The Hershey Co - Company Profile

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The Hershey Co: Segment Analysis

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Business Description

The Hershey Co (Hershey) is a producer of chocolate, sweets, mints, and snacks. The company offers baking ingredients, toppings, beverages, and snack items such as spreads, bars, snack bites and mixes, popcorn, protein bars, and cookies. Hershey sells and distributes its products under brands such as Jolly Rancher, Almond Joy, Brookside, barkTHINS, Cadbury, Good & Plenty, Heath, Kit Kat, Lancaster, Payday, Rolo, Twizzlers, Whoppers, and York.

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R&D Overview

Hershey engages in a variety of R&D activities across multiple countries, including the US, Mexico, Brazil, India, and Malaysia. The company focuses on developing new products, improving the quality of existing products, modernizing production processes, and implementing new technologies to enhance the quality and value of its product lines. Hershey's R&D teams are involved in projects such as improving the health of cocoa trees, creating on-farm habitats for better pollination, and enhancing flavor profiling of cocoa origins. Additionally, the company is working on a new research program to improve the resilience of the peanut supply through soil health technologies and pest reduction. The R&D strategy also includes exploring alternative ingredients, advancing novel farming models, and identifying supply chain technologies to reduce single points of failure. The R&D unit(s) of Hershey are responsible for managing the company's R&D activities, which include developing new products, improving existing products, modernizing production processes, and implementing new technologies. The unit also focuses on enhancing flavor profiling and improving agricultural practices for key ingredients like cocoa and peanuts. In FY2025, the company incurred an expenditure of US$61.6 million on R&D, which as a percentage of revenue stood at 0.5%.

Business Segments

Overview

Operate outside of North America and manufactures product in Mexico, Brazil, India and Malaysia, primarily for consumers in these regions. Also distributes and sells confectionery products in export markets of Asia, Latin America, Middle East, Europe, Africa, and other regions.

Performance

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Overview

Provides traditional chocolate and non-chocolate confectionery, gum and refreshment products, snack bites and mixes, pantry, protein bars, spreads, and food service lines. Offers products under Hershey’s, Cadbury, Good & Plenty, Heath, Reese’s, Kisses, Jolly Rancher, Almond Joy, Brookside, barkTHINS, Kit Kat, Twizzlers, Whoppers, Payday, Rolo, York, ONE bar, Ice Breakers, Breath Savers, and Bubble Yum brand names

Performance

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Overview

Offers ready-to-eat popcorn, baked and trans-fat free snacks, pretzels and other snacks.

Performance

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Geographical Segments

Performance

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Performance

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