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Company Insights
Business of the National Basketball Association (NBA) 2023-24 – Property Profile, Sponsorship and Media Landscape
Explore the following trends and insights from the ‘Business of the National Basketball Association (NBA)’ report: A comprehensive overview and expert insight into the NBA league, which is well regarded as the pinnacle of basketball globally. The sponsorship and media revenue generated for the 2023-2024 season. Break-down of the main commercial deals around each of the 30 competing teams from both a sponsorship and media perspective. Analyze the brands associated with the NBA to gain a competitive advantage. How is the...
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Thematic Analysis
NewSocial Media in Sport – Thematic Intelligence
Social Media in Sport Thematic Report Overview Social media has made unprecedented progress for sports teams, leagues, athletes, and marketers in the way they engage with fans. Social media platforms have benefited from network effects, and due to their high number of users, they are the most attractive to both consumers and advertisers. Many global teams and sports leagues such as Real Madrid and the NBA have developed substantial social media followings. A lot more companies have submitted patent applications...
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Thematic Analysis
NewCybersecurity in Sport – Thematic Intelligence
Cybersecurity in Sport Thematic Intelligence Report Overview The business of sport naturally accrues a large amount of sensitive data. Sports teams, federations, broadcasters, and sponsors are all vulnerable to attacks due to their significant revenues, the exposure any attack will receive, and the multiple entry points that result from their distributed communications. Events and international bodies provide a global stage for hackers. Nation-state-sponsored attacks have occurred in the sports industry, usually in response to regulations and sanctions against countries and...
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Thematic Analysis
Web3 – Thematic Intelligence
Web3 Thematic Report Overview Web3 is an ideology that refers to the next model of the internet built on blockchain. It promises a mix of peer-to-peer (P2P) communication channels and decentralized governance. This will lead the internet’s transition from an information-centric model to a user-centric model. Furthermore, Web3 aims to give users the ability to create, own, and monetize their content and manage the use of their data. However, it is still an emerging model and has a long way...
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Thematic Analysis
Net Zero Strategies in the Sport Sector – Thematic Intelligence
Net Zero Strategies in Sports Sector Thematic Overview Net zero means cutting greenhouse gas emissions (GHG) to as close to zero as possible. Firms that achieve net zero emissions are called “carbon neutral.” Companies are under pressure to cut emissions as countries aim to achieve their climate commitments. Emissions are offset by supporting projects that reduce emissions or remove greenhouse gases from the atmosphere. The “Net Zero Strategies in Sports Sector” thematic intelligence report gives you an in-depth insight into the...
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Thematic Analysis
Key Themes in Sport for 2024 – Thematic Intelligence
Accessing in-depth insights from the ‘Key Themes in Sports’ report will help you with the following: Get an overview of the most exciting developing stories in the world of sports business for 2024. The report also highlights the direction of each of these stories. Determine how the key themes and stories have developed over the course of 2023, and where they currently stand at the present. Analyze a few of the biggest sports stories that have shaped 2023. The analysis includes...
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Thematic Analysis
Internet of Things (IoT) in Sport – Thematic Intelligence
Internet of Things (IoT) in Sport Thematic Report Overview IoT has been emerging as an integral strategy in sports to enhance fan engagement. Sports enthusiasts are increasingly tuning in to digital platforms, like streaming apps, to watch their favorite sports. In turn, this trend provides sporting organizations a chance to develop a closer relationship with fans. Leading clubs are developing apps that make fans feel more connected to the club than ever before. Clubs that can demonstrate high levels of...
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Sector Analysis
National Basketball Association (NBA) 2023 Finals – Post Event Analysis
National Basketball Association (NBA) 2023 Finals Analysis Report Overview The 2022-23 NBA season had 106 media broadcast deals across the world, with the US having 17 different broadcasters. Furthermore, around 70 globally recognized brands had partnered with the NBA. The National Basketball Association (NBA) 2023 Finals analysis report provides a detailed overview of the key facts and events which took place in the US. It identifies the major media and sponsorship players in the market, pinpoints the ticket prices on...