Patanjali Ayurved Ltd - Company Profile
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Business Description
Patanjali Ayurved Ltd (Patanjali) is a manufacturer and supplier of herbal and nature-based products and medicines. The company offers products across various categories that include natural food, home, personal care, ayurvedic medicines, and herbal home care products. It offers products through online site, www.patanjaliayurved.net./
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R&D Overview
Patanjali’s r&d arm focuses on continuous innovation and the development of thoughtfully crafted products by leveraging insights from evolving consumer preferences and feedback. It emphasizes a robust, end-to-end product development process that includes in-depth research, formulation, and testing to ensure safety, efficacy, and quality. The company also prioritizes integrating traditional Ayurvedic wisdom with modern scientific methods, supported by collaborations with research institutions, universities, and industry experts to access specialized skills and advanced technologies. It strives to incorporate consumer feedback at every stage of product development, from initial concept to packaging, to ensure alignment with customer needs and expectations. It plans to conduct comprehensive performance, safety, and shelf-life studies, alongside intellectual property management, to safeguard innovations. Additionally, Patanjali aims to maintain high standards of quality assurance through rigorous testing and certifications, fostering sustainable practices and continuous improvement based on data-driven insights. In FY2024, the company incurred expenses of INR66 million on R&D, which as a percentage of revenue, stood at 2%.
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