Birks Group Inc - Company Profile
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Birks Group Inc (Birks) is a retailer, designer and manufacturer of jewellery, watches and accessories. Its product portfolio comprises gemstone, designer jewellery, precious metal jewellery, rings, watches, earrings, necklaces, baby and kids jewellery, timepieces and gifts. It also offers accessories such as jewellery boxes and storage, watch winders and accessories, pens and writing instruments, leather accessories, picture frames and cufflinks. It also offers services such gold exchange, repair, financing, retail services, wholesale services and e-commerce services. The company provides its products under the brand Birks, Baume and Mercier, Breitling, Damiani, Graff, Longines, Patek Philip, and among others. It sells products through stores and e-commerce platform. The company operate its retail stores in the US and Canada. Birks is headquartered in Montreal, Quebec, Canada.
Headquarters
Canada
Address
Suite 200, 2020 Robert Bourassa Boulevard, Montreal, Quebec, H3A2A5
Website
www.maisonbirks.com
No of Employees
293
Industry
Retailing
Ticker Symbol & Exchange
BGI (AFM)
Revenue (2025)
$129.8M
-4%
(2025 vs 2024)
EPS
XYZ
Net Income (2025)
XYZ
-176.8%
(2025 vs 2024)
Market Cap*
$11.3M
Net Profit Margin (2025)
XYZ
-188.4%
(2025 vs 2024)
* As of and is in US$
Birks Group Inc premium industry data and analytics
Products and Services
| Products | Services | Brands |
|---|---|---|
| Rings | Repair | Rolex |
| Earrings | Custom Design Services | Tudor |
| Bracelets | Gold Exchange Services | Baume & Mercier |
| XYZ | XYZ | XYZ |
| XYZ | XYZ | XYZ |
| XYZ | XYZ | XYZ |
History
History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.
| Year | Event | Description |
|---|---|---|
| 2025 | Acquisitions/Mergers/Takeovers | In June, the company acquired the watch and jewellery business from European Boutique. |
| 2021 | New Products/Services | In November, the company launched state of the art workshop for timepiece services. |
| 2021 | New Products/Services | In May, the company's Bijoux Birks partnered with American Ballerina and Actress Kylie Jefferson to expand their brand presence across the U.S., with distribution in 12 Saks fifth avenue locations across the country and on Saks.com. |
Competitor Comparison
| Key Parameters | Birks Group Inc | Signet Jewelers Ltd | Fossil Group Inc | Michael Hill International Ltd | Envela Corp |
|---|---|---|---|---|---|
| Headquarters | Canada | Bermuda | United States of America | Australia | United States of America |
| City | Montreal | Hamilton | Richardson | Brisbane | Irving |
| State/Province | Quebec | - | Texas | Queensland | Texas |
| No. of Employees | 293 | 27,595 | 5,200 | 3,200 | 309 |
| Entity Type | Public | Public | Public | Public | Public |
Key Financial Charts
Sales Growth
Net Income Growth
Executives
| Name | Position | Board | Since | Age |
|---|---|---|---|---|
| Niccolo Rossi di Montelera | Chairman; Chief Executive Officer - Interim | Executive Board | 2025 | 52 |
| Davide Barberis Canonico | Director; Chief Operating Officer; President - Interim | Executive Board | 2013 | 59 |
| Katia Fontana | Vice President; Chief Financial Officer | Senior Management | 2020 | 55 |
| Miranda Melfi | Chief Legal Officer; Vice President - Human Resources; Secretary | Senior Management | 2018 | 61 |
| Maryame El Bouwab | Vice President - Merchandising, Planning and Supply Chain | Senior Management | 2018 | 47 |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
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