China Resources Beer (Holdings) Co Ltd (CRB) is a manufacturer, marketer and distributer of alcoholic beverages. It operates through its principal subsidiaries, joint ventures, and associates.

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CRB’s R&D arm focuses on product development, packaging research, brewing technology, sensory flavor research, biotechnology, marketing digitization, smart supply chain, intelligent manufacturing, low-carbon environmental protection, and quality and standard research. The company's R&D investment is supported by a team of 917 researchers, including six PhDs and 91 master’s degree holders. The company also organizes innovation empowerment training for product developers, technology R&D personnel, and scientific research managers. The CR Beer Carbon Neutral R&D Center is a key unit of the company, officially opened in January 2025. It engages in industry-academia-research collaboration to address technological challenges related to dual carbon. As of December 2024, the center is responsible for carrying out research and development projects in the dual carbon field, with 11 new innovation projects implemented. In FY2024, the company invested CNY274 million on R&D.