American Family Insurance Group - Company Profile
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American Family Insurance Group (AFIG) is a mutual insurance company. The company provides a range of life and non-life insurance products to individuals, family members, small and medium enterprises, and corporate customers. The portfolio of products includes auto insurance, homeowners’ insurance, personal and commercial liability umbrella insurance, health insurance, term life insurance, universal life insurance, whole life insurance, business insurance, and farm and ranch insurance. It also offers trip cancellation insurance, travel insurance, renters’ insurance, all-terrain vehicle insurance, motorcycle insurance, motor homes insurance, boat-owners insurance, inland marine insurance, workers’ compensation insurance, and mobile insurance. The company also provides claims management, online bill payment, automated fund transfer, and bill payment services. AFIG is headquartered in Madison, Wisconsin, the US.
Headquarters
United States of America
Address
6000 American Parkway, Madison, Wisconsin, 53783
Website
www.amfam.com
Telephone
1 800 6926326
No of Employees
13,000
Industry
Financial Services
Revenue (2023)
$17.1B
American Family Insurance Group premium industry data and analytics
Products and Services
| Products | Services | Brands |
|---|---|---|
| Auto Insurance | Underwriting Services | The General |
| Renters Insurance | Advisory Services | Main Street America Insurance |
| Farm and Ranch Insurance | Online Bill Payment Services | CONNECT |
| XYZ | XYZ | XYZ |
| XYZ | XYZ | XYZ |
| XYZ | XYZ | XYZ |
History
History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.
| Year | Event | Description |
|---|---|---|
| 2025 | Divestiture | In January, the company sold The General to Sentry Insurance. |
| 2024 | Plans/Strategy | In January, the company announced its plans to sell a majority stake in the attorney-in-fact for Trusted Resource Underwriters Exchange to Gallatin Point Capital. |
| 2022 | Contracts/Agreements | In December 2022, the company partnered with Amazon Web Services to accelerate cloud migration, innovation, provide financial support and training. |
Competitor Comparison
| Key Parameters | American Family Insurance Group | State Farm Mutual Automobile Insurance Co | Nationwide Mutual Insurance Co | The Travelers Companies Inc | California Casualty Group |
|---|---|---|---|---|---|
| Headquarters | United States of America | United States of America | United States of America | United States of America | United States of America |
| City | Madison | Bloomington | Columbus | Saint Paul | - |
| State/Province | Wisconsin | Illinois | Ohio | Minnesota | - |
| No. of Employees | 13,000 | 67,000 | - | 34,000 | - |
| Entity Type | Private | Private | Private | Public | Private |
Executives
| Name | Position | Board | Since | Age |
|---|---|---|---|---|
| Dan Kelly | Chief Financial Officer; Executive Lead - UW partnership | Senior Management | - | - |
| David Holman | Chief Strategy Officer | Senior Management | 2014 | - |
| Bill Westrate | Chief Executive Officer | Senior Management | 2017 | - |
| Troy Van Beek | Chief Financial Officer - Group; Treasurer | Senior Management | - | - |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
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