CDK Global Inc - Company Profile
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CDK Global Inc (CDK) is a technology company that provides integrated technology and digital marketing solutions for automotive retailers and original equipment manufacturers (OEMs). The company offers solutions that automate and integrate the vehicle buying process comprising acquisition, financing, sale, parts supply, advertising, insurance, maintenance, and repair. The company markets and supplies its solutions to OEMs and retailers of heavy trucks, construction equipment, agricultural equipment, marine vehicles, independent software vendors, original equipment manufacturers, auto dealers, and recreational vehicles. The company conducts its operations, sales, and services through subsidiaries in North America. CDK is headquartered in Hoffman Estates, Illinois, the US.
CDK Global Inc premium industry data and analytics
Products and Services
| Products | Services | Brands |
|---|---|---|
| - | - | - |
| Solutions: | Training | IntelliDealer |
| Dealer Management System | Support | Neuron |
| XYZ | XYZ | XYZ |
| XYZ | XYZ | XYZ |
| XYZ | XYZ | XYZ |
History
History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.
| Year | Event | Description |
|---|---|---|
| 2025 | New Products/Services | In August, the company launched CDK SimplePay—a fully embedded, cloud-based solution. |
| 2025 | Contracts/Agreements | In June, the company entered into a partnership with WE Auto Group to implement the CDK Dealership Xperience platform across all four of their dealerships. |
| 2023 | Acquisitions/Mergers/Takeovers | In June, the company completed the acquisition of Computerized Vehicle Registration. |
Competitor Comparison
| Key Parameters | CDK Global Inc | Auto/Mate Inc | AutoSoft Inc | DealerTrack Inc | Dominion Enterprises |
|---|---|---|---|---|---|
| Headquarters | United States of America | United States of America | United States of America | United States of America | United States of America |
| City | Hoffman Estates | Albany | West Middlesex | New Hyde Park | Norfolk |
| State/Province | Illinois | New York | Pennsylvania | New York | Virginia |
| No. of Employees | 6,500 | - | - | - | - |
| Entity Type | Private | Private | Private | Private | Private |
Executives
| Name | Position | Board | Since | Age |
|---|---|---|---|---|
| Brian MacDonald | Chief Executive Officer; President | Senior Management | 2022 | - |
| Steve Lifshatz | Chief Financial Officer | Senior Management | - | - |
| Warren Leggett | Chief Information Officer | Senior Management | - | - |
| Alex Choy | Chief Technology Officer | Senior Management | - | - |
| Barb Edson | Chief Marketing Officer | Senior Management | - | - |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
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