Becle SAB de CV - Company Profile
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Becle SAB de CV (Becle) manufactures, markets, and sells alcoholic and non-alcoholic beverages. The company is primarily engaged in the production and distribution of alcoholic beverages. The company is renowned for its extensive portfolio of spirits, including tequila, whiskey, vodka, rum, gin, mezcal, ready-to-drink beverages, and non-alcoholic options. The company markets its products under the Jose Cuervo Especial, Jose Cuervo Tradicional, Gran Coramino, Tequila Jaja, Jose Cuervo Reserva De La Familia, Tequila 1800, Maestro Dobel, Gran Centenario, Mezcal Creyente, 400 Conejos, Bushmills Whiskey, Stranahan's Whiskey, Proper No. Twelve, Great Jones, The Sexton, Pendleton, Tincup, and Kraken brand names. Becle's products cater to a diverse range of consumers and are utilized in various settings, from personal consumption to hospitality and entertainment industries. It has production facilities, distilleries, bottling plants, and other operations across the US, Mexico, the UK, Brazil, Japan, Spain, Canada, and Australia. Becle is headquartered in Mexico City, Mexico.
Headquarters
Mexico
Address
Guillermo Gonzalez Camarena No. 800-4, Alvaro Obregon, Santa Fe, Mexico City, 01210
Website
www.cuervo.com.mx
Telephone
52 55 52587000
No of Employees
7,790
Industry
Consumer Packaged Goods
Ticker Symbol & Exchange
CUERVO* (MXK)
Revenue (2024)
$2.2B
-2%
(2024 vs 2023)
EPS
XYZ
Net Income (2024)
XYZ
118.9%
(2024 vs 2023)
Market Cap*
$3.2B
Net Profit Margin (2024)
XYZ
123.5%
(2024 vs 2023)
* As of and is in US$
Becle SAB de CV premium industry data and analytics
Products and Services
| Products | Brands |
|---|---|
| Tequila | Jose Cuervo Especial |
| Whisky | Jose Cuervo Tradicional |
| Rum | Gran Coramino |
| XYZ | XYZ |
| XYZ | XYZ |
| XYZ | XYZ |
History
History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.
| Year | Event | Description |
|---|---|---|
| 2021 | Acquisitions/Mergers/Takeovers | In April, the company acquired the remaining 51% stake in Eire Born Spirits. |
| 2020 | Acquisitions/Mergers/Takeovers | In May, the company acquired an additional 29% stake in Eire Born Spirits LLC. |
| 2019 | Regulatory Approval | In November, the company secured shareholders approval to merge with its subsidiaries. |
Competitor Comparison
| Key Parameters | Becle SAB de CV | Diageo Plc | Pernod Ricard SA | Brown-Forman Corp | Davide Campari-Milano NV |
|---|---|---|---|---|---|
| Headquarters | Mexico | United Kingdom | France | United States of America | Italy |
| City | Alvaro Obregon | London | Paris | Louisville | Sesto San Giovanni |
| State/Province | Mexico City | Greater London | Ile-de-France | Kentucky | - |
| No. of Employees | 7,790 | 29,860 | 18,224 | 5,000 | 4,837 |
| Entity Type | Public | Public | Public | Public | Public |
Key Financial Charts
Sales Growth
Net Income Growth
Executives
| Name | Position | Board | Since | Age |
|---|---|---|---|---|
| Juan Domingo Beckmann Legorreta | Chairman; Chief Executive Officer | Executive Board | - | - |
| Rodrigo de la Maza Serrato | Chief Financial Officer; Director | Executive Board | - | - |
| Cynthia Corro Origel | Secretary | Senior Management | - | - |
| Sergio Rodriguez Molleda | General Counsel; Secretary | Senior Management | - | - |
| Ivan Ramos Abreu | Director - Audit | Senior Management | - | - |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
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