Grupo Herdez SA de CV - Company Profile
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Business Description
Grupo Herdez SA de CV (Grupo Herdez) is a manufacturer and distributor of processed food. The company's product portfolio includes tuna, spices, guacamole, yogurt, marmalades, honey, mole, mustard, and organic products. The company markets these products under the bands of Aires de Campo, Barilla, Blason, Bufalo, Cielito Querido Cafe, Del Fuerte, Dona Maria, Embasa, Helados Nestle, Herdez, McCormick, Moyo, Nutrisa, and Yemina.
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R&D Overview
Grupo Herdez’s focuses on integrating advanced technologies into its research and development processes to enhance product innovation and efficiency. The implementation of artificial intelligence (AI) and data-driven decision-making has enabled the company to optimize formulas and reduce costs while maintaining quality. The company strives to create a robust big data platform that consolidates information from various digital and transactional touchpoints, allowing for informed decision-making and accurate demand forecasting. Grupo Herdez plans to continue its migration to cloud-based systems, aiming for 90% completion by FY2026, which will further streamline operations and improve resource utilization. The company aims to reinforce its supply chain by relocating production to Mexico and expanding into new markets, ensuring safety and quality standards are upheld throughout the manufacturing process. Additionally, the company focuses on enhancing cybersecurity measures to protect critical data and processes as it embraces digital transformation. In FY2024, Grupo Herdez modified 83 products. In FY2024, the company incurred expenses of MXN44.2 million on R&D, which as a percentage of revenue, stood at 0.9%.
Business Segments
Overview
Exports products worldwide through traders and exporters.
Performance
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Overview
Offers ice creams, cereal bars, and flour for desserts.
Performance
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Overview
Offers mayonnaise, pasta, tomato puree, tuna, mole, vegetables, ketchups, and tea.
Performance
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