British American Tobacco Plc - Company Profile

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British American Tobacco Plc: Overview

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British American Tobacco plc (BAT) produces, markets, and sells cigarettes, nicotine products, vapor and tobacco-heating products, and other related products. The company’s product portfolio includes cigars, fine-cut tobacco, snus, moist snuff, and vapour. BAT markets its products under the Pall Mall, Vogue, Viceroy, Newport, Vuse, glo, Dunhill, Grizzly, Mocca, Lucky Strike, Natural American Spirit, Kool, Kent, Rothmans, Kodiak, and Camel brand names. The company sells its products through an extensive network of retailers, wholesalers, and exclusive distributors. It has a business presence across Asia-Pacific, Europe, the Middle East, Africa, and the Americas. BAT is headquartered in London, the UK.

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Headquarters United Kingdom

Address Globe House, 4 Temple Place, Nan, London, England, WC2R2PG


Telephone 44 20 78452000

No of Employees 48,209

Industry Consumer Packaged Goods

Ticker Symbol & Exchange BATS (LON)

Revenue (2024) $33.7B -1% (2024 vs 2023)

EPS XYZ

Net Income (2024) XYZ 153.1% (2024 vs 2023)

Market Cap* $134.3B

Net Profit Margin (2024) XYZ 155.7% (2024 vs 2023)

* As of and is in US$
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British American Tobacco Plc premium industry data and analytics

560+

Consumer Market Data Insights

Gain insights from product sales across markets, product categories and channels. Get intelligence on market shares, retail sales footprint, market position and strength for consumer segments and geographies.

430+

Online Price Intelligence

Monitor online prices for products from British American Tobacco Plc with insights on price dynamics across product categories and countries.

430+

Product Launch Analytics

Analyze latest product launches for innovation and product strategies.

20+

IT Services Contracts

Improve competitive bidding with insights into all publicly disclosed IT services contracts for British American Tobacco Plc (including IT outsourcing, business process outsourcing, systems integration & consulting and more).

1

ICT Spend & Tech Priorities

IT Client Prospector provides intelligence on British American Tobacco Plc’s likely spend across technology areas enabling you to understand the digital strategy.

Products and Services

Products Brands
Vapour and Tobacco Heating Products Kent
Tobacco and Nicotine Products Dunhill
Cigarettes Lucky Strike
XYZ XYZ
XYZ XYZ
XYZ XYZ
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History

History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.

Year Event Description
2025 New Products/Services In October, the company revealed its latest heated tobacco device, glo Hilo at a launch event in Milan, Italy.
2025 Corporate Changes/Expansions In October, the company opened glo Ginza flagship store in Tokyo, Japan.
2025 Contracts/Agreements In July, the company signed a partnership with Accenture to become a faster, more agile and technologically-driven business.
Dive into past operations, including product releases, deals, acquisitions & more Dive into past operations, including product releases, deals, acquisitions & more Learn more
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Competitor Comparison

Key Parameters British American Tobacco Plc Imperial Brands Plc Philip Morris International Inc Altria Group Inc Japan Tobacco Inc
Headquarters United Kingdom United Kingdom United States of America United States of America Japan
City London Bristol Stamford Richmond Minato-Ku
State/Province England England Connecticut Virginia Tokyo
No. of Employees 48,209 25,100 84,900 5,900 52,867
Entity Type Public Public Public Public Public
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Executives
Name Position Board Since Age
Luc Jobin Chairman Executive Board 2021 66
Tadeu Marroco Chief Executive Officer; Director Executive Board 2023 57
Johan Vandermeulen Chief Operating Officer Senior Management 2023 56
Luciano Comin Chief Marketing Officer Senior Management 2024 -
Cora Koppe-Stahrenberg Chief People Officer Senior Management 2023 58
Non Dignissim Eros Proin vel Convallis 2026 XY
Non Dignissim Eros Proin vel Convallis 2026 XY
Non Dignissim Eros Proin vel Convallis 2026 XY
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