Sport DECODED
Latest edition: 24 May 2024
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Spotlight
Hankook and UEFA extend Europa League, Conference League deal
The company's Laufenn brand will sponsor the Conference League, while iON will be featured across both competitions.
Latest news
Apple secures streaming rights to US Open Cup climax
The MLS Season Pass on Apple TV will broadcast the final seven matches of the tournament.
RedBird and Weatherford eye college sports investments with new PE firm
The companies have teamed up to launch Collegiate Athletic Solutions to support schools in the US.
SquashTV launches FAST channel on Freevee in US
The SquashTV channel is set to feature live broadcasts from the squash tournaments on the PSA circuit.
British Cycling looks to enter new Tour of Britain era with Lloyds deal
The bank has become the new long-term title sponsor of the new incarnation of the Tour of Britain.
Canal Plus secures long-term Top 14 rights renewal
The pay-TV giant will continue broadcasting the Top 14 and Pro D2 competitions through 2031-32.
NBC Sports breaks Premier League audience record for 2023-24 season
The campaign averaged a total audience of 546,000 viewers per TV match window on NBC Sports.
WNBA confirms Kilmer's Toronto expansion franchise
The Toronto team, to be owned by Kilmer Sports Group, will enter the WNBA from 2026.
In our previous edition
Sport Decoded
TNT agrees CFP sublicense deal with ESPN
23 May 2024
Sport Decoded
FA Cup to remain on ESPN in US through 2028
22 May 2024
Sport Decoded
PIF maintains strong move into tennis with WTA partnership
21 May 2024
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