Videndum plc (Videndum) is a designer, manufacturer, and distributor of hardware products and software solutions for the content creation business. The company offers video transmission systems, live streaming solutions, camera supports, prompters, robotic camera systems, monitors, bags, motion control, LED lights, mobile power, smartphone accessories, audio capture and noise reduction equipment.

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Videndum is focused on improving the rate of new product innovation to stimulate market growth and is consolidating diverse R&D activities while strengthening the Group’s R&D function. The company is enhancing its leadership in professional camera supports through innovation across brands like Manfrotto, Gitzo, Vinten, Sachtler, and OConnor. Current development efforts include using lighter-weight, higher-rigidity materials, improved ergonomics, and faster deployment in the field, alongside enhancements in smoothness, payload capacity, and durability. Recent updates include refinements to Flowtech and aktiv tripod systems, new carbon-fibre architectures, upgraded fluid-head designs, and the Manfrotto ONE hybrid tripod. Additionally, Videndum is focusing on delivering innovative new products in wireless and monitoring, retaining the Amimon intellectual property for continued development of zero-delay 4K HDR wireless within Teradek and integration with SmallHD monitoring. Recent updates include 6GHz (U-NII-5) support in Teradek’s Ranger line and expansion of Teradek Core for IP/cloud-based contribution and device control. SmallHD extended its 4K/HDR portfolio with the Quantum 27 OLED reference monitor in July 2025. As of December 2025, the company operated five R&D units located in Italy, the UK, and the US. These units are responsible for managing the company's R&D activities, focusing on consolidating diverse R&D efforts and strengthening the Group’s R&D function. In FY2025, the company incurred an expenses of GBP19 million on its R&D activities, which stood at 8.3% of the company’s total revenue.