Bayerische Motoren Werke AG - Company Profile
Powered by 
All the sales intelligence you need on Bayerische Motoren Werke AG in one solution.
- Save hours of research time with a comprehensive
Sales Intelligence Solution.
- Understand how Bayerische Motoren Werke AG fits into your total
addressable market and Ideal Customer Profile.
- Gain competitive edge with triggers that tell you
when and how to engage with Bayerische Motoren Werke AG.
Get in touch about GlobalData Company reports
Contact the team or request a demo to find out how our data can drive your business forward
Business Description
Bayerische Motoren Werke AG (BMW) designs, manufactures, and sells automobiles and motorcycles, spare parts and accessories, engines, and provides related products and services. The company operates its business through four business segments: Automotive, Financial Services, Motorcycles, and Other Entities. The company has 32 production and assembly facilities in 18 countries, and a global sales network in more than 100 countries. In FY2025, the company's capital expenditure stood at EUR10,963 million, which as a percentage of revenue stood at 8.2%, and declined 10.2% YoY.
R&D Overview
BMW is actively engaged in research and development initiatives aimed at integrating electrified vehicles into the power grid, focusing on smart charging technologies, bidirectional charging, and synchronizing charging behavior with grid load and renewable energy use. The company also received a grant for research and development on fuel cell technology as part of the European IPCEI initiative. Additionally, the company maintains a global network of Technology Offices to identify groundbreaking technologies and create sustainable solutions for transport, digitalization, and the environment. The research and development units of BMW include the BMW Group Research and Innovation Centre (FIZ) in Munich, Germany, and various Technology Offices located globally, such as in Silicon Valley, Shanghai, Seoul, and Tel Aviv. These units are responsible for technology scouting, open innovation, research, and the development of proof-of-concept projects. They work with start-ups, universities, industry partners, and tech giants to create pioneering innovations for the company's global research and development operations. It has research and development centers in 18 countries. In FY2025, the company spent EUR6,848 million, which as a percentage of revenue stood at 5.1%, and declined 10.4% YoY.
Business Segments
Overview
Develops, manufactures, assembles, and sells automobiles and off-road vehicles. It also provides spare parts, accessories, and mobility services. It provides plug-in hybrid vehicles and markets through its major brands BMW, Mini and Rolls-Royce.
Performance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Overview
Provides financial services in the automobile sector. Offers automobile leasing, fleet business, retail and dealership financing, multi-brand business, customer deposit business, and insurance. It is a partner in multi-brand financing and comprehensive management services for corporate car fleet under the brand name Alphabet.
Performance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Overview
Develops, manufactures, assembles, and sells motorcycles, spare parts, and accessories for the sport, tour, roadster, heritage, adventure, and urban mobility segments. It also provides an electrification plan and a model range of motorcycles and scooters.
Performance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Overview
Includes holding and group financing companies. It also includes the operating companies BMW (UK) Investments Ltd and Bavaria Lloyd Reiseburo GmbH.
Performance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Geographical Segments
Performance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Performance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Performance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Performance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Performance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Performance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Performance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Have you found what you were looking for? From start-ups to market leaders, uncover what they do and how they do it.
Access more premium companies when you subscribe to Explorer