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Planet Fitness Inc (Planet Fitness) is an operator and franchisor of fitness centers. The company provides purple and yellow Planet Fitness-branded cardio, circuit- and weight-training equipment, fitness services and memberships. It offers memberships such as the classic membership and the PF black card membership that enables access to cardio and strength equipment. Planet Fitness also provides staff trainers who provide free fitness instructions through its PE@PF program. The company operates through a network of franchised and corporate-owned stores in the US, Columbia, Canada, Panama, Mexico, and Australia. Planet Fitness is headquartered in Hampton, New Hampshire, the US.

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Headquarters United States of America

Address 4 Liberty Lane West, Hampton, New Hampshire, 03842


Telephone 1 603 7500001

No of Employees 4,020

Industry Business and Consumer Services

Ticker Symbol & Exchange PLNT (NYSE)

Revenue (2025) $1.3B 12.1% (2025 vs 2024)

EPS XYZ

Net Income (2025) XYZ 27.4% (2025 vs 2024)

Market Cap* $4.0B

Net Profit Margin (2025) XYZ 13.7% (2025 vs 2024)

* As of and is in US$
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Planet Fitness Inc premium industry data and analytics

1

ICT Spend & Tech Priorities

IT Client Prospector provides intelligence on Planet Fitness Inc’s likely spend across technology areas enabling you to understand the digital strategy.

Products and Services

Services
Franchise Services
Membership
Training
XYZ
XYZ
XYZ
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History

History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.

Year Event Description
2026 Corporate Changes/Expansions In January, the company opened a new location in Downvalley.
2025 Corporate Changes/Expansions In December, the company opened a new fitness center in Warren, Ohio, the US.
2025 Corporate Changes/Expansions In December, the company opened its new location in Ooltewah, Tennessee, the US.
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Competitor Comparison

Key Parameters Planet Fitness Inc Life Time Group Holdings Inc Peloton Interactive Inc WW International, Inc. 24 Hour Fitness Worldwide, Inc.
Headquarters United States of America United States of America United States of America United States of America United States of America
City Hampton Chanhassen New York City New York San Ramon
State/Province New Hampshire Minnesota New York New York California
No. of Employees 4,020 10,800 2,605 3,500 -
Entity Type Public Public Public Public Private
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Executives
Name Position Board Since Age
Stephen Spinelli Chairman Executive Board 2012 -
Colleen Keating Chief Executive Officer Senior Management 2024 -
Brian O’Donnell Vice President; Senior Vice President; Chief Accounting Officer Senior Management - -
Paul Barber Chief Information Officer Senior Management 2022 -
Brian Povinelli Chief Marketing Officer Senior Management 2025 -
Non Dignissim Eros Proin vel Convallis 2026 XY
Non Dignissim Eros Proin vel Convallis 2026 XY
Non Dignissim Eros Proin vel Convallis 2026 XY
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