United Spirits Ltd - Company Profile

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United Spirits Ltd: Segment Analysis

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Business Description

United Spirits Ltd (United Spirits) is a leading beverage alcohol company in India, engaged in the manufacture, purchase, and sale of beverage alcohol and other allied spirits. United Spirits offers a diverse portfolio of premium brands, including Johnnie Walker, Black Dog, Black & White, Vat 69, Antiquity, Signature, Singleton, Royal Challenge, McDowell’s No 1, Smirnoff, Ketel One, Tanqueray, and Captain Morgan.

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R&D Overview

United Spirits R&D initiatives are fundamentally built upon a solid foundation of robust Research and Development capabilities. This strategic focus allows the company to stay at the forefront of innovation within the industry, enabling the development of groundbreaking products and solutions that distinguish it from competitors. The R&D expertise empowers the company to create a rich and diverse portfolio that balances creative ingenuity with operational agility, ensuring quick adaptation to changing market demands and consumer preferences. Featuring modern instrumentation and diverse advanced capabilities, the R&D centers support a full spectrum of R&D activities, including rapid prototyping, testing, and seamless scale-up from concept to market. The R&D units of United Spirits are based out of Whitefield and Kumbalgodu in Bengaluru. These units are responsible for managing the company's R&D activities, including supporting a full spectrum of R&D from grain to glass, rapid prototyping, testing, and seamless scale-up from concept to market. They consist of a pilot distillation plant and specialized laboratories for analytical testing, sensory evaluation, new product development, 2D/3D rapid prototyping, packaging material functional testing facilities, and raw material analysis. United Spirits has two R&D centers. In FY2025, the company incurred expenses of INR272.9 million on R&D, which as a percentage of revenue, stood at 0.1%.

Business Segments

Overview

Involves the manufacture, purchase, franchise, and sale of beverage alcohol and other allied spirits. It serves the beverage alcohol industry. Prominent key brands include Johnnie Walker, McDowell’s No. 1, Smirnoff, Ketel One, Tanqueray, and Captain Morgan. The segment's strategy focuses on leveraging its scale and geographical diversity to continuously improve performance and provide premium beverage alcohol products.

Performance

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Overview

Involves the rights to operate sports franchises, specifically focusing on the Royal Challengers Bengaluru (RCB) cricket franchise of the Indian Premier League (IPL) and the Women's Premier League (WPL). The segment's strategy is to leverage the popularity of cricket in India by operating and promoting the RCB franchise in both the IPL and WPL, enhancing brand visibility and engagement.

Performance

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Geographical Segments

Performance

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Performance

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