Sport DECODED
Latest edition: 17 May 2024
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Spotlight
Deal Focus: BBC retains FA Cup rights package through 2028-29
A deal keeping action from the prestigious soccer competition free-to-air has been struck with rightsholder TNT Sports.
Latest news
Brazil awarded 2027 FIFA Women's World Cup
The country's bid secured 119 votes amongst the 211 FIFA national federations, fending off a joint European submission.
DFB renews with major partner Volkswagen until 2028
The car brand will continue to serve as a premium partner and training kit sponsor of the German national teams.
WBD-Disney-Fox joint streaming service to operate as Venu Sports
Pronounced venue, the service will launch later in 2024.
IOC and Netflix partner to launch docuseries for Paris 2024
The IOC is enhancing its non-live content strategy as it seeks to engage audiences outside of the Olympics.
EBU gives new roles to experienced trio in sports division
Andreas Aristodemou, Frédéric Sanz, and Jean-Baptiste Casta will take up new leadership positions from June 1.
Spalding retains key Euroleague ball supplier contract until 2027
The brand will continue to supply balls for the EuroLeague, EuroCup, and Next Generation competitions.
Volleyball World in significant five-year 1xBet tie-up
The brand has now become a global betting partner of the commercial volleyball entity.
In our previous edition
Sport Decoded
Explainer: Do NFTs still offer value for the sports industry?
16 May 2024
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Bundesliga International strengthens APAC leadership team
15 May 2024
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Roku snaps up exclusive MLB Sunday game package
14 May 2024
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