HNI Corp (HNI) designs, manufacturers, markets furniture and hearth products. The company workplace furnishings include storage, seating, furniture systems, tables, ancillary products, hospitality and architectural products. It sells the products through a national network of office product distributors, independent dealers, and wholesalers, eCommerce retailers and directly to end-user customers and federal, state, and local governments.

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HNI focuses on developing end-user solutions that emphasize quality, aesthetics, style, sustainable design, and lower manufacturing costs. The company strives to improve existing products, extend product lines, apply ergonomic research, enhance manufacturing processes, and use alternative materials. It focuses on generating social, spatial, and informational insights related to work effectiveness and on using these insights to identify and anticipate user needs globally. The company focuses on design teams that explore and develop prototypes to address identified needs. HNI focuses on evaluating product concepts using defined criteria, including financial return metrics, to select which products proceed to development and launch. The company strives to coordinate designers, engineers, and suppliers to co-develop products and processes that balance user features with efficient manufacturing practices. It plans to test products for performance, quality, and compliance with applicable local standards and regulations. The company aims to pursue patent and trademark protection when justified by cost and expected duration, while maintaining that no single patent is material to the business as a whole. In FY2025, the company incurred expenses of US$56.6 million on R&D, which as a percentage of revenue, stood at 2%.