Godrej Consumer Products Ltd (GCPL) is a fast-moving consumer goods company that manufactures, distributes, and markets household and personal care products. GCPL offers cosmetics, toiletries, hair care, health and hygiene, household insecticides, beauty, professional products, and fabric care products.

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GCPL has undertaken a series of R&D initiatives aimed at driving innovation and supporting business growth. During FY 2025-26, the company focused on launching new products across core categories, advancing into new growth platforms, and implementing value engineering initiatives. Key areas of innovation included the Household Insecticides category, where new products like a natural ingredient-based Rat Repellent Spray and upgraded formulations for Goodknight products were introduced. In Home Care, the company launched the Godrej Spic Toilet Bowl Cleaner with advanced surface performance. The Personal Care portfolio saw the introduction of new products like the Cinthol Foam Body Wash and Bloq Underarm Sweat & Odour Control Deo Antiperspirant. The Hair Colour and Care portfolio expanded with new product launches and manufacturing scale-up initiatives. The Air Care category saw portfolio expansion and premiumization efforts, while the Park Avenue & Kamasutra portfolio focused on fragrance-led innovation and regulatory compliance. The Company’s R&D is responsible for developing and launching innovative products, exploring disruptive technologies, leading sustainability initiatives, and identifying and deploying value engineering projects. In FY2026, the company incurred expenses of INR411.7 million on R&D, which as a percentage of revenue, stood at 0.3%.