Otto GmbH & Co KG - Company Profile

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Otto GmbH & Co KG (Otto) is a multi-channel retailer that offers fashion and lifestyle products. The company offers home delivery services, logistics services, financial services and retail services. It also offers smart services related to receivables management and provides multi-channel retailing concepts for buying and selling its own and third-party products. Otto merchandises products through catalogs, retail shops, websites, and television. Its major brands include OTTO, Bonprix, Crate and Barrel, Küche & Co, Witt-Gruppe, Baur Group, FGH, Frankonia, Lascana, Limango, Manufactum, Otto Austria Group, Hermes, Otto International, EOS Group, Hanseatic Bank, Hanseatic Versicherungsdienst, BetterDoc, Headline, Medgate, Otto Group one.O, and Project A. The company has presence across Europe, the Americas, and Asia-Pacific. Otto is headquartered in Hamburg, Germany.

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Headquarters Germany

Address Werner-Otto-Strasse 1-7, Hamburg, 22179


Telephone 49 40 64610

No of Employees 34,831

Industry Retailing

Revenue (2026) $15.5B

   

   

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Otto GmbH & Co KG premium industry data and analytics

210+

Retail Market Data Insights

Insight into market share and brand performance.

5

IT Services Contracts

Improve competitive bidding with insights into all publicly disclosed IT services contracts for Otto GmbH & Co KG (including IT outsourcing, business process outsourcing, systems integration & consulting and more).

1

ICT Spend & Tech Priorities

IT Client Prospector provides intelligence on Otto GmbH & Co KG’s likely spend across technology areas enabling you to understand the digital strategy.

Products and Services

Services Brands
- -
Home Delivery Services OTTO
Logistics Services Bonprix
XYZ XYZ
XYZ XYZ
XYZ XYZ
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History

History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.

Year Event Description
2026 Contracts/Agreements In January, the company announced a collaboration with NVIDIA to improve supply chain operations through intelligent robotics.
2024 Corporate Changes/Expansions In October, the company opened new logistics center in Iowa, Poland.
2023 Corporate Changes/Expansions In December, Evri launched a new counter service at post offices in Buckinghamshire, the UK.
Dive into past operations, including product releases, deals, acquisitions & more Dive into past operations, including product releases, deals, acquisitions & more Learn more
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Competitor Comparison

Key Parameters Otto GmbH & Co KG HORNBACH-Baumarkt AG ASOS Plc Amazon.de GmbH eBay GmbH
Headquarters Germany Germany United Kingdom Germany Germany
City Hamburg Bornheim London Munich Kleinmachnow
State/Province Hamburg Nordrhein-Westfalen England Bayern Brandenburg
No. of Employees 34,831 24,312 2,974 - -
Entity Type Private Public Public Private Private
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Executives
Name Position Board Since Age
Petra Scharner-Wolff Chief Executive Officer Senior Management 2025 55
Katy Roewer Head - Finance, Controlling and Human Resources; Chief Financial Officer Senior Management 2025 51
Alexander Birken Chairman Non Executive Board 2025 62
Marcus Ackermann Head - Multichannel Distance Selling Senior Management 2017 60
Kay Schiebur Head - Services Senior Management 2018 58
Non Dignissim Eros Proin vel Convallis 2026 XY
Non Dignissim Eros Proin vel Convallis 2026 XY
Non Dignissim Eros Proin vel Convallis 2026 XY
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