Omnicom Group Inc - Company Profile
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Business Description
Omnicom Group Inc (Omnicom) is a provider of advertising, marketing and corporate communications services through branded networks and agencies. It offers digital and interactive marketing, strategic media planning and buying, direct and promotional marketing, public relations, and other specialty communications services. Omnicom serves clients across sectors, including food and beverage, consumer products, pharmaceuticals and health care, financial services, technology, auto, travel and entertainment, telecommunications, retail, services, oil, gas, and utilities, not-for-profit, government, education, and other industries. In FY2023, pharmaceutical and healthcare industry accounted for 17% of the company’s revenue, followed by food and beverage (15%), auto (11%), consumer products (9%), technology (8%), financial services (7%), travel and entertainment (6%), retail (7%), telecommunications (4%), government (4%), services (3%), oil, gas and utilities (2%), not-for-profit (1%), education (1%), and other (5%).
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Product Categories
- Advertising & Media
- Commerce & Branding
- Execution & Support
- Experiential
- Healthcare
- Precision Marketing
- Public Relations
Overview
Offers creative services spanning digital and traditional media, strategic media planning and buying, performance media and data analytics services.
Performance
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Overview
Provides strategy and research, brand consulting, and retail ecommerce services.
Performance
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Overview
Provides sales support, digital and physical merchandising and point-of-sale, product placement, field marketing, and other specialized marketing and custom communications services.
Performance
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Overview
Provides live and digital events and experience design and execution services.
Performance
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Overview
Provides corporate communications and advertising and media services to global healthcare and pharmaceutical companies.
Performance
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Overview
Provides digital transformation and data and analytics, and digital and direct marketing services.
Performance
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Overview
Provides corporate communications, crisis management, public affairs and media and media relations services.
Performance
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Geographical Segments
Performance
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Performance
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Performance
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Performance
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Performance
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