ITO EN Ltd - Company Profile
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ITO EN Ltd (ITO) is a manufacturer and distributor of non-alcoholic beverages and tea-related products. Its product portfolio includes a range of coffee, vegetable beverages, Chinese tea, mineral water, functional beverages, jasmine tea, green tea, barley tea, Matcha tea bags and powder, tea bags, tea powder, and tea leaves. It also produces and market vitamins and other dietary supplements under the Mason natural brand. ITO markets its products under Oi Ocha, Mugicha, Matcha Love, Tea’s tea organic, Aloha and ITO EN brand names. It operates a chain of restaurants under Tully’s Coffee brand name. The company has business operations spanning across Japan, Indonesia, Singapore, Taiwan, Oceania, Thailand, Canada, Germany, the US, Australia, and China. ITO is headquartered in Shibuya-ku, Tokyo, Japan.
ITO EN Ltd premium industry data and analytics
Products and Services
| Products | Brands |
|---|---|
| Matcha green tea powder | Oi Ocha |
| Coffee | Mugicha (Barley Tea) |
| Mineral water | TULLY’S COFFEE |
| XYZ | XYZ |
| XYZ | XYZ |
| XYZ | XYZ |
History
History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.
| Year | Event | Description |
|---|---|---|
| 2025 | New Products/Services | In November, the company launched "Marron Oolong", a new sweet drink. |
| 2025 | New Products/Services | In November, the company launched mini packs of "Oi Ocha Matcha Green Tea" and "Special Steamed Green Tea 1000" |
| 2025 | Contracts/Agreements | In October, the company and Nissin Cisco entered into agreement for joint heavy and light mixed transport between Gunma and Miyagi. |
Competitor Comparison
| Key Parameters | ITO EN Ltd | Kirin Holdings Co Ltd | Suntory Beverage & Food Ltd | Nongfu Spring Co Ltd | DyDo Group Holdings Inc |
|---|---|---|---|---|---|
| Headquarters | Japan | Japan | Japan | China | Japan |
| City | Shibuya-Ku | Nakano-Ku | Minato-Ku | Hangzhou | Osaka |
| State/Province | Tokyo | Tokyo | Tokyo | Zhejiang | Osaka |
| No. of Employees | 7,916 | 31,144 | 22,700 | 28,000 | 5,555 |
| Entity Type | Public | Public | Public | Public | Public |
Key Financial Charts
Sales Growth
Net Income Growth
Executives
| Name | Position | Board | Since | Age |
|---|---|---|---|---|
| Hachiro Honjo | Chairman | Executive Board | 2024 | 86 |
| Atsushi Hirata | Chief Financial Officer; Chief Human Resource Officer; Director; General Director- Administration Division; Head – Internal Control; Senior Managing Executive Officer | Executive Board | 2025 | 62 |
| Yoshihisa Nakano | Chief Sustainability Officer; Director; General Manager- Production and Logistics Division; Senior Managing Executive Officer | Executive Board | 2023 | 59 |
| Daisuke Honjo | Director; Executive Officer; President | Executive Board | 2019 | 62 |
| Shusuke Honjo | Chief Digital Officer; Director; Executive Officer; Executive Vice President; General Manager- Group System DX; General Manager- Sales Control Headquarters; Head - Marketing Division | Executive Board | 2025 | 58 |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
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