TrueCar Inc - Company Profile

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TrueCar Inc (TrueCar), a subsidiary of Fair Holdings Inc, facilitates the car buying process through its online platform. The company provides a digital marketplace for new and used vehicles, and offering tools for vehicle research and price comparison. TrueCar's major services include the TrueCar Plus program, which allows customers to shop for vehicles online, arrange financing, and schedule delivery or pickup. The platform features a wide range of brands, including Toyota, BMW, Chevrolet, and Ford, among others. TrueCar's services cater to individual consumers looking to purchase or sell vehicles, with applications across the automotive retail industry. TrueCar is headquartered in Santa Monica, California, the US.

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Headquarters United States of America

Address 225 Santa Monica Blvd, 12th Floor, California, 90401


Telephone 1 800 2002000

No of Employees 348

Industry Technology and Communications

Revenue (2024) $175.6M

   

   

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TrueCar Inc premium industry data and analytics

170+

Install Base

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1

ICT Spend & Tech Priorities

IT Client Prospector provides intelligence on TrueCar Inc’s likely spend across technology areas enabling you to understand the digital strategy.

Products and Services

Services
New Car Listings
Used Car Listings
Sell and Trade of Vehicles
XYZ
XYZ
XYZ
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History

History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.

Year Event Description
2026 Ownership Changes In January, the company was acquired by Fair Holdings, Inc.
2025 Contracts/Agreements In October, the company entered into an agreement to be acquired by Fair Holdings, Inc. for US$227 million.
2023 Contracts/Agreements In October, the company entered into an agreement with Car for CarandDriver.com's 15 million users.
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Competitor Comparison

Key Parameters TrueCar Inc Google LLC Carvana Co CarGurus Inc Cars.com Inc
Headquarters United States of America United States of America United States of America United States of America United States of America
City Santa Monica Mountain View Tempe Boston Chicago
State/Province California California Arizona Massachusetts Illinois
No. of Employees 348 - 23,100 1,218 1,700
Entity Type Private Private Public Public Public
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Executives
Name Position Board Since Age
Jantoon E Reigersman Director; President; Chief Executive Officer Executive Board 2023 43
Barbara A Carbone Chairwoman Executive Board 2023 66
Oliver M Foley Chief Financial Officer Senior Management 2023 40
Jill S. Angel Chief Operating Officer Senior Management 2024 54
Jay J Ku Chief Revenue Officer Senior Management 2023 42
Non Dignissim Eros Proin vel Convallis 2026 XY
Non Dignissim Eros Proin vel Convallis 2026 XY
Non Dignissim Eros Proin vel Convallis 2026 XY
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