Playtika Holding Corp - Company Profile
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Playtika Holding Corp (Playtika) is a digital entertainment company that publishes and develops mobile games. The company offers free-to-play games, and novel, and curated in-game content to users. It also provides live game operations services through the Playtika Boost Platform to support a portfolio of games. The platform includes a digital studio, meta-games and monetization events, payment systems and payment page optimization tools, data analytics infrastructure, tailored used data, and customer services. Its games include Bingo Blitz, Slotomania, June’s Journey, WSOP, House of Fun, and Best Friends, among others. The company also provides services such as digital studio, player journey, campaign manager, marketing suite, artificial intelligence, machine learning, customer service, and back-office services software (BOSS). It has operations in Austria, Australia, Belarus, Germany, Romania, Ukraine, the UK, and the US. Playtika is headquartered in Herzliya, Tel Aviv, Israel.
Headquarters
Israel
Address
Hachoshlim St 8, Herzliya, Tel Aviv, 4672408
Website
www.playtika.com
Telephone
1 302 6365400
No of Employees
3,175
Industry
Media
Ticker Symbol & Exchange
PLTK (NASD)
Revenue (2024)
$2.8B
8.1%
(2024 vs 2023)
EPS
XYZ
Net Income (2024)
XYZ
-227.3%
(2024 vs 2023)
Market Cap*
$1.5B
Net Profit Margin (2024)
XYZ
-217.8%
(2024 vs 2023)
* As of and is in US$
Playtika Holding Corp premium industry data and analytics
Products and Services
| Products | Services | Brands |
|---|---|---|
| In-Game Content | Digital Studio | Playtika |
| Mobile Games and Genres | Back Office Services Software | |
| Gaming Apps | ||
| XYZ | ||
| XYZ | ||
| XYZ |
Competitor Comparison
| Key Parameters | Playtika Holding Corp | NetEase Inc | Electronic Arts Inc | Activision Blizzard Inc | AppLovin Corp |
|---|---|---|---|---|---|
| Headquarters | Israel | China | United States of America | United States of America | United States of America |
| City | Herzliya | Hangzhou | Redwood City | Santa Monica | Palo Alto |
| State/Province | Tel Aviv | Zhejiang | California | California | California |
| No. of Employees | 3,175 | 25,382 | 14,500 | 13,000 | 898 |
| Entity Type | Public | Public | Public | Private | Public |
Key Financial Charts
Sales Growth
Net Income Growth
Executives
| Name | Position | Board | Since | Age |
|---|---|---|---|---|
| Robert Antokol | Chief Executive Officer; Chairman | Executive Board | 2020 | 57 |
| Nir Korczak | Chief Marketing Officer | Senior Management | 2017 | 44 |
| Michael Cohen | Secretary; Chief Legal Officer | Senior Management | 2021 | 53 |
| Gili Brudno | Chief Human Resources Officer | Senior Management | 2023 | 50 |
| Tae Lee | Chief Financial Officer - Interim; Principal Financial Officer | Senior Management | 2026 | - |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
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