Vorwerk & Co KG - Company Profile
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Vorwerk & Co KG (Vorwerk) is a diversified group involved in consumer product manufacturing and direct selling, facility management, and banking and investment businesses. Wide geographic presence, revenue growth, and direct sales business model are the company’s main strengths, whereas narrow product portfolio remains as major area of concern. Global kitchen appliances market, online retail market in Europe, and global household products market are likely to offer ample growth opportunities to the company. However, foreign exchange risks, changing consumer preferences and decline in German population could impact the company’s business operations.
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