ACCO Brands Corp - Company Profile

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ACCO Brands Corp: Segment Analysis

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Business Description

ACCO Brands Corp (ACCO Brands) is a manufacturer and supplier of consumer, school, office, and technology products. The company markets its products under the brands ACCO, AT-A-GLANCE, Barrilito, Derwent, Esselte, Five Star, Foroni, GBC, Hilroy, Kensington, Leitz, Marbig, Mead, NOBO, PowerA, Quartet, Rapid, Rexel, Swingline, and Tilibra.

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R&D Overview

ACCO Brands’ R&D arm focuses on investing in new products and adjacent categories to drive growth in sales and margins. Its innovation efforts are centered on developing differentiated products that address the needs of consumers and end-users. The company strives to understand these needs through its product development strategy, which is supported by internal research and development teams in collaboration with technology providers. ACCO Brands aims to improve its innovation and new product development processes while expanding into new distribution channels. By extending its product offerings into adjacent categories, the company plans to enhance its market presence and meet evolving consumer demands. In FY2025, the company incurred expenses of US$22 million on R&D, which as a percentage of revenue stood at 1.4%.




Geographical Segments

Target Markets

The US, Canada, and Latin America.

Performance

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Target Markets

EMEA, Australia/N.Z., and Asia.

Performance

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