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McPherson's Product Launch Analytics
Analyze latest product launches for innovation and product strategies.
A sample of McPherson's Product Launch Analytics data
| Product Name | Manufacturer/Distributor | Country | #SKUs | Publication Date | Report Number |
|---|---|---|---|---|---|
| Deserunt mollit sunt | Wal-Mart Stores Inc. | Lorem | WXYZ | 10 Oct 2020)) | WXYZX |
| Swisspers | McPherson's Consumer Products Ltd. | - | 2 | 27 Apr 2018 | 1005315 |
| Multix Greener | McPherson's Consumer Products Ltd. | Australia | 1 | 23 Mar 2018 | 1004642 |
| Multix | McPherson's Consumer Products Ltd. | Australia 3150 | 1 | 12 Aug 2016 | 985829 |
Feature
Product Launch Analytics (PLA) is an innovation database capturing the latest innovative FMCG launches.
Benefit
PLA database is a useful tool to
- Stimulate idea generation and inspiring future NPD
- Identify gaps and opportunities
- Keep an eye on innovations launched by competitors
- Identify the potential direction of a category
- Recognise whether your innovation is already available
- Extract innovation data to complement and strengthen your analysis
- Keep up-to-date on global product innovation
Value
Track new and innovative product launches by country that will impact the direction of innovation and inspire new product development.
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