudi Arabia Bakery and Cereals Market Analysis, by Categories

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Saudi Arabia Bakery and Cereals Market Segmentation by Distribution Channel

The key distribution channels in the Saudi Arabia bakery and cereals market are food and drinks specialists, hypermarkets and supermarkets, e-retailers, convenience stores, dollar stores, and others. Food and drinks specialists was the leading distribution channel in the Saudi Arabia bakery and cereals sector in 2021.

Saudi Arabia Bakery and Cereals Market Analysis, by Distribution Channel

Saudi Arabia Bakery and Cereals Market Analysis, by Distribution Channel

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Saudi Arabia Bakery and Cereals Market Segmentation by Packaging Material

The key packaging materials in the Saudi Arabia bakery and cereals market are flexible packaging, paper and board, rigid plastics, glass, and rigid metal. Flexible packaging was the most used pack material in the Saudi Arabia bakery and cereals sector.

Saudi Arabia Bakery and Cereals Market Analysis, by Packaging Material

Saudi Arabia Bakery and Cereals Market Analysis, by Packaging Material

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Saudi Arabia Bakery and Cereals Market - Competitive Landscape

Some of the leading players in the Saudi Arabia bakery and cereals market are Almarai, Chipita S.A., Switz Group, Al Jazira Food Processing Co Ltd, and Gulf Catering Company. Almarai accounted for the largest Saudi Arabia bakery and cereals market share in 2021.

Saudi Arabia Bakery and Cereals Market Analysis, by Leading Players

Saudi Arabia Bakery and Cereals Market Analysis, by Leading Players

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Scope

This report provides:

  • Overall sector value and volume data with growth analysis.
  • Value and growth analysis for chocolate, gum, and sugar bakery and cereals with inputs on individual segment share within each category and the change in their market share forecast.
  • Market share of companies and private labels.
  • Percentage of sales within each category through distribution channels.
  • Consumption breakdown for package materials and pack types in each category in terms of percentage share of the number of units sold, pack material data, pack type, closure type, and primary outer type.

Key Highlights

  • Per capita consumption and per capita expenditure of bakery & cereals was higher in Saudi Arabia than at the global level in 2021
  • The per capita consumption of bread & rolls was higher in Saudi Arabia than in other bakery & cereal categories in 2021
  • Food & drinks specialists is the leading distribution channel in the Saudi Arabia bakery & cereals sector, in 2021
  • Almarai, Chipita S.A., and Switz Group are the top three companies in the Saudi Arabia bakery & cereals sector
  • Flexible packaging is the most used pack material in the Saudi Arabia bakery & cereals sector

Reasons to Buy

  • Identify high-potential categories and explore further market opportunities based on detailed value and volume analysis.
  • Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities.
  • Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning.
  • Our team of analysts has placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion.
  • The packaging analysis report helps manufacturers in identifying the most commonly used packaging materials in the sector.
  • Analysis of key macroeconomic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people, and unemployment rate). It also includes an economic summary of the country along with the labor market and demographic trends.

Almarai
Chipita S.A.
Switz Group
Gulf Catering Company
Americana Group Inc.
Al Jazira Food Processing Co Ltd
Al Rashed Food Co.
Unilever
Halwani Bros United Food Industries Corporation Ltd

Table of Contents

Table of Contents

Report Scope

Executive Summary

Part 1: Market Environment

Value and Volume Share of Saudi Arabia in the Global and Middle East & Africa Markets

Growth Analysis of Saudi Arabia Compared to Other Leading Countries in the Middle East & Africa Market

PCC and PCE of Saudi Arabia Compared to the Global and Middle East & Africa Markets

Part 2: Sector Deep Dive

Saudi Arabia Bakery & Cereals Sector Snapshot

Market Size Analysis

Cross-Category Comparison – Value Growth Analysis and Category Winners and Losers

Cross-Category Comparison – Volume Growth Analysis and Category Winners and Losers

Part 3: Category Deep Dive

Per Capita Consumption Analysis by Category

Market Size Analysis – Category: Baking Ingredients

Segment-Level Analysis (in Value Terms) – Baking Ingredients

Segment-Level Analysis (in Volume Terms) – Baking Ingredients

Market Size Analysis – Category: Baking Mixes

Segment-Level Analysis (in Value Terms) – Baking Mixes

Segment-Level Analysis (in Volume Terms) – Baking Mixes

Market Size Analysis – Category: Bread & Rolls

Segment-Level Analysis (in Value Terms) – Bread & Rolls

Segment-Level Analysis (in Volume Terms) – Bread & Rolls

Market Size Analysis – Breakfast Cereals

Segment-Level Analysis (in Value Terms) – Breakfast Cereals

Segment-Level Analysis (in Volume Terms) – Breakfast Cereals

Market Size Analysis – Cakes, Pastries & Sweet Pies

Segment-Level Analysis (in Value Terms) – Cakes, Pastries & Sweet Pies

Segment-Level Analysis (in Volume Terms) – Cakes, Pastries & Sweet Pies

Market Size Analysis – Cereal Bars

Segment-Level Analysis (in Value Terms) – Cereal Bars

Segment-Level Analysis (in Volume Terms) – Cereal Bars

Market Size Analysis – Cookies (Sweet Biscuits)

Segment-Level Analysis (in Value Terms) – Cookies (Sweet Biscuits)

Segment-Level Analysis (in Volume Terms) – Cookies (Sweet Biscuits)

Market Size Analysis – Dough Products

Segment-Level Analysis (in Value Terms) – Dough Products

Segment-Level Analysis (in Volume Terms) – Dough Products

Market Size Analysis – Energy Bars

Market Size Analysis – Morning Goods

Segment-Level Analysis (in Value Terms) – Morning Goods

Segment-Level Analysis (in Volume Terms) – Morning Goods

Market Size Analysis – Savory Biscuits

Segment-Level Analysis (in Value Terms) – Savory Biscuits

Segment-Level Analysis (in Volume Terms) – Savory Biscuits

Part 4: Distribution Analysis

Channel Share Analysis

Part 5: Competitive Environment

Leading Companies – Value and Volume Shares

Brand Share Analysis of Top Five Companies

Brand Share Analysis of Top Five Companies by Category

Private Label Share Analysis by Category

Growth of Private Labels Compared to Branded Products

Degree of Consolidation/Fragmentation by Category

Part 6: Health & Wellness Analysis

Health & Wellness Analysis by Category

Health & Wellness Analysis by Product Attributes

Health & Wellness Analysis by Consumer Benefits

Cross Category Comparison – Products with H&W Claims Vs. Non-H&W Claims

Part 7: Packaging Analysis

Pack Material Growth Analysis

Pack Type Growth Analysis

Closure Type Growth Analysis

Primary Outer Type Growth Analysis

Part 8: Consumergraphics

Demographic Analysis

Methodology

Definitions

Appendix

Table

List of Tables

Leading value categories

Leading categories (volume), 2021

Cross-category comparison – by value (2016–2026)

Cross-category comparison – by volume (2016–2026)

Per capita consumption (by category), Saudi Arabia compared to Middle East & Africa and global levels (in kg), 2021

Baking ingredients – value analysis by segment, 2016–2026

Baking ingredients – volume analysis by segment, 2016–2026

Baking mixes – value analysis by segment, 2016–2026

Baking mixes – volume analysis by segment, 2016–2026

Bread & rolls – value analysis by segment, 2016–2026

Bread & rolls – volume analysis by segment, 2016–2026

Breakfast cereals – value analysis by segment, 2016–2026

Breakfast cereals – volume analysis by segment, 2016–2026

Cakes, pastries & sweet pies – value analysis by segment, 2016–2026

Cakes, pastries & sweet pies – volume analysis by segment, 2016–2026

Cereal bars – value analysis by segment, 2016–2026

Cereal bars – volume analysis by segment, 2016–2026

Cookies (sweet biscuits) – value analysis by segment, 2016–2026

Cookies (sweet biscuits) – volume analysis by segment, 2016–2026

Dough products – value analysis by segment, 2016–2026

Morning goods – value analysis by segment, 2016–2026

Morning goods – volume analysis by segment, 2016–2026

Savory biscuits – value analysis by segment, 2016–2026

Savory biscuits – volume analysis by segment, 2016–2026

Change in distribution share, 2016–2021

Top five companies share by brand (in value and volume terms) in the bakery & cereals sector, 2021

Brand shares of top five companies (in value and volume terms) by category, 2021

Category comparison – with H&W claims and non-h&w claims, 2016–2026

Category data, by segment

Per capita consumption (in kg), 2016–2026

Per capita expenditure ($), 2016–2026

Bakery & cereals sales distribution in Saudi Arabia – by category (SAR million), 2021

Brand share (in value and volume terms) in the bakery & cereals sector, 2021

Brand share (in value and volume terms) in the bakery & cereals sector, by category, 2021

Key health & wellness product attributes driving sales in Saudi Arabia, 2016–2026

Key health & wellness consumer benefits driving sales in Saudi Arabia, 2016–2026

Pack material (in million pack units), 2016–2026

Pack materials by category (in million pack units), 2021

Pack type (in million pack units), 2016–2026

Pack types by category (in million pack units), 2021

Closure type (in million pack units), 2016–2026

Closure types by category (in million pack units), 2021

Primary outer type (in million pack units), 2016–2026

Primary outer types by category (in million pack units), 2021

Exchange rates, 2016–2026

Figures

List of Figures

Value and volume shares of Saudi Arabia in the global and Middle East & Africa bakery & cereals sector, 2021–2026

Saudi Arabia compared to the other top countries in terms of market share, growth, and the competitive landscape

PCC comparison – Saudi Arabia, Middle East & Africa, and global, 2016–2026

PCE comparison – Saudi Arabia, Middle East & Africa, and global, 2016–2026

Market size and growth analysis by value and volume, bakery & cereals sector, 2016–2026

Cross-category comparison – value growth analysis and category winners and losers

Cross-category comparison – volume growth analysis and category winners and losers

Market size and growth analysis by value and volume, baking ingredients category, 2016–2026

Market size and growth analysis by value and volume, baking mixes category, 2016–2026

Market size and growth analysis by value and volume, bread & rolls category, 2016–2026

Market size and growth analysis by value and volume, breakfast cereals category, 2016–2026

Market size and growth analysis by value and volume, cakes, pastries & sweet pies category, 2016–2026

Market size and growth analysis by value and volume, cereal bars category, 2016–2026

Market size and growth analysis by value and volume, cookies (sweet biscuits) category, 2016–2026

Market size and growth analysis by value and volume, dough products category, 2016–2026

Market size and growth analysis by value and volume, energy bars category, 2016–2026

Market size and growth analysis by value and volume, morning goods category, 2016–2026

Market size and growth analysis by value and volume, savory biscuits category, 2016–2026

Share of key distribution channels (in value terms) – bakery & cereals, 2021

Key distribution channel share by category (in value terms), 2021

Leading companies (in value and volume terms) in the bakery & cereals sector, 2021

Private label penetration by category (in value terms), 2021

Growth analysis, private label and brands, 2016–2021

Category-wise consolidation/fragmentation (in value terms) – bakery & cereals , 2021

Prominence of health & wellness claims by category, $ million, 2021–2026

Contribution of health & wellness by product attributes, $ million, 2021–2026

Contribution of health & wellness by consumer benefits, $ million, 2021–2026

Key pack materials in the Saudi Arabian bakery & cereals sector by percentage share of pack units, 2021

Annual growth rate by key pack material, 2016–2026

Use of pack material by category (in pack units), 2021

Key pack types in the Saudi Arabian bakery & cereals sector by percentage share of pack units, 2021

Annual growth rate by key pack type, 2016–2026

Use of pack type by category (in pack units), 2021

Key closure types in the Saudi Arabian bakery & cereals sector by percentage share of pack units, 2021

Annual growth rate by key closure type, 2016–2026

Use of closure type by category (in pack units), 2021

Key primary outer types in the Saudi Arabian bakery & cereals sector by percentage share of pack units, 2021

Annual growth rate by key primary outer type, 2016–2026

Use of primary outer type by category (in pack units), 2021

Demographic analysis

List of 109 countries analyzed to identify the high-potential countries in different regions

Frequently asked questions

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